Is Social Media Marketing Heaven or Hell?

HarperCollins UK’s Sam Missingham argues there’s no better way to promote books than social media, but you really have to work at it. The post Is Social Media Marketing Heaven or Hell? appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2014-10-22 00:00:00 UTC ]
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Always a Market: BEA 2012

To those of you who will be attending the BEA in June, know that you will be standing on hallowed ground. Not because of the rich mineral content of the soil, or because of the area’s dollar value per square foot. No, you are trodding the path of ghostly royalty for one simple reason: right... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #area surrounding #hallowed ground #square foot #roman empire


New Cosmo title targets a caliente market

Cosmopolitan for Latinas will arrive on newsstands May 1, Hearst Magazines announced Wednesday, and it promises to show why the publisher has launched another print title at a time when many magazines are struggling to grow. The debut issue of the women's lifestyle spinoff will carry 52 pages of... Continue reading at Crains New York

[ Crains New York | 2012-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gaining momentum #ad revenue #magazine industry


Market Transformation Equals Challenges and Opportunities: Content Services in India 2012

In 2006, when PW released the first report on the content services industry in India, the topics centered on XML, PDF, and e-deliverables, and conversations revolved around print- vs. content-centric work flow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content services


HC hires two for marketing team

HarperCollins has made two new hires to its marketing team in a bid to build stronger direct-to-... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team


Digital media takes home a Pulitzer

The Huffington Post—and digital media—has won its first Pulitzer Prize. The award went to David Wood, in the category of national reporting, it was announced Monday by Columbia University, which administers the prizes.A longtime print journalist who did stints at Time magazine and the Los... Continue reading at Crains New York

[ Crains New York | 2012-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen greenblatt


Publishers: look to new markets, LBF told

Digital migration has taken off in the UK and US, but not in other countries to any significant... Continue reading at The Bookseller

[ The Bookseller | 2012-04-17 00:00:00 UTC ]
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Media Decoder Blog: Pulitzer Fiction Snub Has Book Publishers Fuming

An unconventional collection of novels failed to generate a consensus among the Pulitzer board members. Continue reading at The New York Times

[ The New York Times | 2012-04-17 00:00:00 UTC ]
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The Media Equation: Amazon Low Prices Disguise a High Cost

An antitrust suit may provide short-term price reductions on ebooks, but once the competition is flattened, Amazon is likely to resume its monopolistic ways. Continue reading at The New York Times

[ The New York Times | 2012-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation #high cost #antitrust suit


Local Media Association and California Newspaper Publishers Association Form Strategic Partnership

Recognizing that collaboration in the industry has never been more important, the California Newspaper Publishers Association (CNPA) has joined forces with the Local Media Association (formerly Suburban Newspapers of America) to offer certain product ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joined forces


Fairfax Media in talks to buy Business Spectator: Reuters

Fairfax Media is in exclusive talks to acquire the publisher of independent news and opinion website Business Spectator, Reuters says. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exclusive talks #fairfax media #independent news


Media Decoder Blog: In a Blow to Independent Bookstores, Google to Discontinue Reseller Program

Google said the program, which allowed independent bookstores to sell ebooks through their Web sites, was not a success. Bookstores said it was a valuable platform that allowed them to give customers something they wanted. Continue reading at The New York Times

[ The New York Times | 2012-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores #sell ebooks #web sites #give customers


Amazon tax probe in media spotlight

Amazon's tax arrangements are in the spotlight this morning after national newspapers... Continue reading at The Bookseller

[ The Bookseller | 2012-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tax arrangements


One-fifth of U.S. adults read ebooks as market booms, survey finds

One in five American adults read an electronic book in the last year, as gift-giving sped the shift away from the printed page, a Pew Research Center survey showed on Wednesday. Continue reading at Baltimore Sun

[ Baltimore Sun | 2012-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #survey finds #electronic book #printed page


Independents 'fight back' with London book market

A London book market founded by independent booksellers is to launch in Hackney, selling new and... Continue reading at The Bookseller

[ The Bookseller | 2012-04-05 00:00:00 UTC ]
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Media Decoder Blog: Former Goldman Executive Is Said to Complete Book Deal

Greg Smith, the former Goldman executive who wrote a widely read Op-Ed in The New York Times about the changing culture at the Wall Street firm, has reported made a deal with Grand Central Publishing, part of Hachette. Continue reading at The New York Times

[ The New York Times | 2012-03-30 00:00:00 UTC ]
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Media Decoder Blog: "50 Shades of Grey" Movie Rights Are Bought by Universal

"Fifty Shades of Grey'' and its two sequels, which became underground sensations and attracted interest from major publishing houses, is headed for Hollywood. Continue reading at The New York Times

[ The New York Times | 2012-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #movie rights


"Major change" predicted for French ebook market

An advisory body to the French prime minister has predicted that ebooks are about to shake up... Continue reading at The Bookseller

[ The Bookseller | 2012-03-22 00:00:00 UTC ]
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New series join early reader market

Barrington Stoke is the latest publisher to enter the early reader market. Its new series,... Continue reading at The Bookseller

[ The Bookseller | 2012-03-22 00:00:00 UTC ]
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Media Decoder Blog: McClatchy Chief to Lead The A.P.

Gary Pruitt, chairman and chief executive of the newspaper publisher McClatchy Company, becomes the 13th leader of The Associated Press. Continue reading at The New York Times

[ The New York Times | 2012-03-22 00:00:00 UTC ]
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American Business Media's 2012 Neal Award Winners

This story first appears on FOLIO: sister site, minonline. Business-to-business media were in the forefront on March 16 as American Business Media presented its 58th annual Jesse H. Neal Awards at a New York luncheon. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sister site #neal awards