HarperCollins is to launch an interactive outdoor campaign at Westfield White City shopping centre in west London for the paperback release of psychological thriller The Ice Twins by S K Tremayne. From 31st August to 14th September customers will be able to download a free sample of the book from the wi-fi hotspots around the Westfield Eat St site – a large interactive advertising billboard. HarperCollins said the campaign would reach 500,000 people. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-08-28 00:00:00 UTC ]
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#paperback release
#psychological thriller
#31st august
Canongate has launched Radio Straka today (25th October), featuring the first of five hour-long... Continue reading at The Bookseller
[ The Bookseller | 2013-10-25 00:00:00 UTC ]
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OpenGate Capital, a global private buyout firm, splashed into media with the acquisition of TV Guide Magazine five years ago. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-24 00:00:00 UTC ]
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#opengate capital
Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller
[ The Bookseller | 2013-10-21 00:00:00 UTC ]
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#liz pichon
Kobo has officially launched in India through partnerships with bookstores Crossword, W H Smith... Continue reading at The Bookseller
[ The Bookseller | 2013-10-17 00:00:00 UTC ]
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#kobo launches
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Hearst is partnering with Dreamworks' AwesomenessTV, a YouTube channel popular among teens, to create both a new channel and a multi-channel network around the Seventeen magazine brand. AwesomenessTV will handle the Seventeen channel's programming, Hearst said in a statement. Original shows and... Continue reading at AdWeek
[ AdWeek | 2013-10-16 00:00:00 UTC ]
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#gossip girl
#growing importance
#key player
#revealed plans
#cosmopolitan brand
Oyster's unlimited ebook service has been more of an exclusive club so far; you've had to read on an iPhone, and request an invitation just to get in. Both of those barriers are disappearing today. The company has just launched an iPad app that offers a more comfortable reading experience, with... Continue reading at Engadget
[ Engadget | 2013-10-16 00:00:00 UTC ]
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#ipad app
#exclusive club
New Zealand author Eleanor Catton, at the age of just 28, has become the younger ever winner of the Man Booker Prize for her novel "The Luminaries." Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-16 00:00:00 UTC ]
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Oxmoor House, MyRecipes.com, and Digimarc Discover has collaborated to created new interactive cookbooks that let cooks save recipes and automate shopping lists on smartphones. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-15 00:00:00 UTC ]
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#oxmoor house
#digimarc discover
Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at The Bookseller
[ The Bookseller | 2013-10-11 00:00:00 UTC ]
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The Publishing Perspectives team attended CONTEC Frankfurt and Publishers Launch at the Frankfurt Book Fair to find out what the crowds were buzzing about. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-10-09 00:00:00 UTC ]
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Cottages & Gardens Publications, publisher of high-end regional shelter titles, is launching a new magazine for the San Francisco market. Continue reading at Folio Magazine
[ Folio Magazine | 2013-10-04 00:00:00 UTC ]
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#print publication
The San Diego Reader is mining gold from its rich archives and releasing the treasures as a collection of six eBooks, the first installment of a series that will showcase the literary quality and historic value of a collection spanning more than 40 y ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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#star tribune
Sainsbury’s has launched a month-long promotion offering ebooks for 99p each. The... Continue reading at The Bookseller
[ The Bookseller | 2013-10-02 00:00:00 UTC ]
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Many of us associate Scribd with embedded documents on websites, but the company has been quietly building an ebook platform -- first by selling content and later by soft-launching a subscription service. The company is now making its strategy clear by formally launching the ebook service and... Continue reading at Engadget
[ Engadget | 2013-10-02 00:00:00 UTC ]
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#major publisher
#back catalog
For a small monthly fee, consumers are used to getting unlimited access to all types of content: movies, TV shows, music, news, video games. Could that same model soon become popular in the world of publishing? Given the success of Netflix in video and Spotify in music, it's inevitable that... Continue reading at Fast Company
[ Fast Company | 2013-10-01 00:00:00 UTC ]
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#video games
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Random House has launched new magazines aimed at exploring worlds created by their authors. First up: Margaret Atwood and George R.R. Martin. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-09-25 00:00:00 UTC ]
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William Boyd signed seven copies of his heavily embargoed new Bond novel Solo (Jonathan Cape) to... Continue reading at The Bookseller
[ The Bookseller | 2013-09-25 00:00:00 UTC ]
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It's a day for launching advertiser tools: not just Tremor Video but data leviathan Acxiom, as well, is bringing a new tool to the digital marketplace, and where Tremor has extensive publisher relationships to leverage its new DSP, Acxiom has all the information anyone could ever want about more... Continue reading at AdWeek
[ AdWeek | 2013-09-23 00:00:00 UTC ]
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#digital marketplace
#told adweek
#big retailers
#loyalty programs
Tesco has confirmed its widely anticipated tablet launch, bringing out "Hudl", a 7-inch... Continue reading at The Bookseller
[ The Bookseller | 2013-09-23 00:00:00 UTC ]
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