Interactive campaign for launch of Ice Twins paperback

HarperCollins is to launch an interactive outdoor campaign at Westfield White City shopping centre in west London for the paperback release of psychological thriller The Ice Twins by S K Tremayne. From 31st August to 14th September customers will be able to download a free sample of the book from the wi-fi hotspots around the Westfield Eat St site – a large interactive advertising billboard. HarperCollins said the campaign would reach 500,000 people. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-08-28 00:00:00 UTC ]
News tagged with: #west london #paperback release #psychological thriller #31st august

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[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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James Frey and Google team up to fuse interactive teen novels with AR games

We knew Google's Niantic Labs was planning to use its Ingress tech to power other augmented reality games, but we didn't expect this. In an announcement today, Niantic announced it has teamed up with publisher HarperCollins to create a location-based ... Continue reading at Engadget

[ Engadget | 2014-01-15 00:00:00 UTC ]
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S&S Launching New SF Imprint, Simon451

Simon451 will publish titles in the subgenres of fantasy, dystopian, apocalyptic and the supernatural, beginning in October 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
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DoJ: Apple Waging 'Campaign of Character Assassination'

The parties will be in court today, with DoJ attorneys accusing Apple of blatantly obstructing the work of the court’s External Compliance Monitor, Michael Bromwich. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-13 00:00:00 UTC ]
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S&S Children's launches YA community

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[ The Bookseller | 2014-01-09 00:00:00 UTC ]
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Random House launches creative writing course

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[ The Bookseller | 2014-01-08 00:00:00 UTC ]
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Celebrating the Launch of Shebooks

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[ Publishing Perspectives | 2014-01-08 00:00:00 UTC ]
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Twitter Cofounder Biz Stone Launches Jelly, A Visual Q&A Platform

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[ Fast Company | 2014-01-07 00:00:00 UTC ]
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Author Starts Indiegogo Campaign to Buy Main Street

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[ Publishers Weekly | 2014-01-07 00:00:00 UTC ]
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Skyhorse Launches New Imprint, Yucca

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Frederator Books Launches Catbug e-Book Series

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[ Publishers Weekly | 2013-12-27 00:00:00 UTC ]
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Egmont launches Blyton in ebook

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[ The Bookseller | 2013-12-27 00:00:00 UTC ]
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[ The Bookseller | 2013-12-16 00:00:00 UTC ]
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[ Publishers Weekly | 2013-12-09 00:00:00 UTC ]
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[ The Bookseller | 2013-12-04 00:00:00 UTC ]
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