Interactive campaign for launch of Ice Twins paperback

HarperCollins is to launch an interactive outdoor campaign at Westfield White City shopping centre in west London for the paperback release of psychological thriller The Ice Twins by S K Tremayne. From 31st August to 14th September customers will be able to download a free sample of the book from the wi-fi hotspots around the Westfield Eat St site – a large interactive advertising billboard. HarperCollins said the campaign would reach 500,000 people. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-08-28 00:00:00 UTC ]
News tagged with: #west london #paperback release #psychological thriller #31st august

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PW Launches BookLife; Integrates Self-Published Reviews

PW will introduce BookLife, a new website for self-publishers, at this year’s BookExpo America. Simultaneously, we are integrating reviews of self-published books into our regular review coverage. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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Anti-bullying campaign from RHCP

Random House Children’s Publishing (RHCP) is launching an anti-bullying campaign for... Continue reading at The Bookseller

[ The Bookseller | 2014-05-19 00:00:00 UTC ]
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Publishing Campaigns Grow On Kickstarter

Crowdfunding, and Kickstarter in particular, continue to make inroads in book publishing, providing financing for everything from one-off projects to support for entire lists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
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BA re-promotes indies' Amazon tax campaign

Bookshops are being encouraged to redisplay "We Pay Our Taxes" posters following the... Continue reading at The Bookseller

[ The Bookseller | 2014-05-15 00:00:00 UTC ]
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Brown's Inferno paperback takes top spot

Dan Brown's mass market paperback for his latest thriller, Inferno (Corgi), debuts at number... Continue reading at The Bookseller

[ The Bookseller | 2014-05-14 00:00:00 UTC ]
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HCI Books Launches Barb Schmidt’s 'The Practice'

HCI Books announces an extensive launch and promotional tour of Barb Schmidt’s "The Practice." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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Founder of Just-Launched Authors Alliance Talks to PW

PW contributing editor Peter Brantley talks with UC Berkeley law professor Pamela Samuelson, founding member of a new author advocacy group, the Authors Alliance. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-13 00:00:00 UTC ]
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My Independent Bookshop launches to consumers

Over 70 bookshops have signed up to create profiles on Penguin Random House’s consumer book... Continue reading at The Bookseller

[ The Bookseller | 2014-05-08 00:00:00 UTC ]
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Spanfeller Media Group Launches TV Series

With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television. The publisher's largest site, The Daily Meal, is launching a television series at the end of this... Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-07 00:00:00 UTC ]
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New Mary Book Launches for Mother's Day

On May 3 at St. Mary’s Bookstore and Church Supply in Nashville, Tenn., Franciscan Media author Julie Dortch Cragon, whose new book, "Visiting Mary: Her U.S. Shrines and Their Graces," is out for Mother's Day, signed books for some 100 attendees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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ChiZine Launches Teen Imprint

Growing on the dark side: Chizine launches YA imprint, an ebook only line and looks ahead to more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
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Hodder Children’s launches e-only sci-fi classics list

Hodder Children’s Books plans to reach new audiences with HodderSilver, a digital-only list... Continue reading at The Bookseller

[ The Bookseller | 2014-04-29 00:00:00 UTC ]
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Paperbacks must evolve as 'e' encroaches

Publishers must improve the quality of their paperback output and “up-price”, if the... Continue reading at The Bookseller

[ The Bookseller | 2014-04-25 00:00:00 UTC ]
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Sceptre launches dedicated Bone Clocks website

Sceptre today kicks off its publicity campaign for David Mitchell’s new novel The Bone... Continue reading at The Bookseller

[ The Bookseller | 2014-04-22 00:00:00 UTC ]
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Robb Report Launches Health & Wellness Quarterly

Robb Report, the luxury lifestyle brand serving ultra-affluent connoisseurs with a slew of publications and digital portals, is launching a new magazine this spring focused on health and wellness. Continue reading at Folio Magazine

[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
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Indies Test 'One Book, One Store' Campaigns

This year several independent bookstores have tried putting their weight behind a single title in an effort to see if they can move the sales needle through strong, but quick, promotional efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-16 00:00:00 UTC ]
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DC Releases New ‘Watchmen’ Paperback with New Cover

DC Entertainment is releasing a new paperback edition of Alan Moore and Dave Gibbons’ epic superhero graphic novel, Watchmen, with a new front cover design with no type. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-14 00:00:00 UTC ]
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Multi-million-pound digital learning launch for Blackwell's

Blackwell’s unveiled a new “multi-million-pound” digital learning service for... Continue reading at The Bookseller

[ The Bookseller | 2014-04-08 00:00:00 UTC ]
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WBN's Interactive Map

As it gears up for its annual event on April 23, World Book Night U.S. released an interactive map that displays how many givers there are per zip code. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-08 00:00:00 UTC ]
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