The social network has a plan to merge the worlds of artificial intelligence and real-world machines, so that both may grow more powerful. Continue reading at 'Wired'
[ Wired | 2019-05-20 10:30:00 UTC ]
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Declining organic reach and increasingly demanding marketers have compelled publishers to spend more on branded-content distribution on Facebook. The post Declining Facebook reach squeezes publishers’ branded-content business appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-22 00:00:00 UTC ]
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Facebook followed up on the music-licensing deals it announced last month by reaching an agreement for its first "multi-territorial" music license with online licensing processing and licensing solutions provider ICE Services. The social network inked similar pacts with Global Music Rights,... Continue reading at AdWeek
[ AdWeek | 2018-02-22 00:00:00 UTC ]
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It's been six months since Facebook rolled out Facebook Watch, its vertical featuring original series from dozens of publishers and companies like Discovery Communications, Hearst and Quartz. However, of the 50-some shows that were part of Watch's initial launch, only a handful of series have... Continue reading at AdWeek
[ AdWeek | 2018-02-21 00:00:00 UTC ]
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"Facebook is aggressively turning the dial against [brands and publishers]." The post News UK to advertisers: Run your Facebook ads on our sites appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-19 00:00:00 UTC ]
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You will not read many author interviews or book reviews on this blog unless a book is something special. Jonathan Abrams’ “All the Pieces Matter: The Inside Story of The Wire” is something special. Abrams, a senior writer who who covers the NBA for Bleacher Report, is a superb sports reporter.... Continue reading at Baltimore Sun
[ Baltimore Sun | 2018-02-19 00:00:00 UTC ]
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Traffic to news publishers has dipped again since Facebook said it would prioritize users' posts in the news feed, according to multiple data sources. The post As promised, Facebook traffic to news publishers declines again, post news-feed change appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-19 00:00:00 UTC ]
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In an excerpt from a new book on Snapchat, Billy Gallagher explains how Facebook fought back against a tiny rival's challenge. Continue reading at Wired
[ Wired | 2018-02-16 00:00:00 UTC ]
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"Publishers want to scare Facebook because there have been so many different gripes." The post ‘There’s an awful lot of showmanship’: Confessions of a publishing consultant on Facebook’s news feed changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-16 00:00:00 UTC ]
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Remember the days when Facebook's News Feed was full of listicles from the likes of BuzzFeed? A new feature from the social network has them poised to return, but from your friends and family, not from publishers. Facebook Tuesday began rolling out Lists, which enables users to create and share... Continue reading at AdWeek
[ AdWeek | 2018-02-14 00:00:00 UTC ]
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One of the world's largest advertisers is threatening to pull its ads from social sites such as Facebook and YouTube if the tech companies don't do more to minimize divisive content on their platforms. Unilever's chief marketing officer, Keith Weed, will call on Silicon Valley on Monday to better... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-02-13 00:00:00 UTC ]
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A change Facebook made to its branded-content guidelines has scrambled several publishers' distribution strategies. The post Facebook’s new branded-content guidelines will force some publishers to abandon a business model appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-12 00:00:00 UTC ]
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Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-08 00:00:00 UTC ]
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"When I look at all the platforms, the biggest opportunity to grow audience and revenue is LinkedIn.” The post Publishers eye LinkedIn as Facebook’s reliability falters appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-08 00:00:00 UTC ]
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Without machine learning, fraud detection, web search results, real-time ads on web pages, credit scoring, automation, and email spam filtering wouldn't be possible. Covering the entry-level topics needed to get you familiar with the basic concepts of machine learning, Machine Learning For... Continue reading at Betanews
[ Betanews | 2018-02-07 00:00:00 UTC ]
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Digiday Research conducted an online survey to see if Facebook's news feed algorithm would help or hurt publishers. The post Digiday Research poll: Facebook’s algorithm change isn’t all bad for publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-07 00:00:00 UTC ]
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The election authority in Seattle says that Facebook has violated city finance laws. Regulations are in place that require the company to reveal who paid for campaign ads on the social network. The Seattle Ethics and Elections Commission is seeking information about advertising spending for city... Continue reading at Betanews
[ Betanews | 2018-02-06 00:00:00 UTC ]
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Flipboard has begun a charm offensive, launching its first brand campaign as publishers are taking it more seriously as a referral traffic source. The post Flipboard cozies up to Facebook-weary publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-02 00:00:00 UTC ]
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Facebook CEO Mark Zuckerberg says time spent on the platform took a hit as it implemented changes meant to improve the experience for users.On Tuesday, Facebook announced quarterly earnings, and the CEO said in a statement that already people have been using the social network less because of... Continue reading at Advertising Age
[ Advertising Age | 2018-02-01 00:00:00 UTC ]
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These are the Facebook execs using Twitter to promote the social network and attack its critics. The post The Facebook execs who turn to Twitter for publisher charm offensive appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-01 00:00:00 UTC ]
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Facebook has announced a new advertising policy which ban ads for cryptocurrencies such as Bitcoin. The ban also applies to ICOs because they are "frequently associated with misleading or deceptive promotional practices." The social network says that the new policy is a part of a drive to... Continue reading at Betanews
[ Betanews | 2018-01-31 00:00:00 UTC ]
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