Innovation In Advertising Requires a New Perspective

We the ad industry need to move faster.When Apple's iPhone debuted in 2007, few believed it would lead to the disruption and opportunities it has created within mobile and adjacent spaces.Mobile phones went from single-purpose devices to, in some ways, being the operating system for how we go about our day. We shop on them. We socialize on them. We watch TV and read books on them, and do all sorts of other amazing things. The past decade of mobile has literally created new businesses and whole categories of businesses never done or thought of before. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-11-13 00:00:00 UTC ]

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6 things you need to stop doing today to be more productive

Some of the productivity wisdom we accept may be flat-out wrong. Greater productivity is a workplace holy grail. We study how to better manage our time to get more done. We evaluate what to delegate, as well as the tasks we should skip entirely. We read books and listen to podcasts about how to... Continue reading at Fast Company

[ Fast Company | 2019-03-19 00:00:00 UTC ]
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How to access the new decentralized version of Archive.org

Archive.org is one of my favorite websites. It’s home to millions of free books, magazines, movies, software, music, games and websites, and you can spend hours there, discovering new (well, old), and amazing things. Archive.org has been around for many years, but there remains the danger that... Continue reading at Betanews

[ Betanews | 2018-08-09 00:00:00 UTC ]
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Condé Nast puts three books on the block

Condé Nast, owner of some of the most storied titles in magazine publishing, has been on the same downward slide as other print-centered media companies in the past decade. But apparently its... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-08-08 00:00:00 UTC ]
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Last chance to fill in the blanks on funding journalism’s future | Roy Greenslade

Cuts have eroded the quantity and quality of the press. We must have a say on where to go nextHere is the news. Newspaper publishing revenues from both circulation and print advertising, have plunged by more than half over the past decade, down from almost £7bn to just over £3bn. Here’s more... Continue reading at The Guardian

[ The Guardian | 2018-07-01 00:00:00 UTC ]
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Apple Unveils New Book App

With the forthcoming release of its new operating system for phones and tablets, iOS 12, Apple is signaling a new emphasis on digital book and audiobook sales. The new operating system, set to hit in the fall, will replace Apple's long-serving iBooks app with a new Apple Books app. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-12 00:00:00 UTC ]
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Innovation In Advertising Requires a New Perspective

We the ad industry need to move faster.When Apple's iPhone debuted in 2007, few believed it would lead to the disruption and opportunities it has created within mobile and adjacent spaces.Mobile phones went from single-purpose devices to, in some ways, being the operating system for how we go... Continue reading at Advertising Age

[ Advertising Age | 2017-11-13 00:00:00 UTC ]
More news stories like this


'Sexists need not apply': publisher refuses to look at manuscripts addressed to 'Dear sirs'

Women behind Irish independent Tramp Press say they will no longer consider submissions from authors who assume they are men, or list only male influences“Sexists need not apply” to the “dreaded women” who run Tramp Press, say the trail-blazing Irish independent publisher, which has announced it... Continue reading at The Guardian

[ The Guardian | 2017-09-28 00:00:00 UTC ]
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Kirkus Collections wants to make it easier to find YA books that reflect America

Kids these days apparently want to read books that reflect their lives. So following that whole supply-and-demand thing we all learned in Economics 101, Kirkus is giving the people what they want. They’ve just launched Kirkus Collections, which brings together Young Adult and children’s lit... Continue reading at Fast Company

[ Fast Company | 2017-09-13 00:00:00 UTC ]
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Irish bookshop figures fall to new low

The number of bookshops in Ireland has dropped by 30 in the past decade, new figures have revealed, but booksellers in the country are currently bullish about the future of physical retail. Continue reading at The Bookseller

[ The Bookseller | 2017-07-03 00:00:00 UTC ]
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BookExpo 2017: No More Book Deserts: Jason Reynolds

With three novels coming out this fall, you might never guess that Jason Reynolds didn’t like to read books in elementary school, or even high school. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
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Children's Books in China 2017: Trends in the Rights Market

Over the past decade, China has imported classic children’s books of all genres from the West at a rate far faster than it would have taken another country or territory to accomplish, observes director Chen Yushiuan of Beijing-based Bardon Chinese Media Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
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Insecurity, fear, frustration and helplessness

Author and librarian G X Todd on how it feels to be a librarian amid the changes to the library service in the past decade. Continue reading at The Bookseller

[ The Bookseller | 2016-12-09 00:00:00 UTC ]
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Amazon Echo Dot (2nd generation) review: This is the Echo most people should buy

When I reviewed the Amazon Echo 13 months ago, I predicted that people would want one in every room. The Echo can control your home’s lighting, play music, estimate your commute time, operate a timer, answer trivia questions, read books and news bulletins to you, tell you which movies are at... Continue reading at PC World

[ PC World | 2016-11-15 00:00:00 UTC ]
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‘Jesus Calling’ Author Pens a Second 365-Day Devotional

After selling over 17 million copies of ‘Jesus Calling’ over the past decade, Sarah Young discusses her follow-up 365-day devotional, ‘Jesus Always,’ which is already setting records for HarperCollins Christian Publishing’s gift division. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-10-12 00:00:00 UTC ]
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Rewinding Helen DeWitt

Published to tremendous acclaim in 2000 but out of print for much of the past decade, Helen DeWitt’s massive novel The Last Samurai is being reissued this month by New Directions. With any luck, the acclaim for DeWitt’s 2011 tragicomisexual satire Lightning Rods will encourage readers to return... Continue reading at Slate

[ Slate | 2016-06-09 00:00:00 UTC ]
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Barnes and Noble Founder Len Riggio Finds the Time to Retire

The retiring B&N chairman reflects on his years in the bookselling business, and the big changes that have reshaped the chain in the past decade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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John Humphrys on Twitter, TV and why 'sitting down is the new smoking'

The Today presenter spurns social media, could live without television ‘except Mastermind’ but does read books on a iPad (albeit balanced on a lectern)It will come as no surprise to his millions of devoted listeners that the veteran BBC broadcaster John Humphrys despises Twitter, doesn’t do... Continue reading at The Guardian

[ The Guardian | 2016-03-29 00:00:00 UTC ]
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GABBS Founder Mulls Move to New Venue

The Great American Bargain Book Show, SIBA to discuss moving the annual bargain book event to another city as vendor turnout declines over the past decade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-08 00:00:00 UTC ]
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#DiverseDecember creators expand 'hugely popular' social media campaign to run for all of 2016

The original hashtag, created after the World Book Night failed to include BAME authors on its giveaway list, has rebranded as #ReadDiverse2016 to ‘celebrate diversity in all its forms’ for the whole year#DiverseDecember, last month’s celebration of writers of colour, was “hugely popular”... Continue reading at The Guardian

[ The Guardian | 2016-01-07 00:00:00 UTC ]
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How newspaper publishers are avoiding that cliff fall moment

Ingenuity or ruthlessness? Take your choice... but the result is still the sameNewspaper commentators who have been charting the demise of newsprint for the past decade or so have tended to predict that there will be a transformative moment when newspapers go over a cliff.We know it won’t be... Continue reading at The Guardian

[ The Guardian | 2015-11-05 00:00:00 UTC ]
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