Infographic: How Publishers Are Navigating the Brave New World of Ad Blockers

Sourcepoint, a New York-based content compensation platform for publishers, recently released new data on the effects of ad blockers on its clients' sites. "As the threat of ad blocking is becoming more prevalent, publishers are working hard to identify sustainable ways of being compensated for the content they produce and that consumers love," said Ben Barokas, founder and CEO of Sourcepoint. "This data reveals some important clues about what lies ahead as publishers wrestle with these challenges. The majority of publishers today favor a combination of messaging, content blocking and ad blocker circumvention, and we expect to see premium publishers devote significant energy to these efforts this year." Here's a look at the findings: Infographic: Carlos Monteiro This story first appeared in the Jan. 18 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2016-01-19 00:00:00 UTC ]
News tagged with: #ad blockers #recently released #ad blocking #working hard #lies ahead #carlos monteiro #adweek magazine

Other news stories related to: "Infographic: How Publishers Are Navigating the Brave New World of Ad Blockers"


IPA: UK publishers 'published most in the world' in 2013

The UK publishing market led the world in terms of the number of new titles published relative to population size in 2013, as well as in 2013 export revenue, according to new figures from the International Publishing Association (IPA). Continue reading at The Bookseller

[ The Bookseller | 2014-10-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #uk publishers


What New Skills Do Publishers Need to Navigate in Publishing?

The modern book industry is a multiverse that requires increasingly complex and specialized skill sets, said several publishers at the London Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-17 00:00:00 UTC ]
More news stories like this |


Indie Spotlight: A Roundup of World and Military History Titles from Self-Published Authors

In this edition of our monthly thematic roundup of BookLife titles, we feature books on world and military history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-22 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #military history #booklife titles #self-published authors #indie spotlight


How 10 Days Off-Roading in Mexico Helped Me Navigate A Shifting Publishing Landscape

Except for a brief period, a few years ago. My wheels had finally found the ruts of a writer’s path: I had a viral essay and New York Times bylines. I had kneeled before Poets & Writers with a writing book and been tapped by their sword on my shoulder, included on their Best Books […] The... Continue reading at Electric Literature

[ Electric Literature | 2024-09-03 11:10:00 UTC ]
More news stories like this | All news stories tagged with: #writing book #electric literature #finally found


The International Indie Publishing Houses Shaking Up the Book World

Contemporary literature is one of those four-dimensional things that seem to expand whenever you take a closer look. No one really knows more than a corner of it, perhaps a very large one, but a corner nevertheless. This quality, this mercuriality, of literature makes it more endless than any... Continue reading at Electric Literature

[ Electric Literature | 2024-08-16 11:05:00 UTC ]
More news stories like this | All news stories tagged with: #indie publishing #book world #electric literature #contemporary literature


Perplexity will put ads in its AI search engine and share revenue with publishers

When people type a question into Perplexity, the two-year-old search engine scours the internet and uses information from multiple sources, including online publishers, to synthesize an answer using AI. Soon, Perplexity will start sharing revenue with some publishers as part of an advertising... Continue reading at Engadget

[ Engadget | 2024-07-30 13:00:52 UTC ]
More news stories like this | All news stories tagged with: #publishers including #publishers make #great place #makes sense #run ads #ad formats #$250 million #$5 million


Major Publishers Sue Google Over Ads for Pirated Ebooks

Elsevier, Cengage Learning, Macmillan Learning, and McGraw Hill charge that Google has 'caused immeasurable harm' by advertising pirated content. The post Major Publishers Sue Google Over Ads for Pirated Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-06-05 21:10:35 UTC ]
More news stories like this | All news stories tagged with: #macmillan #ebooks #macmillan learning #cengage learning


The Rundown: How Amazon is wooing publishers to bolster its $50 billion ad business

Enhancements to Amazon Publisher Cloud and debut of Signal IQ represent the triopolist’s latest adland overture. Continue reading at Digiday

[ Digiday | 2024-05-21 04:01:00 UTC ]
More news stories like this | All news stories tagged with:


World Book Day: German Publishers Expect to Give Books to 1.1 Million Kids

The publishers and booksellers of Germany are developing a special 2024 World Book Day campaign for April 23. The post World Book Day: German Publishers Expect to Give Books to 1.1 Million Kids appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-08 20:04:30 UTC ]
More news stories like this | All news stories tagged with: #world book #give books


Politically Charged Publisher Splinter Returns. Ad Monetizing Is Another Question

Political news publisher Splinter relaunched Tuesday morning, three months after it was acquired by Paste Magazine in a package deal, alongside feminist publisher Jezebel, from G/O Media for an undisclosed sum. Splinter has been dormant since November 2019, and it plans... Continue reading at AdWeek

[ AdWeek | 2024-03-26 10:17:56 UTC ]
More news stories like this | All news stories tagged with: #news publisher


How Publishers Can Navigate the AI Revolution

Despite the hype, publishing is still looking at what impact large language models and similar technology may bring. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
More news stories like this | All news stories tagged with: #ai revolution


Inside the 'arms race' between YouTube and ad blockers

YouTube recently took dramatic action against anyone visiting its site with an ad blocker running — after a few pieces of content, it'll simply stop serving you videos. If you want to get past the wall, that ad blocker will (probably) need to be turned off; and if you want an ad-free experience,... Continue reading at Engadget

[ Engadget | 2023-12-01 14:00:31 UTC ]
More news stories like this | All news stories tagged with: #digital publishers #unique position #bottom line #current situation #open source


RELX Group Is the World's Largest Publisher for the Fifth Year Running

Our annual ranking of the world’s biggest book publishers was once again topped by the STM and legal giant, which toppled Pearson from its perch in 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #pearson #annual ranking #year running #largest publisher #relx group


News Publishers Welcome Tobacco Ads—Just Not for Cigarettes

In 1999, more than a dozen news publishers including The New York Times publicly pledged to ban cigarette advertisements. The move was part of a broader effort to curb the influence of an industry whose products were then--and remain now--the leading cause of preventable death in the United... Continue reading at AdWeek

[ AdWeek | 2023-10-19 06:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishers including #broader effort #news publishers


Why publisher teams are making the case for a CDP in a first-party world

Anne Curtin, director, corporate marketing, BlueConic Amid deprecating cookies and rising consumer expectations for privacy, first-party data represents the future for media and publishing companies that want to build stronger customer relationships, gain a competitive advantage and drive... Continue reading at Digiday

[ Digiday | 2023-10-10 13:57:25 UTC ]
More news stories like this | All news stories tagged with: #publishing companies #first-party data #competitive advantage


How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | All news stories tagged with: #canadian publisher


The indie publishing mavericks shaking up the UK books world

Last year, all of literature’s big prizes went to small publishers. In a risk‑averse climate, edgy debuts and ‘tricky-to-sell’ foreign titles have found a home at the likes of Fitzcarraldo Editions and Sort Of Books – and the gamble has paid offA quiet revolution is afoot in British publishing.... Continue reading at The Guardian

[ The Guardian | 2023-07-16 08:00:02 UTC ]
More news stories like this | All news stories tagged with: #indie publishing #picador #canadian author #publishing world #british book #olga tokarczuk #svetlana alexievich #richard osman #sally rooney


World Editions publishing has been bought out by a senior staff member.

Fans of the publisher World Editions, which has brought translations of work by Maryse Condé, Amin Maalouf, Pilar Quintana, Jaap Robben and Zhang Yueran to English-language audiences, has found a new owner—none other than the US director Christine Swedowsky. A rare fairy-tale finish! World... Continue reading at Literrary Hub

[ Literrary Hub | 2023-06-30 13:57:16 UTC ]
More news stories like this | All news stories tagged with: #previously owned #world editions


News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
More news stories like this | All news stories tagged with: #publishing giant #news publisher #anticompetitive behavior #advertising business


Why the world's largest publisher found a book-ban lawsuit in Florida 'irresistible'

PEN America and publisher Penguin Random House filed a federal suit against Escambia County School District over its removal of books from school libraries. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-05-18 17:34:04 UTC ]
More news stories like this | All news stories tagged with: #publisher penguin #school libraries #federal suit #pen america