Infographic: 50 percent of publishers recruit editors to create native ads

We asked publishing pros at yesterday's Digiday Publishing Summit for their scout's-honor stance on how they're pitching native, who's buying, and more. Here's what they said in 5 charts. Sponsor content by Nativo. The post Infographic: 50 percent of publishers recruit editors to create native ads appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-04-01 00:00:00 UTC ]
News tagged with: #post infographic #sponsor content

Other Publishing stories related to: 'Infographic: 50 percent of publishers recruit editors to create native ads'


Headline creates game based on Scarrow novels

Simon Scarrow is “leading the charge in redefining what it means to be an author brand... Continue reading at The Bookseller

[ The Bookseller | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon scarrow


Meet the Editor: Julie Strauss-Gabel

The phrase “orphaned manuscript” strikes dread in the heart of every writer: it refers to a project acquired by an editor who leaves the company before the book is published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
More news stories like this |


Self-publishing boom lifts sales by 79% in a year

18m titles bought by readers in 2013, to a value of £300m, as print sales' decline continuesSelf-published books' share of the UK market grew by 79% in 2013, with 18m self-published books bought by UK readers last year, according to new statistics.With print sales falling by 10% last year, and... Continue reading at The Guardian

[ The Guardian | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #statistics released #uk consumers #print sales #book purchases


Can Narcissus Bring Digital Self-Publishing to the Arab World?

The Italian ebook self-publishing platform Narcissus has launched in Arabic, but finds authors in the Arab world face a steep digital learning curve. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #arab world


IQRAni: The Story of a Pioneering Emirati Publishing House

Aisha Al-Kaabi discusses the history and mission of her publishing house IQRAni, which is at the forefront of a publishing boom in the UAE. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-12 00:00:00 UTC ]
More news stories like this |


Tatty Devine creates Fangirl necklace

To promote Rainbow Rowell’s upcoming UK tour, jewellery company Tatty Devine is selling a... Continue reading at The Bookseller

[ The Bookseller | 2014-06-12 00:00:00 UTC ]
More news stories like this |


Facebook to Use Web Browsing History For Ad Targeting

Through its ubiquitous "like" buttons on publisher sites across the web, Facebook has long been able to watch the web surfing behavior of its 1.28 billion monthly users.Soon it will begin to use that information for ad targeting on Facebook.Facebook already enables retargeting to users who've... Continue reading at Advertising Age

[ Advertising Age | 2014-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #publisher sites #ad exchange


India: Publishing’s next great frontier

For digital publishers ranging from the Business Insider to Quartz to the Huffington Post, all roads lead to India. Here's why. The post India: Publishing’s next great frontier appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post india #business insider #huffington post #roads lead


Harper Voyager Expands Digital-First Publishing

HarperCollins science fiction and fantasy imprint Harper Voyager is ramping up its Voyager Impulse digital-first line with plans to launch 31 original ebook titles beginning this summer and on through winter 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-11 00:00:00 UTC ]
More news stories like this |


Rowling's Silkworm tackles publishing old and new

The world of publishing is explored in J K Rowling’s second Robert Galbraith novel The... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert galbraith


Short Takes: Religion Publishing News Briefs, June 11, 2014

Bruderhof magazine back in print; a signal anniversary for women in ministry; readers join authors online and on the water; publishing seminar offered; awards and honors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes


Medium: 'Yes, we are a publisher'

The hybrid blogging platform and publisher created by Twitter co-founder Ev Williams has has relaunched Matter, the British tech publicationPublishing platform Medium has relaunched its subsidiary Matter as the focus of its publishing efforts, admitting for the first time that it is a publisher... Continue reading at The Guardian

[ The Guardian | 2014-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing efforts #publishing platform #original version


Middle Eastern online bookseller plans to create a banned books section

Ala Alsallal, founder of the website Jamalon, says there will be an entire section on the website devoted to selling banned books. Alsallal hopes to make banning books so pointless that governments stop doing so. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-07 00:00:00 UTC ]
More news stories like this |


Jewish Niche Publishing at its Best

Tablet Magazine profiles Halban Publishers, which they describe as “the best little Jewish publishing house in London." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-06 00:00:00 UTC ]
More news stories like this |


Are Global Publishers Still Suspicious of Africa?

Kenya's Kwani? expresses frustration at the reluctance of publishers from the "global north" to deal rights for co-editions or ebooks to publishers from Africa. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishers


Publisher of JK Rowling, Colbert announces layoffs

J.K. Rowling's publisher is laying off some employees amid a dispute with the industry's biggest book seller. Hachette Book Group cites a "changing marketplace" for layoffs that will affect less than... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jk rowling #changing marketplace


Magazine publisher ShortList Media reports losses of almost £1m

Company hit by launch of Stylist in France and investment in fashion website Never UnderdressedMagazine publisher ShortList Media has reported a loss of almost £1m in its most recent annual accounts after being hit by the tough launch of Stylist in France and investing in fashion site Never... Continue reading at The Guardian

[ The Guardian | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #company hit


How RebelMouse's Social Publishing Platform Can Make Your Traffic Sing Like The Dodo

The same content management system that helped The Dodo reach 1 million views in its first month is now available to all.When the animal news site The Dodo launched in January, it was able to bring in 1 million views in its first month without a single developer. That number has now grown to 7.5... Continue reading at Fast Company

[ Fast Company | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform #social web


Obituary: Publisher Colin Jones, 76

Scholarly and academic publisher Colin Jones passed away on March 1, after a bout with Alzheimer's Disease. He was 76. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
More news stories like this |


Penguin Random U.K. Creates Single Children's Division

Penguin Random House U.K. has created a single children's division, led by Francesca Dow. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin random #single children #francesca dow