"Joker" dominated U.S. theaters this weekend, bringing in $93.5 million and setting a box office record for October. Warner Bros. Pictures pulled off its record-setting weekend without using many of the marketing tools that come standard with comic book movies. While other superhero rollouts have leaned on splashy Super Bowl ads and big brand partnerships with companies like Geico and Coca-Cola, Warner Bros. is treating its R-rated Batman prequel more like an arthouse film with a smaller $55 million budget, fall release, film festival debut and no brand partners. The movie's promotional push began last year with a pair of Instagram posts in September 2018 from director and co-writer, Scott Phillips, sparking a two-week spike in internet searches for the word "joker" according to Google Trends data. Phillips later unveiled the film's first trailer at CinemaCon in April 2019. Warner Bros. has been running traditional TV spots and posted billboards in Times Square and on the Sunset Strip, but the studio has no plans to work with brands to promote the movie. The studio also blocked print and broadcast journalists from its red carpet premieres in Hollywood and New York. The film won the highest prize at the Venice Film Festival last month, and there's already Oscars buzz about Joaquin Phoenix's lead performance. But "Joker" remains controversial, with some critics saying the movie is too violent and promotes a sympathetic view of its homicidal protagonist. Police have... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-07 17:33:36 UTC ]
Series like “Batman: The Long Halloween” influenced big-screen images of the hero, while “Superman for All Seasons” was another fan favorite. Continue reading at The New York Times
[ The New York Times | 2022-06-18 01:12:50 UTC ]
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Today, actress, producer and Web3 innovator, Mila Kunis and media entrepreneur and superhero creator, Sharad Devarajan announce the launch of a multi-platform global entertainment universe, Armored Kingdom Media, Inc. Co-founded by technologist Lindsey McInerney and producer and actress Lisa... Continue reading at AdWeek
[ AdWeek | 2022-06-10 15:35:00 UTC ]
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Frank Miller Presents will revisit a couple of comic book creations of his, like Ronin and Sin City, and start a couple of new series. Continue reading at The New York Times
[ The New York Times | 2022-05-19 14:00:10 UTC ]
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Working for both Marvel and DC, he created comic book series that brought superheroes together, and was co-creator of The New Teen Titans. Continue reading at The New York Times
[ The New York Times | 2022-05-08 18:57:05 UTC ]
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Free Comic Book Day is back!! Before you head to your local comic book store, check out our faves and remember to support your local. Continue reading at Book Riot
[ Book Riot | 2022-05-06 10:31:00 UTC ]
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He brought an earthy realism (and a new adversary or two) to the superhero characters he drew. He also championed the rights of his fellow comic book creators. Continue reading at The New York Times
[ The New York Times | 2022-05-05 00:42:24 UTC ]
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From creating iconic superheroes and groundbreaking storylines to fighting for creator rights, Neal Adams was a legendary comic book artist. Continue reading at Book Riot
[ Book Riot | 2022-05-02 13:00:02 UTC ]
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Media entrepreneur and popular radio host Charlamagne Tha God's S&S imprint, Black Privilege Publishing, will develop new lines of graphic novels and, in partnership with AWA Studios, new comic book series as well. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-18 04:00:00 UTC ]
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Marvel says the new comic book series will kick off with everyone's favorite A-List Avengers. Continue reading at The Huffington Post
[ The Huffington Post | 2022-04-13 22:29:27 UTC ]
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With the sale, Captain America joined Superman and Spider-Man in having debut issues that topped $3 million at auction. Continue reading at The New York Times
[ The New York Times | 2022-04-08 13:21:14 UTC ]
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A lot of caped crusaders are hitting theaters this year. Here are a few you can catch at home. Continue reading at Wired
[ Wired | 2022-03-03 12:00:00 UTC ]
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On February 17, Amazon implemented dramatic changes on ComiXology, prompting heavy backlash from the comic book community. Continue reading at Book Riot
[ Book Riot | 2022-02-25 11:30:00 UTC ]
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Game Of Thrones writer says opportunity to produce comics based on his superhero series Wild Cards is a ‘privilege’George RR Martin will team up with Marvel to produce a new series of comic books, it has been announced.The Game Of Thrones writer said working with the superhero franchise titan... Continue reading at The Guardian
[ The Guardian | 2022-02-19 12:39:49 UTC ]
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Shares of a copy of Batman No. 1 will be sold by an online collectibles company in mid-March. Continue reading at The New York Times
[ The New York Times | 2022-02-18 19:18:25 UTC ]
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A Tennessee school board removed the graphic novel about the Holocaust from middle school curriculums. Continue reading at HuffPost
[ HuffPost | 2022-02-02 08:44:58 UTC ]
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Ahead of the 2022 Beijing Winter Olympics, Swiss sportswear brand On brought the pages of a graphic novel to life to introduce a new hero to the next generation of athletes. The 10-minute film, entitled "Black Ice," is about Akwasi Frimpong, the first skeleton athlete from Ghana and only the... Continue reading at AdWeek
[ AdWeek | 2022-01-20 13:08:00 UTC ]
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We have 11 of the best comic book podcasts for you right here (and it's not all about superheroes). Continue reading at Book Riot
[ Book Riot | 2021-12-22 11:34:00 UTC ]
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As many start to get into the winter holiday spirit, so, too, do our favorite comic book heroes (and a few villains). Continue reading at Book Riot
[ Book Riot | 2021-12-07 11:32:00 UTC ]
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Zestworld, which counts Alexis Ohanian as a supporter, will allow comic book writers and artists to present new work and reap the benefits. Continue reading at The New York Times
[ The New York Times | 2021-11-29 14:30:05 UTC ]
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After a COVID-19-forced hiatus, San Diego comic book store owners are looking forward to the return of an IRL Comic-Con — even if they won't attend. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-11-24 20:45:41 UTC ]
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