"Joker" dominated U.S. theaters this weekend, bringing in $93.5 million and setting a box office record for October. Warner Bros. Pictures pulled off its record-setting weekend without using many of the marketing tools that come standard with comic book movies. While other superhero rollouts have leaned on splashy Super Bowl ads and big brand partnerships with companies like Geico and Coca-Cola, Warner Bros. is treating its R-rated Batman prequel more like an arthouse film with a smaller $55 million budget, fall release, film festival debut and no brand partners. The movie's promotional push began last year with a pair of Instagram posts in September 2018 from director and co-writer, Scott Phillips, sparking a two-week spike in internet searches for the word "joker" according to Google Trends data. Phillips later unveiled the film's first trailer at CinemaCon in April 2019. Warner Bros. has been running traditional TV spots and posted billboards in Times Square and on the Sunset Strip, but the studio has no plans to work with brands to promote the movie. The studio also blocked print and broadcast journalists from its red carpet premieres in Hollywood and New York. The film won the highest prize at the Venice Film Festival last month, and there's already Oscars buzz about Joaquin Phoenix's lead performance. But "Joker" remains controversial, with some critics saying the movie is too violent and promotes a sympathetic view of its homicidal protagonist. Police have... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-10-07 17:33:36 UTC ]
Sometimes, comics covers do such a spectacular job that they deserve a whole book to themselves. That's where these books come in. Continue reading at Book Riot
[ Book Riot | 2023-10-13 10:30:00 UTC ]
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Equal parts Terminator, The Golden Child and The Matrix prequel, The Creator is yet another sci-fi epic about a war between humans and AI, one told by someone who just can't shut up about their time backpacking across Asia. Director Gareth Edwards clearly understands the... Continue reading at Engadget
[ Engadget | 2023-09-29 17:30:21 UTC ]
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Sony continues its mission to release first-party titles on PC, as the critically-acclaimed PS5 sequel Horizon Forbidden West is coming to Steam and the Epic Games Store early next year. The port’s being handled by Nixxes Software, a company Sony purchased back in 2021.... Continue reading at Engadget
[ Engadget | 2023-09-27 17:26:58 UTC ]
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Anger at ‘created in London’ tagline on poster of Dennis the Menace, who was made by a cartoonist in DundeeIt was, according to Scotland’s foremost comic book creator, “madness”.Mark Millar, the writer of Kick-Ass, Jupiter’s Legacy and Ultimate X-Men, was reacting to a new billboard... Continue reading at The Guardian
[ The Guardian | 2023-09-26 12:59:20 UTC ]
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Comic book store owners share their advice on how to open a comic book store — and how to keep it in business! Continue reading at Book Riot
[ Book Riot | 2023-09-26 10:35:00 UTC ]
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Superhero movies are a dime a dozen, but the comic book podcast is about to hit its stride. We’ve had a nice, long run of comic book movies and television shows. One after the other, with big actors and even bigger action sequences. Before the end of the year we’ll get Loki Season 2, The... Continue reading at Fast Company
[ Fast Company | 2023-09-26 05:00:00 UTC ]
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Bill Willingham, the creator of the comic book series Fables, says you now own his work, fully and for all time. Willingham has released his work, which served as the basis for Telltale Games' The Wolf Among Us, to public domain — mostly because he can't afford to sue DC Comics. In a lengthy... Continue reading at Engadget
[ Engadget | 2023-09-16 13:00:10 UTC ]
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Teenage Mutant Ninja Turtles: Shredder’s Revengewas a surprise hit when it launched last summer, breathing new life into the old-school 2D beat-em-up formula. Now there’s some new paid DLC to entice players back into the sewers. The Dimension Shellshock update was released today and brings new... Continue reading at Engadget
[ Engadget | 2023-08-31 16:15:11 UTC ]
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The history of comics is closely tied to the involvement of Jewish creators, who have had an enormous impact on the medium over the last 90 years. Continue reading at The Conversation
[ The Conversation | 2023-08-30 15:27:34 UTC ]
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This unique comic book stores across the United States have so much more to offer than just comics. Continue reading at Book Riot
[ Book Riot | 2023-08-29 10:30:00 UTC ]
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A brief exploration of twin brother comic book superstars Gabriel Bá and Fábio Moon known for DAYTRIPPER, THE UMBRELLA ACADEMY, and others Continue reading at Book Riot
[ Book Riot | 2023-08-24 10:35:00 UTC ]
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The R-rated comedy opened to a fifth place showing this weekend, while the comic book movie “Blue Beetle” came in at No. 1. Both were hurt by the actors’ strike. Continue reading at The New York Times
[ The New York Times | 2023-08-20 17:07:08 UTC ]
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Superhero comics go through a lot of villains of the week. Here are some of the comic book villains you've probably forgotten. Continue reading at Book Riot
[ Book Riot | 2023-08-03 10:36:00 UTC ]
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Jeff Trexler, interim director of the Comic Book Legal Defense Fund, told PW that the book bans happening across the country were a topic of much conversation at San Diego Comic-Con. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-28 04:00:00 UTC ]
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The rise of comic book movies means that comics are hugely popular. So let's put you to the test: who said these famous comic book quotes? Continue reading at Book Riot
[ Book Riot | 2023-07-18 10:33:00 UTC ]
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Billed as ‘a therapeutic novel’, the publisher’s first foray into fiction follows 29-year-old Anna’s mental health journey – with a view to helping the reader. But how useful can such clunky writing be?At 29 years old, Anna is full of self-loathing. She hates her job, her boyfriend is having an... Continue reading at The Guardian
[ The Guardian | 2023-07-07 15:45:50 UTC ]
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Read on for news about Curiosity Ink Media and Dynamite Entertainment's Cats Vs Pickles books, Mad Cave's new licenses, new comic book programs for Hasbro's toy brands, 'Love You Forever''s recent collaboration with Drake and Nike, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-06 04:00:00 UTC ]
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Remember the early days of the AI hype train, when everyone spent their time making stupid images using text prompts? If you want to recapture the nostalgic haze of, uh, late 2022, Picsart has got you covered. The popular image editor just launched an AI-powered animated GIF generator.The major... Continue reading at Engadget
[ Engadget | 2023-07-03 17:59:35 UTC ]
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Developer Tribute Games and publisher Dotemu just announced some robust DLC coming later this year for the well-reviewed beat 'em upTeenage Mutant Ninja Turtles: Shredder’s Revenge. The Dimension Shellshock DLC features a new game mode, new color swaps for playable characters and brand new... Continue reading at Engadget
[ Engadget | 2023-06-07 18:39:46 UTC ]
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Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget
[ Engadget | 2023-06-06 09:25:43 UTC ]
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