Each year around this time, digital publishers and tech platforms announce their content plans for the year ahead. These annual upfront and NewFronts pitches are a bid to partner with agencies and advertisers to reassemble audiences across the ever-changing video landscape. That process will look different this year. Still, as we wait for sports to […] The post In an age of cancellations and quarantine, people are turning to Twitter for connections — and premium content appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-05-28 01:23:59 UTC ]
News tagged with:
#year ahead
#premium content
#digital publishers
Time Inc.’s People and WhoSay, a digital-only social magazine powered by the celebrities it features, have teamed to develop a new branding opportunity for stars and advertisers. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
More news stories like this |
Marshall McLuhan's famous dictum tells us that the form of a medium is inherently part of the message itself. Content in printed magazine form, for example, dictates many aspects of the story-from its written style and word count to the subtleties of fixed page design. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marshall mcluhan
Many publishers already have their own native apps, while others are in development. Although they can be expensive to launch, apps have helped some publishers establish a foothold within the mobile frontier. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#native apps
Add value and share content with your followers to nab your next gig, 140 characters at a time.You've probably heard about people who landed a book deals from their popular tweets, or that Seth Meyers found several writers for his new show on Twitter.Read Full Story Continue reading at Fast Company
[ Fast Company | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#share content
#book deals
#popular tweets
The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian
[ The Guardian | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#study showing
#step back
#communications agency
Nothing gets the work done faster, or makes the word travel further, than having the might of the government behind it or the united action of a group of individuals with shared interests. In the Korean publishing industry, such synergy is evident and has been very effective. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishing
#shared interests
The Cooperative Children's Book Center of the University of Wisconsin – Madison found that of the new children's books they received at their center, less than 3 percent focused on black people and even fewer were by black authors (about 2 percent, according to the CCBC.) Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cooperative children
#book center
#black people
#black authors
Digital publishing is rapidly becoming a haven for struggling writers—but it turns out the format might hold similar potential for struggling readers too. Continue reading at Wired
[ Wired | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishing
#struggling readers
The consumer appetite for video is well-acknowledged. But video is emerging as a critical component of b-to-b sales and marketing strategies. Skyrocketing viewership, exceptional storytelling, and effortless sharing form the bulk of the evidence for b-to-b publishers. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#critical component
#marketing strategies
In Dickens's day, serialized novels were all the rage. Rooster aims to revive that trend, making it easier than ever to find good books (and the time to read them).In the age of abbrevs., sitting down to read a novel can feel like gearing up for a marathon, no matter how much you love books. The... Continue reading at Fast Company
[ Fast Company | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#love books
#written word
#sheer number
Berkley Prime Crime made its debut 20 years ago, releasing 40 mass market cozy mystery paperbacks in 1994. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
More news stories like this |
Partnering with Amazon for Festival of Books website sales makes L.A. Times an increasingly bitter target for SCIBA members. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#sciba members
Looks like whatever happens in the Goldman Sachs elevator will stay in the Goldman Sachs elevator. Less than two weeks after the anonymous author of the popular @GSElevator feed on Twitter was... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#anonymous author
Connecting content creators and consumers would be an enormous coup for news sites, magazines, TV networks, and other media. We look at three startups that could help.At magazines like Fast Company, we rely on distribution networks to get our articles to our readers. In print, the primary... Continue reading at Fast Company
[ Fast Company | 2014-03-07 00:00:00 UTC ]
More news stories like this |
The multimedia empire's chief executive on video journalism, North Korea – and why he won't be taken over by a big rivalShane Smith stayed up late getting drunk with one of his presenters, and now he is exhausted, hungover and behind schedule. Bottles of spirits stand, taunting him, from a table... Continue reading at The Guardian
[ The Guardian | 2014-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#steadily building
#time warner
#5% stake
Diana Tsui has joined InStyle as senior editor. She joins from New York Magazine’s “The Cut,” where she served as online senior market editor. Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#senior editor
#york magazine
Haven't finished a book since college? Between work, family, and social lives, trying to find time to read can be more effort than relaxing hobby. Here's how to make more time for your favorite page-turners.Reading is one of the most pleasurable activities out there. On a scale of human... Continue reading at Fast Company
[ Fast Company | 2014-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#find time
#reference book
The doom and gloom of the past few years appears to be over, with more publishing houses throwing open their doors to new writersBrigid Delaney Continue reading at The Guardian
[ The Guardian | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#golden age
Sparked by societal changes, some evangelical Christians have begun to break from a deeply anti-homosexual history. Two new books offer a more welcoming and modern take on Bible passages that are often used to exclude those who are LGBT from full inclusion in the church. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#evangelical christians
#books offer
Our definition of success has become narrow, boring, and limited. If we want young people to be creative and innovative, we need to reward them for it. The following is an excerpt from Smart People Should Build Things by Andrew Yang. Copyright 2014 Andrew Yang. Reprinted courtesy of Harper... Continue reading at Fast Company
[ Fast Company | 2014-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hedge fund
#harper business
#harpercollins publishers