IBM Takes Aim at Twitter, Claims to Have Patented Online Advertising

IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at least three of its patents, including one entitled "Method for presenting advertising in an interactive service," which was filed in 1993 but not published until 2006. The filing states that IBM hasn't sued Twitter, but that the former is "inviting [Twitter] to negotiate a business resolution of the allegations."The advertising-related patent's purview is broad and would seem to apply to any number of online companies, including Facebook and Google. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-11-05 00:00:00 UTC ]
News tagged with: #online advertising #exchange commission #online companies

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Hearst Magazines partners Race Online 2012

Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partner #latest initiative


Editors Share Best Practices for Twitter

Twitter has become part of the daily routine for almost every editor, but are you using it as effectively as you can? Here, four very different editors offer their advice for engaging and growing readership via Twitter. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily routine


Lord Sugar to hold Twitter book signing

Written By: Charlotte Williams Publication Date: Wed, 28/09/2011 - 08:39 Pan Macmillan will be holding the world's first live Twitter book signing to launch Lord Alan Sugar's book The Way I See It: Rants, Revelations and Rules for Life. The signing will be held over www.lordsugar.tv at 1pm... Continue reading at The Bookseller

[ The Bookseller | 2011-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lord sugar #twitter followers


Editors Share Twitter Best Practices

Twitter has become part of the daily routine for almost every editor, but are you using it as effectively as you can? Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily routine


Book Warehouse takes over Travel Bookshop site

Written By: Benedicte Page and Philip Jones Publication Date: Tue, 20/09/2011 - 10:14 The Travel Bookshop premises in Notting Hill will reopen as a bookshop this week after The Book Warehouse acquired the lease to one-half of the building from the Travel Bookshop's founder Sarah Anderson. read... Continue reading at The Bookseller

[ The Bookseller | 2011-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel bookshop #benedicte page #notting hill


Twitter Rolling Out Analytics Tool

On Tuesday Twitter announced that it's launching a new analytics tool that will initially be available to a select group of partners as a pilot program, but will be made available to everyone in the "next few weeks." Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select group #pilot program


French publishers may drop claim against Google

Written By: Barbara Casassus Publication Date: Thu, 08/09/2011 - 09:00 French publishers Albin Michel, Flammarion and Gallimard appear to be dropping charges against Google for digitising copyrighted books without prior permission, at least for the moment, the trade weekly Livres Hebdo has... Continue reading at The Bookseller

[ The Bookseller | 2011-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publishers #prior permission


"Take it or leave it" - Booker chair

Written By: Charlotte Williams Publication Date: Wed, 07/09/2011 - 10:00 Man Booker chair of judges Stella Rimington has defended this year's shortlist, saying "take it or leave it", in a speech at the party held to celebrate the list in London's Kensington Gardens last night. Speaking to... Continue reading at The Bookseller

[ The Bookseller | 2011-09-07 00:00:00 UTC ]
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Readmill Aims to Make Digital Reading Social

As ebooks become popular, there are increasing opportunities to share and personalize the digital reading experience. That's where the upcoming Readmill iPad app and social network come in. Continue reading at AllThingsD

[ AllThingsD | 2011-09-01 00:00:00 UTC ]
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French online-only publishers join forces

Written By: Barbara Casassus Publication Date: Fri, 02/09/2011 - 07:50 Twenty French online-only book publishers and other digital providers have joined forces for the first time to launch the new literary season. The site larentreelitteraire.org was unveiled this week and will stay live until... Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #joined forces #literary season #15th november #electronic titles


MotorBoating Magazine Shutters Print Editon, Goes Online-Only

Bonnier’s MotorBoating magazine, a part of the Marine Group Network that includes Yachting and SaltWater Sportsman, is folding its print issue. The July/August 2011 installment will be its last. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print issue


Advertising: A Magazine Bets That Readers Play Tag

Glamour wants readers to scan the Facebook icon next to the singer Rihanna, and other icons placed throughout the issue. Continue reading at The New York Times

[ The New York Times | 2011-08-23 00:00:00 UTC ]
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Retail Environment Aims to Triple Circ In 3 Months

The Association for Retail Environments [ARE] is reinventing and growing its bimonthly magazine, Retail Environments, to have a broader industry wide circulation and coverage of membership-centric topics. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-05 00:00:00 UTC ]
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SoA takes short story campaign to BBC chief

Written By: Charlotte Williams Publication Date: Thu, 04/08/2011 - 09:20 The Society of Authors, the Writers' Guild of Great Britain and actors' union Equity have jointly sent letters to both BBC Trust chairman Lord Patten and director general Mark Thompson, asking them to stop the BBC Radio 4... Continue reading at The Bookseller

[ The Bookseller | 2011-08-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great britain #short story


Meredith Guarantees Print ROI for Select Advertisers

Meredith Corp.--publisher of titles such as Better Homes & Gardens and Ladies Home Journal--has introduced The Meredith Engagement Dividend, a product that offers advertisers guaranteed sales for their investment in Meredith magazines. Participation requires a 12-month advertising commitment... Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select advertisers #meredith corp #homes gardens #meredith magazines


Amazon Tries Taking the Kindle To School, Again, With Textbook Rentals

Amazon, which dominates the ebook market, has stayed out of the electronic textbook market. Until now: The company has opened up a textbook store for its Kindle platform, where it is renting "tens of thousands" of titles for the upcoming school year. Continue reading at AllThingsD

[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle platform #textbook rentals #ebook market


Glam Media Aiming at Brands with New Model

Glam Media built a big collection of online blogs aimed at women on the premise that by serving up high-quality content, it could appeal to brand advertisers who have shunned lower cost ad networks. The company appears to have had the right idea; launched in 2005, it now claims some 2,500... Continue reading at AdWeek

[ AdWeek | 2011-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big change


AOL's HuffPost Enters Crowded Online Arena With HuffPost Celebrity Site

The Huffington Post Media Group, AOL's fast-moving content unit, is launching a celebrity site called HuffPost Celebrity today, as well as another called HuffPost Culture. HuffPost Celebrity, which ate AOL's former celeb-focused site Popeater, is in a very crowded arena online, with competitors... Continue reading at AllThingsD

[ AllThingsD | 2011-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time warner #people magazine #web site


Headline takes two from Tuffers

Written By: Charlotte Williams Publication Date: Fri, 08/07/2011 - 11:09 Headline has signed two books from former England spin bowler Phil Tufnell, with the titles to be compendiums of his cricketing anecdotes and stories. Headline non-fiction publishing director Jonathan Taylor acquired... Continue reading at The Bookseller

[ The Bookseller | 2011-07-08 00:00:00 UTC ]
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Gollancz deal to put Encyclopedia of Science Fiction online

Written By: Charlotte Williams Publication Date: Wed, 06/07/2011 - 09:19 The third edition of the Encyclopedia of Science Fiction is to be released online later this year by ESF Ltd, a new company set up by the contributors to the book, in association with Orion imprint Victor Gollancz. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction #company set