Meredith Guarantees Print ROI for Select Advertisers

Meredith Corp.--publisher of titles such as Better Homes & Gardens and Ladies Home Journal--has introduced The Meredith Engagement Dividend, a product that offers advertisers guaranteed sales for their investment in Meredith magazines. Participation requires a 12-month advertising commitment in Meredith magazines (commitment is based on category, with minimum levels of frequenc Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-07-25 00:00:00 UTC ]
News tagged with: #select advertisers #meredith corp #homes gardens #meredith magazines

Other Publishing stories related to: 'Meredith Guarantees Print ROI for Select Advertisers'


Meredith’s Vision for the Future Includes Growth in Print Advertising, Newsstand Revenue

Just two months after the company's fiscal 2019 earnings report saw its share price tumble 23% in a single day, Meredith Corp. revealed a somewhat optimistic forecast for the company's print magazine business in its Q1 2020 report, covering the period from July 1 to September 30. On an earnings... Continue reading at Folio Magazine

[ Folio Magazine | 2019-11-07 19:16:37 UTC ]
More news stories like this | News stories tagged with: #majority stake #significant growth #subscriber base #audited media #specific brand #magnolia journal #charging people


Meredith Brings Print Subscriptions Back to Traditional Home

A year after converting Traditional Home from a primarily advertising-funded model to a more consumer-driven, newsstand-only publication—and cutting its frequency, circulation and most of its editorial staff in the process—Meredith Corp. announced Monday that it is once again selling... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-20 19:24:27 UTC ]
More news stories like this | News stories tagged with: #magnolia journal #sweet july #statement monday #cooking light #rate base #specific brand #homes gardens #stark contrast


Meredith Cuts Salaries, Expands Ad Guarantee to Make Up for Revenue Decline

Facing what it called "a significant decline in advertising revenues" as a result of the COVID-19 pandemic, Meredith Corp. says it's implementing sweeping pay cuts across 60% of its approximately 5,000 employees, suspending quarterly dividends and withdrawing the 2020 fiscal outlook it... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-20 17:45:12 UTC ]
More news stories like this | News stories tagged with: #sweet july #magnolia journal #homes gardens


Meredith Continues to Invest in Print With Latest Food & Wine Upgrade

As many magazine publishers continue to look for ways to cut costs by scaling back frequency, thinning their books, and reducing their overall quality, Meredith isn't convinced that's the only way forward. Food & Wine, a brand the company took over when it acquired Time Inc. in 2018, is the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-12 14:16:40 UTC ]
More news stories like this | News stories tagged with: #short answer #recent months #concerted effort #revenue growth #magazine division


Fairfax Media posts $27.4m profit despite lower print advertising revenue

Property website Domain increases digital revenue by 37% and continues to prop up Fairfax’s overall profit as editorial restructure is announcedFairfax Media, publishers of the Age and the Sydney Morning Herald, have returned a net profit of $27.4m for the first half of the financial year... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print advertising #financial year #editorial restructure #net profit


Major Publishers Bet on Power of Print Ads with Money-Back Guarantee

"We know magazines work and we're willing to put our money where our mouth is," Meredith's Britta Cleveland tells Folio:. The post Major Publishers Bet on Power of Print Ads with Money-Back Guarantee appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print ads


Johnston Press suffers slowdown in advertising across digital and print

Publisher sees digital advertising growth halve and print advertising worsen with employment and property ads in steep declineJohnston Press has seen digital advertising growth halve and print advertising worsen as employment and property ads suffered steep declines.The regional newspaper... Continue reading at The Guardian

[ The Guardian | 2015-11-19 00:00:00 UTC ]
More news stories like this |


Magazines Create 'Industry-Wide' Guarantee of Print Ads' Results

The magazine industry, which has been increasingly emphasizing its digital reach, is making a new play to backstop advertising in its print editions, forging an "industry-wide" guarantee that ad pages will achieve sales results for marketers. If those results don't materialize, qualifying... Continue reading at Advertising Age

[ Advertising Age | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #magazine media #ad pages #print editions #magazine industry


Daily Mail publisher hit by fall in print advertising

DGMT share price drops 9% after ‘marked deterioration’ in advertising revenue for flagship print titlesShares in the Daily Mail’s parent company have slumped 9% after it reported a fall in print advertising revenues at its flagship national newspapers. Advertising revenues at the Daily Mail and... Continue reading at The Guardian

[ The Guardian | 2015-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print decline #8% increase #digital counterpart #advertising revenues #advertising revenue #print advertising


Advertising Age to Reduce Its Print Frequency

Advertising Age, the trade publication introduced in 1930, announced Monday that it would publish its print edition every other week rather than weekly. The magazine, the largest publication in the ad trade field, will publish 25 issues in 2014, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-01-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print edition #announced monday #advertising age


Meredith’s Allrecipes Launches Print Magazine

The Meredith Corporation is set to launch a print version of its popular Allrecipies.com brand. The magazine is being rolled out as a bi-monthly publication and is slated to debut in August.  Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print version #meredith corporation


Times Publishing Company Selects Brainworks Advertising

Sayville, Long Island, October, 2012 – Brainworks Software, the leading provider of newspaper advertising and circulation systems for North America has announced that the Times Publishing Company has selected Brainworks to provide their pro ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper advertising #leading provider #long island


Advertisers Recycle Print Ads For Tablets

With Conde Nast, Hearst and Meredith launching their own digital newsstand in the form of Next Issue Media, it’s clear that magazine publishers are counting on tablets for future growth. Forecasts predicting rapid tablet adoption abound. e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #future growth #magazine publishers #issue media #digital newsstand #conde nast


Meredith Meets With Over 100 Potential Partners for 10 slots in ROI Program

In July, Meredith Corp. launched its Engagement Dividend program, a guaranteed ROI investment partnership for select advertisers. Already, Meredith has met with over 100 companies (which equates to even more brands) about a possible partnership in the program. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #select advertisers #meredith corp


Digital Soars, Print Improves For Meredith in Second Quarter

Total revenue jumped 9 percent to $367 million for Meredith Corp in the second quarter of fiscal 2011, driven by strong advertising growth and integrated marketing services. Total advertising revenue for the first six months of fiscal 2011 jumped 11 percent to $420 million (with total revenue of... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #large part #total revenue #$420 million #meredith corp


Printing in Hong Kong & China 2017: Outsourcing Print

In this age of email and WhatsApp (or WeChat in China), getting books manufactured overseas is more about ensuring wifi connectivity than battling time zone difference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
More news stories like this |


Printing in Hong Kong & China 2017: Retooling the Hong Kong and China Print Business

It has come to this: fast turnaround, great pricing, and best quality—the propositions defining the modern print manufacturing industry—are no longer enough to attract publishers. In fact, suppliers offering just those basics are considered average, run-of-the-mill players. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong


The latest bid to keep print relevant: Hearst offers print-to-digital targeting

Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday

[ Digiday | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher hopes #print magazines #latest bid #legacy publishers


Future of digital advertising: consumers and advertisers need a new deal

Free content on the web can only survive if consumers stop using ad blocking software but advertisers need to stop their ‘pay and spray’ approachThe sale of the Financial Times marked an important milestone in traditional media continuing it transformation into the digital world. Many... Continue reading at The Guardian

[ The Guardian | 2015-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media businesses #long time #publishing world #digital world