Meredith Guarantees Print ROI for Select Advertisers

Meredith Corp.--publisher of titles such as Better Homes & Gardens and Ladies Home Journal--has introduced The Meredith Engagement Dividend, a product that offers advertisers guaranteed sales for their investment in Meredith magazines. Participation requires a 12-month advertising commitment in Meredith magazines (commitment is based on category, with minimum levels of frequenc Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-07-25 00:00:00 UTC ]

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Meredith Meets With Over 100 Potential Partners for 10 slots in ROI Program

In July, Meredith Corp. launched its Engagement Dividend program, a guaranteed ROI investment partnership for select advertisers. Already, Meredith has met with over 100 companies (which equates to even more brands) about a possible partnership in the program. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-19 00:00:00 UTC ]
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Meredith Guarantees Print ROI for Select Advertisers

[ Folio Magazine | 2011-07-25 00:00:00 UTC ]
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Chief Brand Officer Andy Sareyan Parts Ways with Meredith

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[ Folio Magazine | 2011-05-24 00:00:00 UTC ]
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Digital Soars, Print Improves For Meredith in Second Quarter

Total revenue jumped 9 percent to $367 million for Meredith Corp in the second quarter of fiscal 2011, driven by strong advertising growth and integrated marketing services. Total advertising revenue for the first six months of fiscal 2011 jumped 11 percent to $420 million (with total revenue of... Continue reading at Folio Magazine