Get your calendars ready to start planning for the sixth annual Digital Content NewFronts. The Interactive Advertising Bureau today announced the programming schedule for the event, which takes place in New York from May 1-12. Participants range from publishing stalwarts like The New York Times to digital darlings like Refinery29, and more will be announced as May gets closer. Some companies who presented last year—including Playboy, the Economist and SheKnows—have yet to confirm their participation this time around. (Check out the lineup below.) "Investment in the [digital video] medium has been significant, with 51 percent year-over-year growth in the first half of 2016 alone," said Anna Bager, svp and general manager for mobile and video at the IAB, in a statement. "The strength of the 2017 NewFronts' roster of blue chip media companies and inventive content creators is sure to inspire advertisers and media agencies to increase their commitment to digital video even further." Brands and media buyers pay close attention to the annual NewFronts, a "10-day marketplace" for publishers and creation studios to show off their plans for the new year. It's the digital equivalent to the television upfront presentations, which take place the following week. More information about NewFronts and updates on the schedule can be found on the IAB's website. Continue reading at 'AdWeek'
[ AdWeek | 2016-12-14 00:00:00 UTC ]
News tagged with:
#anna bager
#general manager
#media agencies
#digital equivalent
Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing campaigns
Random House is extending its digital team, and has promoted Dan Franklin, current digital editor... Continue reading at The Bookseller
[ The Bookseller | 2011-12-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
#digital team
The History Press is in consultation with a "small number" of staff over redundancies,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#history press
#small number
The potential for digital to grow readership and increase revenue has been seriously called into... Continue reading at The Bookseller
[ The Bookseller | 2011-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#increase revenue
In a major magazine publisher first, Condé Nast launched a private advertising exchange for select digital clientele. Partnering with service provider AdMeld, inventory from Condés entire digital portfolio was available at the time of the exchanges launch. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
More news stories like this |
John Blake has promoted four members of staff to reflect a new emphasis on digital publishing for... Continue reading at The Bookseller
[ The Bookseller | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#john blake
#digital publishing
Orion has acquired digital publishing rights to the entire backlist of thriller writer Geoffrey... Continue reading at The Bookseller
[ The Bookseller | 2011-12-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#entire backlist
More than a third of publishers internationally believe that digital formats will account for at... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital future
#digital formats
Publishers should offer "enhanced hardbacks" with print and digital packaged together,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
More news stories like this |
Andrew Martins First World War novel The Somme Stations (Faber) has won this years... Continue reading at The Bookseller
[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#world war
HarperCollins has published George Macdonald Fraser's 12-strong Flashman series in ebook... Continue reading at The Bookseller
[ The Bookseller | 2011-12-01 00:00:00 UTC ]
More news stories like this |
American author Jack Kerouac's first ever novel, which was thought to be lost, has been published 40 years after his death. Continue reading at BBC News
[ BBC News | 2011-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book published
Digital royalty rates paid to authors by publishers are increasing, though there remains... Continue reading at The Bookseller
[ The Bookseller | 2011-11-25 00:00:00 UTC ]
More news stories like this |
Book publishers know that their business is changing, and quickly. Whether its online publishing through the Web, downloadable ebooks, or app development, digital content and the technology that supports it is the newest path to sales growth and customer satisfaction. In todays book content... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#downloadable ebooks
#digital content
#sales growth
#continuously updated
#technical support
For those who still doubt that magazine content has a place in the digital world, new data proves magazines growing digital prowess. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine content
#digital world
To conclude min day's Digital Summit at the Grand Hyatt in New York City this week, three digital publishing executives shared actionable tips on how to ramp up revenue, regardless of company scale. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital summit
#grand hyatt
Written By: Charlotte Williams Publication Date: Mon, 14/11/2011 - 08:22 Penguin is launching a digital series of exclusive short works called Penguin Shorts, releasing nine titles by authors including Helen Dunmore, Toby Young and Colm Toibin. read more Continue reading at The Bookseller
[ The Bookseller | 2011-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital series
#colm toibin
In the wake of its recent announcement to convert to an all-digital portfolio, Ziff Davis Enterprise realigns its eWEEK editorial staff. This translates to the division of eWEEK editor-in-chief duties between two staffers: Scott Ferguson and Chris Preimesberger. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital transition
When the e-reader tablet wars heat up this holiday season, Amazon, Barnes & Noble, and other companies will be selling their wares to a consumer market that is growing increasingly comfortable with digital reading. According to BISGs final report in volume two of its Consumer Attitudes... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#holiday season
#barnes noble
#consumer market
#digital reading
#consumer attitudes
#e-reading devices
Written By: Tom Holman Publication Date: Tue, 08/11/2011 - 15:57 The books industry is not doing enough to attract and train staff to take advantage of the surge in ebook sales, this years Digital Book Census survey from The Bookseller has found. The survey of more than 2,200 people, nearly... Continue reading at The Bookseller
[ The Bookseller | 2011-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#books industry
#ebook sales