HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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Magazine Media’s Dismal Record in Public Equity Markets

Time Inc., in state of limbo, is only the latest example. The post Magazine Media’s Dismal Record in Public Equity Markets appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-05-18 00:00:00 UTC ]
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Argentina's Book Market Fell 40% in 2016

Numbers released today, at the Buenos Aires International Book Fair, highlight the dire state of Argentina's publishing sector. Many feel the drop is tied to government policies instituted by the country's president, Mauricio Macri, who took office in 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-05-11 00:00:00 UTC ]
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PRH bewitched by social media magician's middle-grade novel

Penguin Random House Children’s Publishers will publish social media magician Zach King’s first middle-grade book with an accompanying augmented reality app. Continue reading at The Bookseller

[ The Bookseller | 2017-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #middle-grade book


DC Entertainment Goes All-Out in Marketing Rebirth Book Collections

After a wildly popular comic book launch in the direct market, DC is looking for a second wave of success in the bookstore market with a line of trade paperback collections of its popular Rebirth series. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-24 00:00:00 UTC ]
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World Poetry Day: social media drives 16% sales increase

Poetry sales have continued to grow in 2017 ahead of World Poetry Day today (21st March), with writers driving interest on social media one possible reason for the genre's current boom. Continue reading at The Bookseller

[ The Bookseller | 2017-03-22 00:00:00 UTC ]
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Children's Books in China 2017: Trends in the Rights Market

Over the past decade, China has imported classic children’s books of all genres from the West at a rate far faster than it would have taken another country or territory to accomplish, observes director Chen Yushiuan of Beijing-based Bardon Chinese Media Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-17 00:00:00 UTC ]
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Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market

Instead of coloring-in, adults—Quarto's team hopes—will want to scratch-off. The company has eight titles in the pipeline for this year. The post Quarto’s ‘Scratch & Create’ Chases the Adult Coloring Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-14 00:00:00 UTC ]
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Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’

'We've ceased to be anonymous migrants,' says Dariusz Jaworski. London Book Fair attendees next week will be greeted by Books From Poland. The post Market Focus Poland at London Book Fair: ‘We’ve Become Interesting Neighbors’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-06 00:00:00 UTC ]
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Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market

Despite its stance among the top three children's publishers in Russia, the Danish media corporation Egmont has sold its Russian operation to shareholders. The post Denmark’s Egmont Ends 27 Years in Russian Children’s Book Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-24 00:00:00 UTC ]
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O'Malley and Hung take on Fashion, Social Media in 'Snotgirl'

In this book collection by Scott Pilgrim creator Bryan Lee O'Malley, he teams with artist Leslie Hung to produce a behind the scenes look at the fashion world through the eyes of a social media fixated fashion blogger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-23 00:00:00 UTC ]
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Buddhist Books Confront Social Issues

Buddhist publishers look at principles of interconnectedness and interdependence as a response to issues ranging from racism to poverty. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-21 00:00:00 UTC ]
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Staff Pick: '#Republic: Divided Democracy in the Age of Social Media' by Cass R. Sunstein

Reviews editor Annie Coreno recommends '#Republic: Divided Democracy in the Age of Social Media' by Cass R. Sunstein, an incisive look at the intersection of the Internet and democracy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-17 00:00:00 UTC ]
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Big Green Bookshop tweets entire Harry Potter book to Piers Morgan

North London retailer the Big Green Bookshop is tweeting out every word of Harry Potter and the Philosopher’s Stone (Bloomsbury) to broadcaster Piers Morgan following his Twitter spat with its author J K Rowling. Continue reading at The Bookseller

[ The Bookseller | 2017-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harry potter #stone bloomsbury #twitter spat


Social Media for Association Magazines: Q&A with Tony Lee

The Folio: Association Media Summit speaker and VP of Editorial at SHRM shares his take on the role of social in non-profit media. The post Social Media for Association Magazines: Q&A with Tony Lee appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-10 00:00:00 UTC ]
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Restructurings, Downsizings, and a Social-Media Steamroller

Two weeks of convulsive change at three of the most prestigious magazine publishers, while Facebook grows by nearly 60 percent. The post Restructurings, Downsizings, and a Social-Media Steamroller appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-02-03 00:00:00 UTC ]
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‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation

What's done to help sell standard books, but not to help sell books in translation? In a telling interview, Chad Post talks about differences in marketing. The post ‘Ghettoizing the Translations’: Chad Post on Marketing Books in Translation appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #translation appeared #marketing books #chad post #sell books


Grandes Libros, a Spanish-Language Social Network for Book Fans

A social network for book lovers has launched in Argentina, and it's said to be gaining users across the Spanish-speaking world. The post Grandes Libros, a Spanish-Language Social Network for Book Fans appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fans #book lovers #spanish-speaking world


Jenny Colgan review sparks social media storm

Novelist Jenny Colgan deactivated her Twitter account this weekend after her Guardian review of The Secret Lives of the Amir Sisters by Nadiya Hussain, ghostwritten by Ayisha Mailk, sparked angry reactions on social media. Continue reading at The Bookseller

[ The Bookseller | 2017-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #twitter account #guardian review #secret lives #nadiya hussain


A Citizen's Survival Guide to the Trumpian Era: 5 Books on Media and Government

Novelist and international affairs specialist Derek B. Miller picks five books on the complex relationship between media and government. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-13 00:00:00 UTC ]
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Market Overview: Vietnam’s Walk on ‘Book Street’

Major bookselling initiatives, along with book fairs and campaigns to promote reading, are underway in Vietnam's developing book publishing market. The post Market Overview: Vietnam’s Walk on ‘Book Street’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #market overview #book fairs #promote reading