Hubert Burda to market German titles to UK brands

International magazine publisher Hubert Burda Media has opened a central marketing office in London to promote its German titles to UK-based advertisers. Continue reading at 'Media Week'

[ Media Week | 2011-08-26 00:00:00 UTC ]
News tagged with: #hubert burda #german titles

Other Publishing stories related to: 'Hubert Burda to market German titles to UK brands'


The Content Marketing Revolution

Each year the publishing world seems to become enamored with a new strategy that will redefine the industry. In 2011, that's marketing services. Continue reading at Folio Magazine

[ Folio Magazine | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing world #marketing services


Tindal Street Press acquires Ryan Giggs title

Written By: Graeme Neill Publication Date: Wed, 06/04/2011 - 14:45 Tindal Street Press has bought UK and Commonwealth rights to a book about an obsessive ex-professional footballer's relationship with Manchester United player Ryan Giggs. Senior editor bought UK and Commonwealth rights to Bring... Continue reading at The Bookseller

[ The Bookseller | 2011-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bought uk #ryan giggs #rodge glass #jenny brown


The Dynamic Russian Book Market

Talk about transformation. In a span of 20 years, the Russian book market has made a 180-degree shift, from state-owned publishing and distribution to privately held (except for a few exceptions) and increasingly client driven. Every component of its book market was created overnight, after... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book market


Bloomsbury acquires "perfect" Lady Cyclist title

Written By: Charlotte Williams Publication Date: Fri, 01/04/2011 - 08:25 Bloomsbury has acquired world rights, following a "heated" five-way auction, to A Lady Cyclist's Guide to Kashgari by debut novelist Suzanne Joinson. Editorial director Helen Garnons-Williams bought the novel in a... Continue reading at The Bookseller

[ The Bookseller | 2011-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury acquires


Transworld to publish scratch and sniff title

Written By: Charlotte Williams Publication Date: Fri, 01/04/2011 - 08:10 Transworld is to publish a limited edition scratch and sniff version of Dirty Tricks by Jo Carnegie. Managing director Larry Finlay said: "This is a new move for us and it's certainly been a challenge for our production... Continue reading at The Bookseller

[ The Bookseller | 2011-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #production team #reading experience


Ladybird reshapes for digital market

Written By: Caroline Horn Publication Date: Thu, 31/03/2011 - 15:38 Ladybird is updating its image with a new campaign designed to highlight its preschool credentials to families and to grow the market for its digital products. Editorial director Heather Crossley said: “In the past Ladybird... Continue reading at The Bookseller

[ The Bookseller | 2011-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market #digital products #hardback books #modern publisher


TV Book Club titles take £3m through the tills

Written By: Philip Stone Publication Date: Wed, 30/03/2011 - 15:17 Just shy of £3m has been spent on the 10 titles of More 4's latest "TV Book Club" in 2011, with sales over the series up 2% on the 2010 selections and against an overall book market decline of 7%. A grand total of 506,200... Continue reading at The Bookseller

[ The Bookseller | 2011-03-30 00:00:00 UTC ]
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Long Form Journalism Enters the Digital Market

As most publishers are scrambling to compact content (call it the Twitter effect), one company is bringing lengthy journalistic stories to digital devices. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market #digital devices


LIFE.com Rejuvenates Brand Through Website

LIFE magazine, started in 1936 by Time Inc. founder Henry Luce, has found new life in LIFE.com. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #life magazine


Penguin acquires "riveting" Northern Ireland murder title

Written By: Charlotte Williams Publication Date: Fri, 25/03/2011 - 08:33 Penguin has bought what promises to be a "riveting" account of one of the biggest murder cases in Northern Ireland, featuring infidelity, laughing gas and a confession 20 years after the event. Penguin Ireland m.d.... Continue reading at The Bookseller

[ The Bookseller | 2011-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin acquires #penguin ireland #northern ireland


Dictator dentistry wins odd title prize

Written By: Bookseller Staff Publication Date: Fri, 25/03/2011 - 00:05 A book advising dentists to manage their practices according to the leadership techniques of a legendary Mongolian warlord has been voted the winner of the Diagram Prize for Oddest Book Title of the Year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diagram prize


Mainstream, J R Books and Pan to rush Elizabeth Taylor titles

Written By: Katie Allen and Charlotte Williams Publication Date: Wed, 23/03/2011 - 15:48 Mainstream, J R Books, Pan and Faber are to rush publication of titles on Elizabeth Taylor, after the Oscar-winning film star died today [23rd March]. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #katie allen


Tablet Market Expands With New Competitors

RIM and Samsung have announced release dates for their versions of the tablet computer, with the RIM Blackberry Playbook on sale on April 19th and the new Wi-Fi version of the Samsung Galaxy tablet line launching June 8th. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet computer #wi-fi version


Hachette to bring French out of copyright titles into print

Written By: Barbara Casassus Publication Date: Tue, 22/03/2011 - 16:45 Hachette Livre and the French National Library (BnF) have signed a print-on-demand agreement for the publisher to sell through bookshops out-of-copyright works from the BnF’s online library Gallica. An initial 15,000 titles... Continue reading at The Bookseller

[ The Bookseller | 2011-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette livre #physical books #joint statement


WBN titles receive major sales boost

Written By: Philip Stone Publication Date: Fri, 18/03/2011 - 14:16 Sales of the 25 titles given away as freebies on World Book Night continue to confound the critics, as the public snap up the selections at three times the rate in March this year as they did last year, on average. In total,... Continue reading at The Bookseller

[ The Bookseller | 2011-03-18 00:00:00 UTC ]
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Publishers Debate Pricing, Marketing Models For Apps

Simplifying (and clarifying) the purchasing process—regardless of newsstand--and finding new ways to effectively market among the crush of new apps being launched is critical for publishers to succeed, according to speakers at MPA’s Digital E-Reading conference today. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-16 00:00:00 UTC ]
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HarperCollins acquires Jermaine Jackson title

Written By: Graeme Neill Publication Date: Wed, 16/03/2011 - 14:59 HarperCollins has bought a book by Jermaine Jackson about the life of his pop star brother Michael. World rights to You are Not Alone: Michael, Through a Brother's Eyes were bought by Natalie Jerome, publishing director for... Continue reading at The Bookseller

[ The Bookseller | 2011-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights #natalie jerome #harper non-fiction #gordon wise #curtis brown #published simultaneously #simon schuster


Hardback fiction added to UK's shopping basket

Written By: Graeme Neill Publication Date: Tue, 15/03/2011 - 14:47 Adult hardback fiction books have been added to the basket of goods that the government uses to calculate the cost of living in the UK. read more Continue reading at The Bookseller

[ The Bookseller | 2011-03-15 00:00:00 UTC ]
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HC UK not ruling out e-lending limit

Written By: Katie Allen Publication Date: Fri, 11/03/2011 - 13:04 HarperCollins has said it is “not ruling out” implementing the ebook library lending model in the UK its US partner has initiated, which allows library users to borrow its ebooks only 26 times. In a debate on BBC Radio 4's "You... Continue reading at The Bookseller

[ The Bookseller | 2011-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hc uk #library users


IDG launches Its "Most Comprehensive" Marketing Effort with CIO Forum

IDG has launched the Enterprise CIO Forum (ECF) in US-English, German, Japanese and Chinese editions, with HP as sponsor. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing effort