How we integrated off-platform at the Guardian

Publishing to a new different platform than your website is sometime necessary but could be scary. Discover how we adapted our editorial and analytics tools to better understand our audience and the potential of some of the new publishing platforms. What is the next platform? Since news organisation have transformed to digital first, software does continue to eat the world meaning new technology platforms appears quickly trying to become the new mainstream medias.Those platforms where users will read content, or be notified that a new content is available, are called “off-platform” in opposition to the news organisations own websites, referred as “on-platform”. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-05-25 00:00:00 UTC ]
News tagged with: #publishing platforms #read content #news organisations

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Amazon launches Kindle Worlds publishing platform for fan fiction, will pay royalties to writers and rights holders

Amazon's taken a number of steps to bring different types of content to the Kindle Store, and it's now venturing into an area that has a long history with the internet: fan fiction. The company's today announced Kindle Worlds, a new publishing platform that promises to pay writers royalties for... Continue reading at Engadget

[ Engadget | 2013-05-22 00:00:00 UTC ]
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Freelance platform Newsmodo starts meetings with UK publishers

Newsmodo, the new online platform designed to bring journalists and publishers together, is meeting with British news publishers this week ahead of its global launch. Continue reading at Media Week

[ Media Week | 2013-04-15 00:00:00 UTC ]
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Barnes and Noble Rebrands Self-publishing Platform Pubit as NOOK Press

Capitalizing on the recognition of NOOK, Barnes & Noble has rebranded its self-publishing platform Pubit as NOOK Press and added features from FastPencil. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-10 00:00:00 UTC ]
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AOL Rolls Out Its Supply-Side Platform

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[ AdWeek | 2013-04-09 00:00:00 UTC ]
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Amazon Picks Up Bibliophilic Social Platform Goodreads

Amazon continues to socialize itself. The e-commerce giant announced today that it has acquired bibliophilic social platform Goodreads. “Goodreads has helped change how we discover and discuss books and, with Kindle, Amazon has helped expand reading around the world. In addition, both Amazon... Continue reading at AdWeek

[ AdWeek | 2013-03-29 00:00:00 UTC ]
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New UK Ebook Platform to Allow Readers to Share Titles via Facebook

In the UK a new ebook platform Boosh will allow readers to share an ebook with a fellow Facebook user to read for free after its read and deleted from their own account. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
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German Powerhouses Launch Tolino Ebook Platform to Take On Amazon

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[ Publishing Perspectives | 2013-03-01 00:00:00 UTC ]
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Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
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Lagardère Active Launches Unified Digital Platform for the Elle International Network

Editor's Note: This story originally appears on FOLIO: sister site, minonline.com Continue reading at Folio Magazine

[ Folio Magazine | 2013-02-26 00:00:00 UTC ]
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Touch Publishing Platform Onswipe Now Reaching 10M Monthly Active Users On iOS

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[ Editor & Publisher | 2013-01-02 00:00:00 UTC ]
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Amazon-Owned Audible Will Sponsor Much of the Guardian's Book Content

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[ Editor & Publisher | 2012-12-19 00:00:00 UTC ]
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Guardian partners with Audible

The Guardian has partnered with Amazon-owned Audible to provide a free audio edition of its... Continue reading at The Bookseller

[ The Bookseller | 2012-12-18 00:00:00 UTC ]
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Mobile Self-publishing Platform XinXii Launches in Russia

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[ Publishing Perspectives | 2012-12-04 00:00:00 UTC ]
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Powers wins Guardian First Book Award

Former soldier Kevin Powers has won the £10,000 Guardian First Book Award for novel The... Continue reading at The Bookseller

[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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Kevin Powers wins Guardian First Book Award

Author Kevin Powers wins the Guardian First Book Award for his 'unforgettable first novel' The Yellow Birds Continue reading at BBC News

[ BBC News | 2012-11-30 00:00:00 UTC ]
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Sony's Wonderbook platform augments reading experience

Sony is to develop a range of augmented reality titles on its Wonderbook platform as part of... Continue reading at The Bookseller

[ The Bookseller | 2012-11-16 00:00:00 UTC ]
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[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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Five debuts up for Guardian prize

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[ BBC News | 2012-11-08 00:00:00 UTC ]
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Hudson on Guardian First Book shortlist

Kerry Hudson's debut for Chatto has scored a second prize shortlisting in a week, with a... Continue reading at The Bookseller

[ The Bookseller | 2012-11-08 00:00:00 UTC ]
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Windows 8 Offers Publishers a New App Platform to Deliver Content

Today, Microsoft launched its newest PC and tablet operating system–Windows 8. The latest installment of Windows will feature app-based capabilities, and offer users the ability to purchase and download apps from the Windows Store. To coincide with the launch, Condé Nast, Bonnier and Northern... Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-26 00:00:00 UTC ]
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