How To Lose Friends And Alienate Twitter Followers: 5 Stupid Social Media Mistakes

When I interviewed entrepreneur and author Guy Kawasaki recently, I chatted with him at great lengths about his Twitter publishing habits. Take a look at his feed, and every few minutes you'll see a new post, from why videos go viral to Playboy's plans for a strip club. With so much tweeting, I asked him if he lost followers. In true Guy style, he admitted that yes, he had lost followers--but not nearly as many as he gained. Incidentally, in the time I wrote this post, Guy Kawasaki tweeted five times and gained 41 new followers, debunking the theory that too many tweets is bad for your presence.While Guy's follow/loss philosophy make sense, for most people it's unsettling to see our numbers on social media sites take a hit, even temporarily. However, we rarely talk about what actions will hurt your friend and follower count in the social space. With that in mind, here are five ways to drop your network numbers in a flash.1.  The self-congratulatory retweet.  While a little self-promotion is good for personal branding, you can take things a step too far. I'll be the first person to admit that every now and again I'll retweet a compliment from a follower, immediately realizing that I forgot to retweet with comment or a "thanks." Yes, this itsy bitsy RT with comment feature is your friend. If someone tweets about something you do or why they think you're great, make sure that you thank them in a retweet with comment, but avoid retweeting without any humbling context or word... Continue reading at 'Fast Company'

[ Fast Company | 2012-03-01 00:00:00 UTC ]

Other news stories related to: "How To Lose Friends And Alienate Twitter Followers: 5 Stupid Social Media Mistakes"


Media Decoder: A Limit on Lending E-Books

Beginning in March, ebooks from HarperCollins may be lent by public libraries only 26 times before the license expires. Continue reading at The New York Times

[ The New York Times | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries #media decoder


Android Market ebooks goes live; music and movies to follow?

By Tim Conneally, Betanews The Android Market has never had any specific ban on carrying and selling straight up text documents, and users could search through the market and find apps that were, in effect, standalone ebooks. Now, however, there is a section dedicated specifically to ebooks... Continue reading at Betanews

[ Betanews | 2011-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tim conneally #copyright betanews


Hearst Magazines Digital Media Announces Staff Changes

Hearst Magazines Digital Media announced several changes to its roster today. Julie Hocheiser is now site director for Seventeen.com. Hocheiser served previously as the senior web editor for the Hearst Teen Network. Neha Gandhi also joined Seventeen.com as a web editor. Gandhi is the former... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web editor #site director #seventeen magazine


The Media Equation: 2 Platforms, With 2 Sets of Problems

Magazine publishers have a tough choice: an exclusive, pricey deal with the wildly popular Apple conduit, or Google’s open, less expensive and less trafficked vehicle. Continue reading at The New York Times

[ The New York Times | 2011-02-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #media equation


Access Intelligence Acquires Red 7 Media

Rockville, MD—B-to-b media company Access Intelligence announced today the acquisition of Red 7 Media, owner of Folio: Magazine and several other leading media brands. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-17 00:00:00 UTC ]
More news stories like this |


Yahoo follows News Corp, announces Livestand 'magazine' for tablets

By Tim Conneally, Betanews Yahoo on Thursday announced that it will soon debut a new magazine-style method of digital content delivery especially aimed at touchscreen mobile devices like tablets and smartphones called Livestand."Publishers and advertisers must expand their content to [phones and... Continue reading at Betanews

[ Betanews | 2011-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #copyright betanews #mobile presence #mobile app


Dorchester Media Puts Entertainment, Select Romance Mag Assets on the Block

New York City-based Dorchester Media LLC is fielding offers for the assets of its Lifestyle Entertainment Teen Magazine and Romance Groups. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-09 00:00:00 UTC ]
More news stories like this |


At Dealmakers Summit, Execs Imagine the Media Company of the Future

Expect much higher capital expense costs and much greater need for in-house digital development skill. Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media company #execs imagine


Media Dealmakers Summit: "The Web Is Dead"

New York--There was a question during the morning session today at the Media Dealmakers Summit that crystallized what a lot of people are thinking about the future. "Are tablets and e-readers the future of media?" For George F. Colony, CEO of Forrester Research, the answer was simple: "Yes.... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forrester research


Murdoch's iPad-Ready The Daily Debuts: 5 Things to Know

Can The Daily save journalism? The iPad-friendly e-newspaper officially rolls off the press (kinda) Wednesday. Here are five things to know about the News Corp. and Apple endeavor. Continue reading at PC World

[ PC World | 2011-02-02 00:00:00 UTC ]
More news stories like this |


Media Decoder: Hearst Makes Offer For Elle, Other Lagardère Titles

After a month of negotiations, Hearst has made an offer to buy 102 magazine titles from the French publisher. Continue reading at The New York Times

[ The New York Times | 2011-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #french publisher #media decoder


Now Public, Demand Media Has Bigger Market Cap Than NYT

Demand Media started trading on the New York Stock Exchange this week, making it one of the first IPOs of 2011 and certainly one of the largest media IPOs that will be seen all year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #demand media


Media Decoder: TED Starts an E-Books Line

TED, known for exclusive events and online videos of speeches by celebrities like Al Gore, Bono and Malcolm Gladwell, plans to publish its own short ebooks, beginning with three that went on sale Wednesday. Continue reading at The New York Times

[ The New York Times | 2011-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short ebooks #malcolm gladwell #al gore #online videos #media decoder


Summit Business Media To File for Chapter 11

Summit Business Media has joined the ranks of publishers seeking to reorganize and slash debt through a voluntary Chapter 11 bankruptcy. Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-26 00:00:00 UTC ]
More news stories like this |


Survey: Organic Growth, New Devices To Have Biggest Impact On Media Over Next Two Years

Organic growth will be the primary driver of the media business over the next 12 to 24 months, according to nearly 500 executives in the information, marketing services and technology sectors, according to the first annual Media Growth survey from investment banker The Jordan, Edmiston Group and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #edmiston group #marketing services #primary driver #biggest impact #organic growth #media business


Oxford Media Convention: Trinity Mirror's Sly Bailey on the 'need to educate' Hunt

Sly Bailey, the chief executive of newspaper publisher Trinity Mirror, has issued cutting criticism of the culture secretary Jeremy Hunt's understanding of the full media issues regarding News Corporation's relationship to BSkyB. Continue reading at Media Week

[ Media Week | 2011-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news corporation #trinity mirror