The mobile advertising boom is more apparent than ever and publishers are now recognizing the success of custom and native ad strategies on mobile. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-10-08 00:00:00 UTC ]
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Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-10-08 04:01:00 UTC ]
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The Covid-19 lockdowns have drastically altered book trade events and made a number of them more accessible, but how can we ensure they remain so in the years to come? Continue reading at The Bookseller
[ The Bookseller | 2021-09-26 16:12:25 UTC ]
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Williams’s urgent novel takes place on the shore of a rotting lake, where a group of eco-warriors has gathered. Continue reading at The Washington Post
[ The Washington Post | 2021-09-23 13:46:54 UTC ]
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Nathaniel Philbrick follows the trail of the first president’s journeys between 1780 and 1791. Continue reading at The Washington Post
[ The Washington Post | 2021-09-17 12:00:00 UTC ]
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Decision rejecting appeal in Voller defamation case means companies will be likely to ban comments on more social media postsGet our free news app; get our morning email briefingSome of Australia’s biggest media companies have lost a bid in the high court to escape liability for defamatory... Continue reading at The Guardian
[ The Guardian | 2021-09-08 03:33:03 UTC ]
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Booksellers focused on the nuts-and-bolts of indie bookselling in a post-pandemic world, with Wednesday roundtables on gift bundles and boxes and hosting virtual events especially well attended by Ci9 booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-03 04:00:00 UTC ]
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Quercus Non Fiction has pre-empted The Birth Debrief by Illiyin Morrison, a book offering practical solutions to navigating pregnancy and transitioning into postpartum life. Continue reading at The Bookseller
[ The Bookseller | 2021-08-27 07:47:27 UTC ]
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In ‘The Madness of Crowds,’ the sweet town of Three Pines struggles with the pandemic and its fallout. Continue reading at The Washington Post
[ The Washington Post | 2021-08-24 13:00:00 UTC ]
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Strong sales of adult books and another big gain in its international operations led to a “robust, healthy” second quarter at Simon & Schuster, company CEO Jonathan Karp told 'PW.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-05 04:00:00 UTC ]
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Personalised children’s book publisher Wonderbly has been acquired by private equity specialist Graphite Capital for an undisclosed amount. Continue reading at The Bookseller
[ The Bookseller | 2021-07-27 23:35:14 UTC ]
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In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature
[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
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As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek
[ AdWeek | 2021-07-19 12:56:17 UTC ]
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The staff of Book World will answer your questions and provide their recommendations on Friday, July 2, at 3 p.m. Eastern time. Continue reading at The Washington Post
[ The Washington Post | 2021-07-02 07:00:47 UTC ]
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WW Norton withdrew Bailey’s Roth biography after a series of allegations about its author. As generational conflict rages in the book world and across culture, we ask: who decides whether we can separate the art from the artist?There was something dramatically overwrought about first the... Continue reading at The Guardian
[ The Guardian | 2021-06-27 08:00:19 UTC ]
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Production companies remain eager to acquire new material, U.S. Book Show panelists discussing literary IP agreed—although how the relationship between theaters and streaming services plays out, they added, is far from decided. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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A panel of indie booksellers discussed survival in a post-pandemic world, including the impact upon them of Amazon's predatory practices, and called upon publishers to recognize the e-tail giant's effects on independent bookselling as an industry-wide problem. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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This is an author who knows her victims’ antique attitudes as well as Marjorie Merriweather Post knew her china settings. Continue reading at The Washington Post
[ The Washington Post | 2021-05-24 10:01:07 UTC ]
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News Corp and Fairfax Media challenge ruling they are liable for defamatory comments on their Facebook postsThe high court has cast doubt on media companies’ claims that they are not responsible for defamatory comments on their social media posts. Fairfax Media and News Corp have taken the... Continue reading at The Guardian
[ The Guardian | 2021-05-18 07:19:27 UTC ]
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The latest installment in MIT’s Twelve Tomorrows series toggles between utopian and dystopian. Continue reading at The Washington Post
[ The Washington Post | 2021-05-10 12:00:00 UTC ]
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Amazon Publishing will sponsor Capital Crime's 2021 New Voices Award sponsored by Amazon Publishing with a £1,000 cash prize and potential publication. Continue reading at The Bookseller
[ The Bookseller | 2021-05-05 13:40:42 UTC ]
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