How the Washington Post is Capitalizing on Mobile Advertising

The mobile advertising boom is more apparent than ever and publishers are now recognizing the success of custom and native ad strategies on mobile. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-10-08 00:00:00 UTC ]
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Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities

Hearst builds a Youth + Wellness Group Airship to show advertisers potential opportunities for virtual, co-branded experiences that can reach young female gamers. The post Hearst launches blimp in the metaverse in a bid to show advertisers virtual co-branded opportunities appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-10-08 04:01:00 UTC ]
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Keeping events accessible in a post-pandemic landscape

The Covid-19 lockdowns have drastically altered book trade events and made a number of them more accessible, but how can we ensure they remain so in the years to come?   Continue reading at The Bookseller

[ The Bookseller | 2021-09-26 16:12:25 UTC ]
More news stories like this | News stories tagged with: #covid-19 lockdowns #book trade


The post-apocalyptic world of Joy Williams’s ‘Harrow’ reads like a cautionary tale

Williams’s urgent novel takes place on the shore of a rotting lake, where a group of eco-warriors has gathered. Continue reading at The Washington Post

[ The Washington Post | 2021-09-23 13:46:54 UTC ]
More news stories like this | News stories tagged with: #joy williams #post-apocalyptic world #cautionary tale #takes place


Washington slept there: Retracing his travels to unite the new nation

Nathaniel Philbrick follows the trail of the first president’s journeys between 1780 and 1791. Continue reading at The Washington Post

[ The Washington Post | 2021-09-17 12:00:00 UTC ]
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High court rules Australian media companies can be liable for defamatory comments posted on Facebook pages

Decision rejecting appeal in Voller defamation case means companies will be likely to ban comments on more social media postsGet our free news app; get our morning email briefingSome of Australia’s biggest media companies have lost a bid in the high court to escape liability for defamatory... Continue reading at The Guardian

[ The Guardian | 2021-09-08 03:33:03 UTC ]
More news stories like this | News stories tagged with: #facebook pages #high court #northern territory #royal commission #fairfax


Children's Institute 9: Indie Bookselling in a Post-Pandemic World

Booksellers focused on the nuts-and-bolts of indie bookselling in a post-pandemic world, with Wednesday roundtables on gift bundles and boxes and hosting virtual events especially well attended by Ci9 booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-03 04:00:00 UTC ]
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Quercus pre-empts Morrison's book on birth and post-partum recovery

Quercus Non Fiction has pre-empted The Birth Debrief by Illiyin Morrison, a book offering practical solutions to navigating pregnancy and transitioning into postpartum life. Continue reading at The Bookseller

[ The Bookseller | 2021-08-27 07:47:27 UTC ]
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Louise Penny’s latest mystery imagines a post-covid world. Things are still pretty complicated.

In ‘The Madness of Crowds,’ the sweet town of Three Pines struggles with the pandemic and its fallout. Continue reading at The Washington Post

[ The Washington Post | 2021-08-24 13:00:00 UTC ]
More news stories like this | News stories tagged with: #louise penny #post-covid world


S&S Posts Gains in Q2

Strong sales of adult books and another big gain in its international operations led to a “robust, healthy” second quarter at Simon & Schuster, company CEO Jonathan Karp told 'PW.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-05 04:00:00 UTC ]
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Wonderbly acquired by private equity firm Graphite Capital

Personalised children’s book publisher Wonderbly has been acquired by private equity specialist Graphite Capital for an undisclosed amount.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-27 23:35:14 UTC ]
More news stories like this | News stories tagged with: #undisclosed amount #children’s book


Who Wrote the Advertising Slogan ‘Go to Work on an Egg’?

In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature

[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
More news stories like this | News stories tagged with: #secret library #famous writers #novelists


Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital media


Need a summer book recommendation? The Post’s book team fields your questions.

The staff of Book World will answer your questions and provide their recommendations on Friday, July 2, at 3 p.m. Eastern time. Continue reading at The Washington Post

[ The Washington Post | 2021-07-02 07:00:47 UTC ]
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Philip Roth, Blake Bailey and publishing in the post-#MeToo era

WW Norton withdrew Bailey’s Roth biography after a series of allegations about its author. As generational conflict rages in the book world and across culture, we ask: who decides whether we can separate the art from the artist?There was something dramatically overwrought about first the... Continue reading at The Guardian

[ The Guardian | 2021-06-27 08:00:19 UTC ]
More news stories like this | News stories tagged with: #blake bailey #moral issues #pay homage #american letters #promote diversity #book world


U.S. Book Show: Is Literary IP as Valuable in a Post-Pandemic Hollywood?

Production companies remain eager to acquire new material, U.S. Book Show panelists discussing literary IP agreed—although how the relationship between theaters and streaming services plays out, they added, is far from decided. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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U.S. Book Show: Booksellers on Navigating a Post-Pandemic World

A panel of indie booksellers discussed survival in a post-pandemic world, including the impact upon them of Amazon's predatory practices, and called upon publishers to recognize the e-tail giant's effects on independent bookselling as an industry-wide problem. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-25 04:00:00 UTC ]
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Christina McDowell’s satire ‘The Cave Dwellers’ belongs among the essential books about Washington

This is an author who knows her victims’ antique attitudes as well as Marjorie Merriweather Post knew her china settings. Continue reading at The Washington Post

[ The Washington Post | 2021-05-24 10:01:07 UTC ]
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High court casts doubt on media companies’ claim of not being responsible for defamatory comments on social media posts

News Corp and Fairfax Media challenge ruling they are liable for defamatory comments on their Facebook postsThe high court has cast doubt on media companies’ claims that they are not responsible for defamatory comments on their social media posts. Fairfax Media and News Corp have taken the... Continue reading at The Guardian

[ The Guardian | 2021-05-18 07:19:27 UTC ]
More news stories like this | News stories tagged with: #media companies #fairfax media #high court #defamatory material #facebook comments #northern territory #royal commission #fairfax #news corp


A science fiction anthology imagines our post-pandemic future

The latest installment in MIT’s Twelve Tomorrows series toggles between utopian and dystopian. Continue reading at The Washington Post

[ The Washington Post | 2021-05-10 12:00:00 UTC ]
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Amazon Publishing sponsors Capital Crime's 2021 New Voices Award

Amazon Publishing will sponsor Capital Crime's 2021 New Voices Award sponsored by Amazon Publishing with a £1,000 cash prize and potential publication. Continue reading at The Bookseller

[ The Bookseller | 2021-05-05 13:40:42 UTC ]
More news stories like this | News stories tagged with: #voices award #amazon publishing