"We are building a more franchise approach to content," said Edward Bearryman, head of content and communities at News UK. "As many brands in the digital space find, bringing in audiences with content is easy, but digital content brands can struggle with loyalty." The post How The Sun’s fantasy football newsletter increased retention by 68% appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2019-08-29 04:00:39 UTC ]
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Transworld has partnered with the Sun to host the first Jack Reacher Week, promoting books featuring the character by Lee Child. The partnership will see coverage in the Sun newspaper and online on its website, with the editorial and promotional campaign running next week (6th to 11th July).... Continue reading at The Bookseller
[ The Bookseller | 2015-07-04 00:00:00 UTC ]
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Julie Crisp has signed up her first author as a literary agent following her departure from Pan Macmillan. Crisp will represent Sam Hawke, an Australian fantasy writer from Canberra, who has written a novel called Proof, described as “intelligent fantasy concentrating on issues of race, gender... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
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Moviepilot has doubled its traffic in the past year to become the sixth-biggest site for movie buffs. In the process, it’s become highly dependent on Facebook, which supplies 80 percent of its traffic. But well aware that Facebook can turn off the traffic spigot at any time, the site is... Continue reading at Digiday
[ Digiday | 2015-06-24 00:00:00 UTC ]
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#digital magazine
A controversial plan to increase Sunday retail openings is going through French parliament in a wide-ranging economic bill that aims to boost growth and foreign investment. The bill proposes to increase from five to 12 the number of Sundays retailers can trade at the local mayor’s discretion,... Continue reading at The Bookseller
[ The Bookseller | 2015-06-23 00:00:00 UTC ]
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Victoria Hislop proved tougher than the American Sniper, with the British author’s newest release seeing off a single-channel promotion to earn her first number one in six years. Hislop’s The Sunrise (Headline) sold 26,055 units through Nielsen BookScan’s Total Consumer Market in its first week... Continue reading at The Bookseller
[ The Bookseller | 2015-06-10 00:00:00 UTC ]
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WH Smith's total group sales for the last quarter grew slightly by 1% compared to the same period in 2014, although high street sales were down. The high street division saw both total sales and like-for-like sales fall 4% compared to last year in the 13 weeks ending 30th May. However, the... Continue reading at The Bookseller
[ The Bookseller | 2015-06-04 00:00:00 UTC ]
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Lev Grossman, 'Time' magazine's book critic, was an informed and enthusiastic moderator for the May 29th BEA panel on animal fantasy in children's books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-04 00:00:00 UTC ]
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Joe Monti, executive editor for Simon & Schuster’s new Saga imprint for science fiction/fantasy, or SFF, admits that diversity is more than an intellectual exercise. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-30 00:00:00 UTC ]
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#simon schuster
Total revenue rose 3% at Indigo Books & Music in the year ended March 28, 2015 over fiscal 2014, and its net loss fell from $31 million last year to $3.5 million in fiscal 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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Publishers are scrambling to figure out their platform-publishing strategies, eyeing opportunities on Facebook, Snapchat and beyond. But many are already treating email newsletters, often used a way to lure people back to publishing sites, as ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-26 00:00:00 UTC ]
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#publishing sites
Email newsletters are increasingly popular as a way for readers to cut through the online clutter. That trend has given rise to newsletters that are designed to be read entirely in email. These products, say publishers including Quartz and Ozy, are based on the counterintuitive idea that the end... Continue reading at Digiday
[ Digiday | 2015-05-26 00:00:00 UTC ]
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#increasingly popular
Pandora's propensity for litigation is pretty storied by this point, but it seems like the internet-radio outfit's luck has run out. A New York judge has ruled that Pandora must raise its payout rates to Taylor Swift's music publishing house BMI, fro... Continue reading at Engadget
[ Engadget | 2015-05-16 00:00:00 UTC ]
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Orbit has acquired a debut epic fantasy which tells the story of a band of mercenaries hunted by an unknown killer. Commissioning editor Jenni Hill acquired world rights to Snakewood by Adrian Selby from Jamie Cowen of the Ampersand Agency. Continue reading at The Bookseller
[ The Bookseller | 2015-05-08 00:00:00 UTC ]
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Literary festivals are growing in importance for retailer Blackwell’s, with the company actively seeking to establish partnerships with the sector. Zool Verjee, Blackwell’s sales development manager, told The Bookseller the chain had enjoyed sales growth of 15% year on year after partnering... Continue reading at The Bookseller
[ The Bookseller | 2015-05-02 00:00:00 UTC ]
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Across the globe, mobile apps have become one of the most popular channels to access content for users. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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#mobile apps
#digital solutions
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Scholastic has acquired a royal superhero fantasy adventure series about Prince Alfie, heir to the throne, by TV scriptwriters Mark Huckerby and Nick Ostler. The publisher acquired world rights to two titles in the series and the first book, Defender of the Realm, will be published in 2016.... Continue reading at The Bookseller
[ The Bookseller | 2015-04-22 00:00:00 UTC ]
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In a literary experiment, fantasy novelist K.J. Parker will serialize his new epic story in monthly ebooks, writing it as he goes along. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-15 00:00:00 UTC ]
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#epic story
US crime writer James Patterson increases his donation to independent UK bookshops by £250,000. Continue reading at BBC News
[ BBC News | 2015-04-15 00:00:00 UTC ]
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[Sponsored Content] Publishers are always looking for unique ways to increase mobile app subscribers—especially paid ones. The post New Freemium Model Increases In-App Sales by 48% appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-04-14 00:00:00 UTC ]
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#unique ways
The readiness of juries to defend public interest journalism is good news. But the press should be more transparent about payments to sources for storiesThe case of the Sun journalists charged with paying public officials for information has been a troubling one in many respects. It is, we... Continue reading at The Guardian
[ The Guardian | 2015-03-23 00:00:00 UTC ]
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#difficult questions
#public interest