How The New York Times finds new subscribers on Facebook

Facebook can drive a lot of traffic to publishers, but the knock is that a lot of it is fly-by traffic. The Times is using a startup, KeyWee, to find subscribers among the casual readers, though. KeyWee comes up with keywords for articles and then targets the articles to Facebook users who are likely to be interested in them, yielding a 150 percent ROI and showing there’s “still potential to find loyal subscribers” there, the Times’ Mat Yurow said. The post How The New York Times finds new subscribers on Facebook appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-07-02 00:00:00 UTC ]
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Should Historical Fiction Have Modern Sensibilities, Or Stick To Its Time?

Should historical fiction stick to the views and opinions of the time, or provide a modern perspective? Here are the pros and cons. Continue reading at Book Riot

[ Book Riot | 2023-12-05 11:31:00 UTC ]
More news stories like this | News stories tagged with: #modern sensibilities #historical fiction


Children’s books show rise in racially minoritised characters, survey finds

Centre for Literacy in Primary Education records a 26% increase since its first report in 2017, but stresses continuing inequities in representationThirty per cent of children’s books published last year featured racially minoritised characters, according to new research.The sixth report on... Continue reading at The Guardian

[ The Guardian | 2023-11-30 15:21:11 UTC ]
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Amazon says its next-gen chips are four times faster for AI training

Amazon Web Services (AWS) just kicked off its Las Vegas-based re:Invent conference with a stream of announcements, most of which involve the year’s most popular technology, AI. These news items, taken as a whole, give us a sneak peek at the company’s long-term goals for... Continue reading at Engadget

[ Engadget | 2023-11-28 20:00:28 UTC ]
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'Freelance Isn't Free' Becomes Law in New York State

New York Governor Kathy Hochul has signed New York state bill S5026—known as the Freelance Isn’t Free Act, and intended to protect freelance workers including authors and journalists on contract—into law. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-22 05:00:00 UTC ]
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The 10 Best Indie Publishing Companies To Follow To Find Your Next Read

What are some of the best indie publishing companies to follow to find your next excellent read? One reader investigates. Continue reading at Book Riot

[ Book Riot | 2023-11-09 11:33:00 UTC ]
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Spotify subscribers in the US now get 15 hours of audiobooks every month

In addition to music and podcasts, Spotify has recently been working to cement its presence in the audiobook space. Today, the company announced Premium users in the US will be able to stream 15 hours of free audiobook content monthly as a part of their subscription.... Continue reading at Engadget

[ Engadget | 2023-11-08 19:20:00 UTC ]
More news stories like this | News stories tagged with: #wuthering heights #historical romance #play button #purchased titles #makes sense #limited number #audiobook


RMIT’s fact check reinstated by Facebook two months after suspension over News Corp voice complaints

Exclusive: Meta suspended RMIT FactLab from Facebook’s fact-checking program after no campaigners claimed it was biasedFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastFacebook has agreed to reinstate RMIT FactLab to... Continue reading at The Guardian

[ The Guardian | 2023-11-08 02:03:36 UTC ]
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BU finds Ibram X. Kendi's antiracist research center managed funds properly, despite turmoil

Boston University said Tuesday that its initial inquiry into the antiracist research center run by best-selling author and academic Ibram X Continue reading at ABC News

[ ABC News | 2023-11-07 17:58:34 UTC ]
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Why New York’s political world is gathering in Puerto Rico this week

Eric Adams’ troubles and a potential primary challenge will be front-of-mind at this year’s Somos conference. Continue reading at Crains New York

[ Crains New York | 2023-11-06 20:42:43 UTC ]
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NEA Finds Worrying Drop in Reading Participation

New study finds less than half of adult Americans read a book for pleasure last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-03 04:00:00 UTC ]
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How to find the best gaming console for you in 2023

There is no such thing as the "best video game console," but figuring out which one is right for the gaming experience you want is more in reach. There are seven systems that you could reasonably call “current gen,” and others, such as Valve’s Steam Deck, further... Continue reading at Engadget

[ Engadget | 2023-10-27 14:00:06 UTC ]
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Do I Sound Asian? Do I Sound Gay? Curtis Chin on Finding His Voice While Narrating His Memoir

As my debut memoir plowed towards print publication, I suddenly remembered that my agents had negotiated the audio book rights with my publisher. Although I had the option to try out for the role of narrator (essentially to audition to be myself) my agents suggested that I should consider... Continue reading at Literrary Hub

[ Literrary Hub | 2023-10-23 08:50:26 UTC ]
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How New York Comic Con Brings the Brands to the Fans

From Oct. 11-14, more than 200,000 people made the pilgrimage to Manhattan's Javits Center for New York Comic Con, the annual gathering of fans across movies, television, comic books, anime and video games. The massive convention floor was filled with activations of all sizes from some of the... Continue reading at AdWeek

[ AdWeek | 2023-10-20 08:00:00 UTC ]
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New York Comic Con 2023: Manga, Graphic Novels Keep Comics Biz Kicking

This year's ICv2 Insider Talks celebrated the 50th anniversary of the direct market sales channel, even as it acknowledged graphic novels—and particularly manga—as the primary driver for growth in the comics business today, and by a significant margin. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-18 04:00:00 UTC ]
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The Kids Are All Right at New York Comic Con

Young readers flocked to this year's New York Comic Con, where they snapped up early releases, giveaways, and pics with favorite creators. Behind the scenes, concerns about censorship and book banning created controversy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-10-18 04:00:00 UTC ]
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27 of the Bestselling Manga of All Time

These bestselling manga series have sold tens of millions — and sometimes hundreds of millions — of copies worldwide! Continue reading at Book Riot

[ Book Riot | 2023-10-17 10:34:00 UTC ]
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How to watch Martin Baron discuss 'Collision of Power' at the L.A. Times Book Club

Editor Martin Baron will discuss "Collision of Power: Trump, Bezos and the Washington Post" at L.A. Times Book Club night at USC. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-10-11 21:08:41 UTC ]
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Star Trek: Prodigy finds a new home on Netflix

Star Trek: Prodigy has found a new streaming home with Netflix, after being both canceled by Paramount+ and completely deleted from the platform back in June. Not only will Netflix air the previously-released 20-episode first season later this year, but it’s also putting... Continue reading at Engadget

[ Engadget | 2023-10-11 18:30:15 UTC ]
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Lego employees share 10 secrets for finding boundless creativity

Tips for feeling motivated, embracing bad ideas, getting over creative blocks, and more. Some conference room tables boast bowls of candy or a gaggle of diminutive bottles of water. Others, painfully benign centerpieces, like a vase filled with colored glass beads. But when the Chronicle Books... Continue reading at Fast Company

[ Fast Company | 2023-10-07 05:00:00 UTC ]
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Safiya Sinclair’s Journey to Finding Her Own Power

Safiya Sinclair writes in her memoir How to Say Babylon, “The perfect daughter was nothing but a vessel for the man’s seed, unblemished clay waiting for Jah’s fingerprint.” The memoir, Sinclair’s first, is about her journey to shaping a future that isn’t limited by the idea of the perfect... Continue reading at Electric Literature

[ Electric Literature | 2023-10-05 11:00:00 UTC ]
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