How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays videos without sound. That helped PopSugar rack up 18.5 million monthly Facebook views in February, according to the company -- more than the 15 million monthly views it draws on YouTube, as measured by OpenSlate. The post How PopSugar went from zero to 14 mil. Facebook video views a month appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-27 00:00:00 UTC ]
News tagged with: #month appeared #millennial women #distribution platform #company --

Other Publishing stories related to: 'How PopSugar went from zero to 14 mil. Facebook video views a month'


Google unveils new digital ad formats, and Facebook issues a warning

Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
More news stories like this | News stories tagged with: #google unveils #facebook issues #giving advertisers #promotional formats #online search


Google unveils new digital ad formats, and Facebook issues a warning

Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
More news stories like this | News stories tagged with: #google unveils #facebook issues #giving advertisers #promotional formats #online search


Facebook says it needs more regulation, not a breakup

Facebook wasn't content offering a brief statement rejecting co-founder Chris Hughes' call to break up the social network. Global Affairs and Communications VP Nick Clegg has published an opinion piece in the New York Times criticizing Hughes' argum... Continue reading at Engadget

[ Engadget | 2019-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global affairs #opinion piece


Points of View: Spotlight on Gilly Segal and Kimberly Jones

Told from two perspectives written by two different writers, 'I'm Not Dying with You Tonight' shows how two fictional teens react to being flung into the middle of a riot. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-10 04:00:00 UTC ]
More news stories like this |


Breaking Up Facebook Isn’t Enough

The Facebook co-founder Chris Hughes calls the company’s influence staggering and dangerous. But his solutions are incomplete and unsatisfying. Continue reading at The Atlantic

[ The Atlantic | 2019-05-09 20:14:19 UTC ]
More news stories like this | News stories tagged with: #facebook isn


How I Tried to Defy the Facebook Algorithm

The social network is predictable and dreary. My quest to make it random and fun. Continue reading at The Atlantic

[ The Atlantic | 2019-05-09 17:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook algorithm


Rolling Stone’s Publisher and CRO Exits After 12 Months in the Role

Publisher and chief revenue officer Andrew Budkofsky is out at Rolling Stone after just one year in the role, parent company Penske Media Corp. (PMC) has confirmed. "Rolling Stone and Andrew have agreed upon a mutual separation," says a rep for PMC, the publisher of Variety and WWD, among... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rolling stone #caption id=


Digiday Research: European publishers still look to Facebook and Instagram to grow abroad

Forty-two percent of 103 publishing executives polled by Digiday this February said Facebook was an effective platform to grow international audiences. The post Digiday Research: European publishers still look to Facebook and Instagram to grow abroad appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #european publishers #grow abroad


What Facebook Could Have Been

A shareable online diary was an obvious idea in the early 2000s. What if a college student’s version hadn’t won out? Continue reading at The Atlantic

[ The Atlantic | 2019-05-07 14:00:26 UTC ]
More news stories like this | News stories tagged with: #early 2000s #college student


The Guardian view on extremism online: who will guard the watchdogs? | Editorial

The social media advertising giants of the web have great power. When they admit this, they will come under pressureThe decision by Facebook to ban six prominent figures of the alt-right movement, along with Louis Farrakhan, from both Facebook and its subsidiary Instagram, is a significant... Continue reading at The Guardian

[ The Guardian | 2019-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #louis farrakhan #significant development #traditional publishers #held responsible #social networks


Facebook bans Alex Jones and other controversial figures for hate speech

In the latest sign that social media giants are feeling the heat for allowing their platforms to amplify voices of extremists, Facebook on Thursday banned conspiracy theorist and InfoWars founder Alex Jones and the accounts of other controversial figures. The company, citing violations of... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-03 00:10:00 UTC ]
More news stories like this | News stories tagged with: #controversial figures #hate speech #latest sign #amplify voices #citing violations


Facebook bans Alex Jones and other controversial figures for hate speech

In the latest sign that social media giants are feeling the heat for allowing their platforms to amplify voices of extremists, Facebook on Thursday banned conspiracy theorist and InfoWars founder Alex Jones and the accounts of other controversial figures. The company, citing violations of... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-03 00:10:00 UTC ]
More news stories like this | News stories tagged with: #controversial figures #hate speech #latest sign #amplify voices #citing violations


How Facebook is designing for an incoming avalanche of dead users

A new study finds that by 2050, the dead will outnumber the living on Facebook. Here’s how the company is designing user experiences to face the billions of dead users to come. By 2050, the dead will outnumber the living on Facebook. That’s a conservative estimate, according to a study... Continue reading at Fast Company

[ Fast Company | 2019-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conservative estimate #study finds #study published


Instagram and Facebook Ban Far-Right Extremists

Alex Jones, Infowars, Milo Yiannopoulos, Paul Joseph Watson, Laura Loomer, Paul Nehlen, and Louis Farrakhan have all been removed from the platforms. Continue reading at The Atlantic

[ The Atlantic | 2019-05-02 18:01:07 UTC ]
More news stories like this | News stories tagged with: #alex jones #milo yiannopoulos #louis farrakhan


Facebook leans harder into Groups as it redesigns main app

Facebook Inc. unveiled a redesign Tuesday that focuses on the Groups feature of its namesake social network, doubling down on a successful but controversial part of the big blue app. It’s another sign that Facebook is moving toward more private, intimate communication. The changes, announced... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-30 22:05:00 UTC ]
More news stories like this |


Procter & Gamble's docu-style videos exclusive to Hulu

Taking the stage Friday at the Tribeca Film Festival, Procter & Gamble Chief Brand Officer Marc Pritchard relayed his well-tuned message that the company wants to reinvent advertising. He introduced the CPG company’s latest project on a step towards that goal—two short, introductory... Continue reading at Advertising Age

[ Advertising Age | 2019-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #young woman #world premiere #cannes lions #social channels


Is Lululemon poised to take on Under Armour? Here's one analyst's view.

Lululemon may be known more for yoga pants than for athletic shoes or outfitting male athletes, but that might change over the next five years. The brand outlined long-term goals this week that would place it more firmly in Under Armour’s long-held territory, a plan some see as intensifying... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-25 20:15:00 UTC ]
More news stories like this |


Facebook anticipates federal privacy fine of up to $5 billion, sets aside $3 billion for payment

Facebook said it expects a fine of up to $5 billion from the Federal Trade Commission, which is investigating whether the social network violated its users' privacy. The company set aside $3 billion in its quarterly earnings reportWednesday as a contingency against the possible penalty but... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-25 02:15:00 UTC ]
More news stories like this | News stories tagged with: #$5 billion #$3 billion #company set


Wired’s Facebook boom, and why we need new labor laws for kidfluencers: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Facebook II: Wired is out with a sequel of sorts to its widely-read March 2018... Continue reading at Advertising Age

[ Advertising Age | 2019-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online version #nancy pelosi #jared kushner #food network


Facebook says settling FTC investigation could cost up to $5 billion

Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
More news stories like this | News stories tagged with: #$5 billion #privacy practices