How PopSugar gets people to watch its Facebook videos for 30 seconds

In September, PopSugar adopted a Facebook video strategy that placed a greater emphasis on videos that drew viewers in with striking visuals and text within the first three seconds. The publisher boasts it has helped not only grow Facebook views -- more than 51 million in November -- but also 30-second views, proving that close to half (or more) viewers are sticking around instead of scrolling by the clip in their news feed. The post How PopSugar gets people to watch its Facebook videos for 30 seconds appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-01-04 00:00:00 UTC ]
News tagged with: #facebook videos #greater emphasis

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Gap And Other Brands Are Already Using Facebook Gifs

Tech firm Giphy this morning tweeted that it had launched a Facebook GIFs product, and the digerati immediately buzzed with interest. Within a couple of hours, The Gap posted one of the first branded GIFs on the hugely popular social media platform and a handful of other brands are readying... Continue reading at AdWeek

[ AdWeek | 2013-08-29 00:00:00 UTC ]
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Governments Requested Information On 38,000 Facebook Users In The First Half Of 2013

Facebook received about 38,000 data requests from government agents in 71 countries in the first half of 2013, according to the company's first Global Government Requests Report, which it published today. The report comprises both criminal and national security requests made in the first six... Continue reading at Fast Company

[ Fast Company | 2013-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published today #vast majority #includes details #general counsel


Facebook details government requests

Facebook has for the first time published data on how often governments around the world request data on its users. Continue reading at BBC World

[ BBC World | 2013-08-27 00:00:00 UTC ]
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E-books 'much more accessible' for blind people

E-book accessibility for readers with sight loss has increased by nearly 40% in the last two... Continue reading at The Bookseller

[ The Bookseller | 2013-08-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blind people #sight loss


VIDEO: E-book extras spell change for books

With the rapid increase in self-published books around the world, major publishing houses are having to find new ways to maintain their market share. Continue reading at BBC World

[ BBC World | 2013-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #rapid increase #market share


VIDEO: Book festival 'stripped' for comics

Edinburgh's international book festival is getting Stripped and ready with a strand devoted to comic books. Continue reading at BBC World

[ BBC World | 2013-08-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book festival #comic books


People on the Move | 8.22.13

Andrea Bennett has been appointed as the new editor-in-chief of Niche Media's VEGAS magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andrea bennett #niche media #vegas magazine


Facebook Tweaks Third-Party App Login Requests

Facebook on Thursday rolled out changes to the way third-party apps request permissions from users when connecting to Facebook. Now, the app must request separate permission to "read" and use some of your Facebook information, as well as to "write," or publish your app activity back to Facebook.... Continue reading at AllThingsD

[ AllThingsD | 2013-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook information #thursday rolled


VIDEO: How to make money from ebooks

With many more authors appealing direct to the public by releasing their novels themselves over the internet, are any of them able to make money? Continue reading at BBC World

[ BBC World | 2013-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make money


VIDEO: Online publishing firms growing

The internet and new technology is making a dream of being an author a reality for many writers. Online self-publishing - bypassing agents and publishing houses is now a fast-growing sector. Continue reading at BBC World

[ BBC World | 2013-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing houses


Hastings Reports $4.1M Second Quarter Loss

Multimedia retailer Hastings Entertainment reported a net loss of approximately $4.1 million for the three month period ending July 31, 2013, an increase over the same period in 2012. Comparable store results for books at Hastings are also down 14.9% from the same period in 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter loss #net loss


Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #patent filing #direct link #direct contact


People on the Move | 8.15.13

David Marks has joined Publishers Press as northeast regional sales manager. Marks has 23 years experience in print sales, including working for QuadGraphics and Fry Communications. Sarah Hanson has been promoted to executive editor at Art+Auction. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print sales #fry communications


Ron Burgundy will write a memoir (+video)

Ron Burgundy will be the name behind a book titled 'Let Me Off at the Top: My Classy Life and Other Musings.' Ron Burgundy is Will Ferrell's alter ego in the 2004 film 'Anchorman: The Legend of Ron Burgundy.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ron burgundy #book titled #classy life #alter ego


Facebook reveals 20m mobile users in June

Facebook has published UK-specific user data, broken down for the first time into daily and monthly, and total and mobile user numbers. Continue reading at Media Week

[ Media Week | 2013-08-14 00:00:00 UTC ]
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Kindle for Android app updated with library sorting, keeps a watchful eye on remaining read time

Amazon's Android-flavored reading app is offering up a couple more of its own e-reader's features for those with Google-fied devices. Just like folks with Kindles have already encountered, the Kindle for Android app now keeps tabs on time remaining in both chapter and book should pace be of... Continue reading at Engadget

[ Engadget | 2013-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile software #source link #android app #chief concern #google play


Time Inc. Launches Documentary Video Unit

Time Inc. invested heavily in video initiatives under Laura Lang, but even as the company prepares to transfer leadership to new CEO Joe Ripp, the medium remains a priority. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #invested heavily #laura lang


Facebook Mobile App Hooks Up With OpenTable

Facebook on Monday announced a new integration with restaurant reservation network OpenTable, which will allow Facebook users to book reservations directly through the Facebook mobile iOS app. The update, which will go live on Monday, will also include TV listing information on TV show pages,... Continue reading at AllThingsD

[ AllThingsD | 2013-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook users #monday announced #mobile device


Book festival celebrates 30 years

The Edinburgh Book Festival, which is celebrating 30 years, is the "largest and best respected literary festival in the world", according to its director. Continue reading at BBC News

[ BBC News | 2013-08-10 00:00:00 UTC ]
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