How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to the company and data from Shareablee,... Continue reading at 'AdWeek'

[ AdWeek | 2017-08-21 00:00:00 UTC ]
News tagged with: #millennial moms #facebook video #viral video

Other Publishing stories related to: 'How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms'


Livingly Media Sells to European Publishing Group for $25 Million

Price could escalate to $50 million over the next four years. The post Livingly Media Sells to European Publishing Group for $25 Million appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$25 million #$50 million


6 Things B2B Publishers Should Worry About In 2015 (Part 2)

Getting control of distribution, leveraging your strengths and keeping your team on target. The post 6 Things B2B Publishers Should Worry About In 2015 (Part 2) appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-17 00:00:00 UTC ]
More news stories like this |


Publishers encouraged by Waterstones revival

Waterstones has passionate booksellers who are “handselling again”, breaking début novelists and “building careers”, according to publishers.  Chief executives and sales directors of publishing houses have spoken to The Bookseller following the release of the chain retailer’s annual results (to... Continue reading at The Bookseller

[ The Bookseller | 2015-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #building careers #chief executives #publishing houses #chain retailer #annual results #year earlier #james daunt


Why Writers Need to Know the Publishing Business

Publisher Deborah Emin argues that as publishing professionals, we should want writers to understand each stage of the process: how they are acquired, marketed and sold. The post Why Writers Need to Know the Publishing Business appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing business #publishing professionals


VIDEO: India's chart-topping author Amish Tripathi

Amish Tripathi's Shiva trilogy about the popular Hindu deity has become the fastest selling book series in Indian publishing. Continue reading at BBC World

[ BBC World | 2015-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indian publishing


Self-published Chambers on Kitschies shortlist

A novel self-published following a Kickstarter campaign is competing against books from Jonathan Cape and Blackfriars in the best debut novel category at the Kitschies. The Kitschies, which covers novels containing elements of the speculative and fantastic, honours writing in four categories. Continue reading at The Bookseller

[ The Bookseller | 2015-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kickstarter campaign #jonathan cape


Octopus to publish Churchill: The Life

Octopus Publishing Group has signed world rights in Churchill: The Life - In His Own Words and Pictures. The illustrated history of the prime minister's life draws on unique archive resources, in association with Churchill Heritage Ltd, and written by historian Max Arthur. Editorial director... Continue reading at The Bookseller

[ The Bookseller | 2015-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #illustrated history #prime minister #gordon wise #curtis brown


Why book publishers will miss Jon Stewart

Jon Stewart was known for bringing attention to lower-profile, more obscure books. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #jon stewart


Publishers Watch Closely as Adoption of Ad Blocking Tech Grows

Ad blocking technology presents a growing threat to digital publishers and ad-tech companies -- and they're starting to pay close attention.Ad blocking technology removes ads from the internet via a browser extension. There are a number of such extensions -- the two most notable being Adblock... Continue reading at Advertising Age

[ Advertising Age | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #browser extension #digital publishers


Indie Book Day backed by bookshops and publishers

Indie Book Day is set to make a mark on the UK this year after starting in Germany two years ago and quickly spreading across Europe. The campaign – which hopes to become comparable to the American Record Store Day event, but for books – wants readers to flock to independent bookshops on 21st... Continue reading at The Bookseller

[ The Bookseller | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookshops #independent publisher


Ironmark buys small book publisher

Ironmark, a Howard County-based printing, design and marketing company, announced Thursday that it had acquired United Book Press, Inc. to create a book publishing division that would boost annual revenue from $22 to $35 million. Terms of the deal were not disclosed. Continue reading at Baltimore Sun

[ Baltimore Sun | 2015-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing company #announced thursday #$35 million


Peru’s Literary Publisher Animal de Invierno Strides Ahead

Founded in 2013, Peru's Animal de Invierno is drawing attention for its bold new fiction titles and literary translations. The post Peru’s Literary Publisher Animal de Invierno Strides Ahead appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post peru #drawing attention #fiction titles #literary translations


Morgan James Publishing Teams with Aerbook

Morgan James Publishing, which dubs itself a house that functions on the "entrepreneurial" model, is partnering with Aerbook and the Aer.io Retail Network to offer excerpts and sales of its titles via social media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
More news stories like this |


Faber to publish Would I Lie to You? titles

Faber has acquired the rights to publish two books based on the BBC comedy panel show "Would I Lie to You?". The publisher beat seven other publishers to acquire the rights and the first, Would I Lie To You? Presents the 100 Most Popular Lies of All Time, will be released in October. The book... Continue reading at The Bookseller

[ The Bookseller | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #books based #popular lies


Jeb Bush's email dump puts constituents' personal data online

Jeb Bush, the former Florida governor now contemplating a run for U.S. president, may not have privacy high on his agenda. On Tuesday, Bush published online hundreds of thousands of emails he received during his time as governor, between 1999 and 2007. The emails touch on a range of issues... Continue reading at PC World

[ PC World | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jeb bush #continued commitment #education system


Student Newspaper Sex Edition Flagged as Explicit By Digital Publisher Issuu

Joining a slew of other student newspapers nationwide, The Spectrum at the University of Buffalo just released its annual sex edition. You can view it through the popular digital publishing platform Issuu — but only if you sign in first and ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-02-11 00:00:00 UTC ]
More news stories like this |


Short Takes: Religion Publishing News Briefs, February 11, 2015

Nominations open for Christian Small Publishers awards; Barbour books recognized. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #nominations open


How Bleacher Report is Facebook-proofing its traffic

While other publishers are trying to maximize their Facebook referrals, the site for sports fans goes for a diversified approach. The post How Bleacher Report is Facebook-proofing its traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traffic appeared #bleacher report #facebook referrals #sports fans


February 2015: Top Reviews of Self-Published Books from BlueInk Review

Our January 2015 selection of reviews from BlueInk Review, a service which reviews self-published books. The post February 2015: Top Reviews of Self-Published Books from BlueInk Review appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top reviews #self-published books #blueink review


Thrillist CEO Ben Lerer: Publishers Must Find Revenue Sources Beyond Advertising

For Thrillist, remnant advertising is non-existent and ads aren't sold programmatically. Instead, the digital publisher embraced ecommerce. That business is now three times the size of its ad business. Continue reading at AdAge.com Continue reading at Advertising Age

[ Advertising Age | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad business #sold programmatically