How MyLondon Built a Hyperlocal News Brand From the Ground Up

When news publisher Reach plc launched a new title in December 2018, it was in many ways starting from scratch. Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2020-01-07 17:45:53 UTC ]
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Other Publishing stories related to: 'How MyLondon Built a Hyperlocal News Brand From the Ground Up'


Christopher Little, Who Built an Empire Around a Boy Wizard, Dies at 79

As a struggling literary agent in London, he took a chance on J.K. Rowling and Harry Potter, turning her books into the most lucrative literary franchise in history. Continue reading at The New York Times

[ The New York Times | 2021-01-27 22:39:44 UTC ]
More news stories like this | News stories tagged with: #boy wizard #harry potter #literary agent


Authors' brands: a case of doublethink?

JK Rowling is. John le Carré isn’t. Albert Camus and F. Scott Fitzgerald are. George Orwell might or might not be.  I’m talking about registered trade marks. Authors make copyright works, and their agents’ job is to maximise revenues from those intangibles. End of story, right? Kind of. A... Continue reading at The Bookseller

[ The Bookseller | 2021-01-26 12:24:33 UTC ]
More news stories like this | News stories tagged with: #jk rowling #albert camus #scott fitzgerald #george orwell


School Libraries and Their Fight Against Fake News

A school librarian talks about how he teaches students to think critically about fake news on the internet. Continue reading at Book Riot

[ Book Riot | 2021-01-25 11:30:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #fake news #libraries


Brand safety is a social media issue - and it always will be

Our latest research confirms that the general public can tell the difference between an unsafe platform and a quality news publisher - so why can’t our industry? Continue reading at Media Week

[ Media Week | 2021-01-21 11:38:36 UTC ]
More news stories like this | News stories tagged with: #brand safety #general public #news publisher


Scottish bookshops keep click and collect option as Sturgeon brands books 'essential'

Bookshops in Scotland will still be able to offer click and collect services despite a toughening of coronavirus restrictions, with Scottish First Minister Nicola Sturgeon branding books “essential items”. Continue reading at The Bookseller

[ The Bookseller | 2021-01-13 21:17:15 UTC ]
More news stories like this | News stories tagged with: #scottish bookshops #offer click #collect services #coronavirus restrictions


Fox News and the real insurrection

If there’s one thing that Fox News could use, it’s more right-wing opinion programming. Yesterday, Fox announced a scheduling reshuffle that, among other tweaks, will see Martha MacCallum’s news show replaced in the 7pm Eastern hour by a new opinion program with a rotating cast of hosts; Brian... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2021-01-12 13:23:07 UTC ]
More news stories like this | News stories tagged with: #early 1900s #editorial strategy


To All the Off-Brand Series I’ve Loved Before

The Magic Attic Club. The Cheetah Girls. Do you remember these junior varsity of lesser known nostalgic children's book series? Continue reading at Book Riot

[ Book Riot | 2020-12-21 11:33:00 UTC ]
More news stories like this | News stories tagged with: #ve loved #book series #children's book


Moomin marvellous: Brand raises £1m for Oxfam with Sort Of Books and Waterstones

A special edition of The Invisible Child (Sort Of Books), featuring two short stories from the collection Tales from Moominvalley, has helped to raise £1m for Oxfam's projects supporting women and girls around the world. Continue reading at The Bookseller

[ The Bookseller | 2020-12-21 05:12:22 UTC ]
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Sesame Street cereal and brands’ fun with the Utah monolith: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. Brought to you by General Mills Cereal sales have risen sharply during the... Continue reading at Advertising Age

[ Advertising Age | 2020-12-02 11:34:50 UTC ]
More news stories like this | News stories tagged with: #hard task #staying safe #cmo strategy #newsletters galore #subscribers make #corporate subscriptions #find options #—including access #short stories


ABC accuses Morrison government of using News Corp to attack its journalism

Government tactics criticised after the Australian newspaper briefed about a series of Coalition questions meant for the ABC before the broadcaster even received themThe ABC has accused the Morrison government of using News Corp to attack its journalism after the Australian was briefed about a... Continue reading at The Guardian

[ The Guardian | 2020-12-02 02:10:46 UTC ]
More news stories like this | News stories tagged with: #morrison government #front page #inappropriate behaviour #christian porter #news corp


Amazon Charts: A Promised Land breaks ground

Barack Obama's A Promised Land (Penguin) has risen into the Amazon Charts' Most-Sold: Non-Fiction top spot, after debuting a week ago, ahead of its publication.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-24 22:23:24 UTC ]
More news stories like this | News stories tagged with: #amazon charts #barack obama #week ago


The good and bad news of the HuffFeed deal

Yesterday, Benjamin Mullin and Keach Hagey, of the Wall Street Journal, broke a huge media-business story: BuzzFeed is buying HuffPost in a stock deal, part of a broader package that will see Verizon Media, HuffPost’s current owner, take a minority stake and make a cash investment in BuzzFeed.... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-20 13:25:55 UTC ]
More news stories like this | News stories tagged with: #eu regulators #fallout continues #cover image #libel case #soccer star #digital publishers


Rupert Murdoch tries to weather News Corp's climate crisis at AGM | The Weekly Beast

News Corp executive chairman says ‘we do not deny climate change’. Plus: ABC rejects Media Watch segmentWhile News Corp’s Australian outlets were waging war against two former prime ministers at home, the New York-based company was holding its first virtual annual general meeting to update its... Continue reading at The Guardian

[ The Guardian | 2020-11-20 00:31:56 UTC ]
More news stories like this | News stories tagged with: #australian outlets #waging war #prime ministers #york-based company #bad year #kevin rudd #malcolm turnbull #lesser extent #murdoch press #royal commission #senate inquiry #media diversity #news corp


Buzzfeed to take over online news site HuffPost

The deal will bring together two of the world's most high-profile digital media firms. Continue reading at BBC World

[ BBC World | 2020-11-19 19:56:28 UTC ]
More news stories like this | News stories tagged with: #digital media


Bertelsmann acquiring S&S would be 'profound antitrust issue' for the trade, News Corp c.e.o. claims

News Corp c.e.o. Robert Thomson has said that it would be a "serious antitrust issue" for the industry if Bertelsmann were to acquire Simon & Schuster. Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 09:05:23 UTC ]
More news stories like this | News stories tagged with: #robert thomson #antitrust issue #news corp


News Corp CEO Sees Antitrust Concerns in PRH Buy of S&S

Robert Thomson, CEO of HarperCollins parent company News Corp, said during the company's annual meeting that a purchase of Simon & Schuster by Penguin Random House "will clearly be a serious antitrust issue." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-19 05:00:00 UTC ]
More news stories like this | News stories tagged with: #robert thomson #annual meeting #simon schuster #antitrust issue #penguin random house #harpercollins


Kevin Rudd and Malcolm Turnbull challenge News Corp over reports of ‘foreign interference’ in petition

Parliamentary committee investigating after former prime ministers criticise Murdoch media story on ‘fake’ names in petitionFormer prime ministers Kevin Rudd and Malcolm Turnbull have challenged News Corp to co-operate with any investigation stemming from reports of “foreign interference” in a... Continue reading at The Guardian

[ The Guardian | 2020-11-18 08:02:35 UTC ]
More news stories like this | News stories tagged with: #petition calling #kevin rudd #malcolm turnbull #royal commission #murdoch media #australian newspaper #rupert murdoch #news corp


Rupert Murdoch’s News Corp Bids for Simon & Schuster

A sale of the venerable publisher of Stephen King and Hillary Clinton could fetch $1.7 billion and rev up consolidation in book publishing. Continue reading at The New York Times

[ The New York Times | 2020-11-17 08:28:15 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #simon schuster #stephen king #hillary clinton #book publishing #news corp


New York Times reports News Corp bid for S&S

Rupert Murdoch's media giant News Corp has made a bid for Simon & Schuster, according to a report in the New York Times. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 08:28:03 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #simon schuster #news corp


Self-Published Author Moves Brand into Consumer Products

Popular self-published children's author-illustrator Diane Alber is partnering with Surge Licensing to expand her brand and characters globally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer products