How Media Buyers Are Bouncing Back 

After a challenging 2021-22 upfront, buyers have higher hopes for this year's marketplace. But the 2022-23 upfront will be unlike any other, with at least one megamerger on the horizon, the continued erosion of linear ratings, and massive measurement upheaval as multiple media companies craft alternatives to Nielsen metrics. Dani Benowitz, president of Magna, and... Continue reading at 'AdWeek'

[ AdWeek | 2022-05-11 14:10:39 UTC ]
News tagged with: #media buyers #bouncing back #nielsen

Other Publishing stories related to: 'How Media Buyers Are Bouncing Back '


Northstar Travel Media Buys PhoCus Wright Inc.

Northstar Travel Media has acquired PhoCus Wright, Inc. a b-to-b information company serving the travel and meetings industries. PhoCus Wright offers the annual PhoCus Wright Conference, which serves global travel industry leaders. PhoCus Wright founder Philip Wolff will become chairman of the... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #northstar travel


Donaldson backs National Library Day

Written By: Benedicte Page Publication Date: Fri, 10/06/2011 - 14:53 The newly crowned children's laureate Julia Donaldson has given her support for National Libraries Day, the new initiative set to carry on the success of last February's Save Our Libraries Day. Donaldson said: "Hooray for... Continue reading at The Bookseller

[ The Bookseller | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries day #wonderful things #book clubs #author events


Why Apple Backed Down in Fight With Publishers

Maybe Apple isn’t so untouchable after all. The device maker, which has been locked in a battle with publishers, made a surprise concession recently, dropping a pricing requirement for its App Store that irked publishers. Before, publishers couldn't undercut the subscription price they offered... Continue reading at AdWeek

[ AdWeek | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #gregg hano #vice president #popular science #digital version


Widespread media for Tony Blair paperback

Written By: Charlotte Williams Publication Date: Thu, 09/06/2011 - 09:50 Arrow's release today of Tony Blair's political memoir A Journey with a new introduction has sparked widespread media coverage. Extracts from the new introduction are posted on the book's website, tonyblairjourney.co.uk,... Continue reading at The Bookseller

[ The Bookseller | 2011-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tony blair #political memoir #arab spring #northern ireland #gordon brown


"Weak" UK fails to hold back Quarto

Written By: Graeme Neill Publication Date: Wed, 01/06/2011 - 09:16 Profit and sales have increased at co-edition publisher Quarto although it warned the UK market remains "weak". Ahead of today's annual general meeting, chairman and c.e.o. Laurence Orbach said sales were up 4% to $178.5m... Continue reading at The Bookseller

[ The Bookseller | 2011-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #laurence orbach #non-current intangibles #exceptional items


Buyers needed "urgently" for Australian chains

Written By: Bookseller Staff Publication Date: Tue, 31/05/2011 - 09:01 Australian bookshop chains Borders and Angus & Robertson may have to close if buyers cannot be found, administrators have revealed. According to a statement from Ferrier and Hodgson, the firm is "urgently seeking offers... Continue reading at The Bookseller

[ The Bookseller | 2011-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #potential buyers #angus robertson


Book stores will close if no buyers

ADMINISTRATORS for the troubled book retailers Borders and Angus & Robertson have warned both chains may close if buyers can't be found. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2011-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book stores #angus robertson


Brightcove Strikes Video Syndication Deal with AOL’s 5min Media

Brightcove, an online video platform, and 5min Media, a Web video syndication platform and division of the newly-formed AOL Advertising.com Group, have expanded their partnership. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-25 00:00:00 UTC ]
More news stories like this |


B-to-B Publishers Say E-Media, Sales Expenses To Increase the Most in 2011

Spending on e-media infrastructure increased for both large and small b-to-b publishers in 2010 and will again in 2011, according to respondents to the 2011 FOLIO B-to-B CEO Survey. Larger publishers expect operating expenses to jump 6 percent in e-media, while smaller publishers expect a 5... Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ceo survey


Conde Nast Targets Non-Media Budgets with Ideactive Unit

Conde Nast has launched a new marketing services division called the Ideactive Unit, which is taking aim at the non-media budgets of current Conde Nast advertisers, as well as new clients. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #taking aim


Liberty Media Bids for Barnes & Noble

Barnes & Noble Inc. said that Liberty Media Corp. has offered to buy the bookseller in a deal valuing it at about $1 billion. Barnes & Noble shares were up 20 percent in after-hours trading Thursday on the news, matching the $17-a-share offer price from John Malone's media empire. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #deal valuing #$1 billion #john malone #media empire


Liberty Media Bids for Barnes & Noble [Voices]

Barnes & Noble Inc. said that Liberty Media Corp. has offered to buy the bookseller in a deal valuing it at about $1 billion. Barnes & Noble shares were up 20 percent in after-hours trading Thursday on the news, matching the $17-a-share offer price from John Malone's media empire. Continue reading at AllThingsD

[ AllThingsD | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #deal valuing #$1 billion #john malone #media empire


Liberty Media makes offer for Barnes & Noble

Written By: Philip Jones Publication Date: Fri, 20/05/2011 - 10:11 US bookseller Barnes & Noble has received an offer for the company from Liberty Media, a private investment group. The deal values the business at about $1bn, but Liberty said it expected to spend $500m on the acquisition... Continue reading at The Bookseller

[ The Bookseller | 2011-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #$1bn


Marketshare of ebook sales drops back after post-Christmas high

Written By: Charlotte Williams Publication Date: Thu, 19/05/2011 - 10:00 The percentage of ebook purchases has dropped back from the high of the post-Christmas period, falling to 2.5% of all book purchases in volume over the four-week period to 20th March. In a presentation at the... Continue reading at The Bookseller

[ The Bookseller | 2011-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook purchases #dropped back #post-christmas period #book purchases #four-week period #20th march #data compiled


Food News Media Launches Mobile Magazine, Restaurant Management

Durham, North Carolina-based Food News Media, a b-to-b publisher serving the food and restaurant industry, has introduced Restaurant Management, a mobile magazine targeting full-service restaurateurs and executives. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-19 00:00:00 UTC ]
More news stories like this |


Booksellers "crucial" to media promotion - BIC

Written By: Lisa Campbell Publication Date: Mon, 16/05/2011 - 15:30 Booksellers need to be treated as a crucial partner in the process of promoting books through the media or risk looking "irrelevant", the Book Industry Conference (BIC) has been told. Waterstone's bookseller Cathy Rentzenbrink... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promoting books


Jane Pratt Named Editor/Creative Director, Style, With SAY Media

Jane Pratt, former editor-in-chief of Sassy and Jane magazines, has been named editor and creative director of style with SAY Media. In this new role, she will be acting as editor-in-chief for xoJane.com, a new women’s-interest site owned by SAY. Continue reading at Folio Magazine

[ Folio Magazine | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #named editor #creative director


Australia's Fairfax Media to Cut 82 Fulltime Jobs

The company is pushing ahead with plans to outsource sub-editor and designer positions, despite stop-work meetings held by staffers. Continue reading at Editor & Publisher

[ Editor & Publisher | 2011-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fairfax media #pushing ahead


Media Decoder: Is the iPad Just a New Way to Give Away Magazines?

American publishers have always given away their work in hopes of building up huge audiences that they can sell advertising against. Are they making a mistake in replicating that model on the iPad and other tablets? Continue reading at The New York Times

[ The New York Times | 2011-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #american publishers #sell advertising


Book sales spring back after Royal Wedding week

Written By: Philip Stone Publication Date: Tue, 10/05/2011 - 15:50 Book sales bounced back after a dire seven days in the week of the Royal Wedding in which physical book sales plummeted to an eight-year low. According to Nielsen BookScan data, spending in the seven days to 7th May was up... Continue reading at The Bookseller

[ The Bookseller | 2011-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #royal wedding #eight-year low