Martha Stewart has always been on top of trends, often setting them herself. Before she became a social media star (and landed a show with Snoop Dogg) she was known as a pioneer in the print magazine business. Her publication, Martha Stewart Living, has been on stands for 26 years and it's rarely wavered in its core message or its relationship to readers. "We were profitable after two-and-a-half years, which was unheard of at that time," Stewart said. "We've since tried very hard to maintain our excellent content, the workability of our recipes, the quality of our photography, and our ability to innovate." "Innovate" may not be the first word you think of when you picture a legacy brand like Martha Stewart Living, or her many entertainment and retail properties. But the necessity of the magazine industry, according to Stewart, is to keep moving forward. "You have to be constantly new and have that feeling of newness, but without being too quirky or off-putting or silly," she said. Elizabeth Graves, the current editor in chief for Martha Stewart Living, has been learning from Stewart since the magazine launched in 1990. It's the magazine that made Graves want to work in the business in the first place. Previously, Graves was the editor in chief of Stewart's Weddings magazine and was also the editorial director of beauty, health, and fitness for Martha Stewart Living Omnimedia, Inc., now a subsidiary of Sequential Brands Group. "When we look forward, we're... Continue reading at 'AdWeek'
[ AdWeek | 2017-01-26 00:00:00 UTC ]
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BlogHer co-founder and CEO Lisa Stone sounded triumphant today in San Diego, where her women-focused blog and advertising network was hosting its seventh annual BlogHer conference. More than 3,500 bloggers were in attendance, and the company announced some new partnerships like the "Live Well... Continue reading at AdWeek
[ AdWeek | 2011-08-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 05/08/2011 - 08:30 Pan Macmillan's Macmillan New Writing scheme will continue despite the head of the imprint leaving the company. Will Atkins, who worked at Pan Macmillan for five years and was its editorial director for fiction, has left... Continue reading at The Bookseller
[ The Bookseller | 2011-08-05 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 04/08/2011 - 14:30 The parent company of Living Oasis bookshops has entered insolvency. Suppliers were issued with an insolvency notice for The Nationwide Christian Trust (NCT), signed by its owner Ray George, on 1st August. The first meeting... Continue reading at The Bookseller
[ The Bookseller | 2011-08-04 00:00:00 UTC ]
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Written By: Philip Stone Publication Date: Thu, 04/08/2011 - 15:50 Spending on physical books in July slumped to its lowest level in seven years as ebooks continue to encroach onto traditional bookseller territory. According to Nielsen BookScan data, £111.5m was spent on printed books in the... Continue reading at The Bookseller
[ The Bookseller | 2011-08-04 00:00:00 UTC ]
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Creative consultant JC Suares shares some of the biggest headscratchers he's heard from editors, publishers and designers. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 29/07/2011 - 09:19 The owner of Living Oasis is in talks with a third party to buy the chain after he closed two of his four remaining shops. Ray George, chairman of the Nationwide Christian Trust (NCT), which bought 19 former Wesley Owen... Continue reading at The Bookseller
[ The Bookseller | 2011-07-29 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Fri, 29/07/2011 - 15:25 Bath-based independent Palazzo is to publish illustrated editions of Jane Austen's novels to mark the bicentenary of their original publication. The Bath Bicentenary Editions will launch with Sense and Sensibility, first... Continue reading at The Bookseller
[ The Bookseller | 2011-07-29 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 27/07/2011 - 15:05 A former director of the Poetry Society has said her resignation was caused by an "extraordinarily stubborn and ill-considered sequence of actions", as the fallout of a row involving the board and senior staff continues. read... Continue reading at The Bookseller
[ The Bookseller | 2011-07-27 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Mon, 25/07/2011 - 08:46 Foyles continues its free book giveaway today (25th July), offering five titles free to children and teen readers. The five Foyles London stores have been giving away the titles free over this weekend and today, the first... Continue reading at The Bookseller
[ The Bookseller | 2011-07-25 00:00:00 UTC ]
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Publication Date: Thu, 21/07/2011 - 21:09 Lee Child has been awarded the Theakstons Old Peculier Crime Novel of the Year for his Jack Reacher thriller 61 Hours (Transworld), beating authors including Mark Billingham who has won the prize twice before. It is the first time Child has won the... Continue reading at The Bookseller
[ The Bookseller | 2011-07-21 00:00:00 UTC ]
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Written By: Barbara Casassus Publication Date: Wed, 20/07/2011 - 14:20 French cultural product chain Fnac has announced a new five-year strategic plan to help lift flagging sales as consumer habits change and competition from the internet erodes traditional markets. Called Fnac 2015, the... Continue reading at The Bookseller
[ The Bookseller | 2011-07-20 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 15/07/2011 - 14:34 Christian bookselling chain Living Oasis has admitted only one of its branches is making any profit as it culled another shop last week, reducing its total number of stores from 19 to four in just four months. Living Oasis... Continue reading at The Bookseller
[ The Bookseller | 2011-07-15 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 13/07/2011 - 08:41 This year's CILIP Libraries Change Lives award has been won by Kent county council's 'Making the Difference' project. The project welcomes adults with learning disabilities into libraries. read more Continue reading at The Bookseller
[ The Bookseller | 2011-07-13 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 11/07/2011 - 16:15 Christian retailer Living Oasis has closed another store, with it slashing its number of branches from 19 to four in just over four months. The Cheltenham, Gloucestershire branch was closed on Friday with two days notice... Continue reading at The Bookseller
[ The Bookseller | 2011-07-11 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 07/07/2011 - 08:50 A fourth Living Oasis bookstore in two weeks has announced its closure, with the once 19-strong Christian bookselling chain now in rapid decline. Living Oasis in Chester will shut its doors for the last time on 30th July. It... Continue reading at The Bookseller
[ The Bookseller | 2011-07-07 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 30/06/2011 - 09:29 Two Living Oasis branches will be closing this Saturday, making seven staff redundant. The Christian retailer will shut up shop in Nottingham and Worthing this weekend, affecting the four staff at Nottingham and three in... Continue reading at The Bookseller
[ The Bookseller | 2011-06-30 00:00:00 UTC ]
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IPC Media claims its email marketing has been "revolutionised" by a new technology platform that has led newsletter subscriptions to increase almost 60% in a single year. Continue reading at Media Week
[ Media Week | 2011-06-30 00:00:00 UTC ]
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Publication Date: Thu, 16/06/2011 - 09:10 Goldsboro Books has revealed it is on-track for a record-breaking financial year after moving premises in March. The 12-year-old independent London bookshop, which specialises in first edition signed copies, said May prevailed as its best ever month... Continue reading at The Bookseller
[ The Bookseller | 2011-06-16 00:00:00 UTC ]
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Times Higher Education and publisher Hachette Filipacchi were among the big winners at the 2011 PPA Awards last night, hosted by Scottish comedian Kevin Bridges and with a special appearance by 'Happy Days' actor Henry Winkler. Continue reading at Media Week
[ Media Week | 2011-06-16 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Fri, 10/06/2011 - 08:23 Book Club Associates has announced plans for 30% growth over the next year after it was bought by the Webb Group in a deal which could potentially see its books sold through Next and Grattan retail catalogues. read more Continue reading at The Bookseller
[ The Bookseller | 2011-06-10 00:00:00 UTC ]
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