Martha Stewart has always been on top of trends, often setting them herself. Before she became a social media star (and landed a show with Snoop Dogg) she was known as a pioneer in the print magazine business. Her publication, Martha Stewart Living, has been on stands for 26 years and it's rarely wavered in its core message or its relationship to readers. "We were profitable after two-and-a-half years, which was unheard of at that time," Stewart said. "We've since tried very hard to maintain our excellent content, the workability of our recipes, the quality of our photography, and our ability to innovate." "Innovate" may not be the first word you think of when you picture a legacy brand like Martha Stewart Living, or her many entertainment and retail properties. But the necessity of the magazine industry, according to Stewart, is to keep moving forward. "You have to be constantly new and have that feeling of newness, but without being too quirky or off-putting or silly," she said. Elizabeth Graves, the current editor in chief for Martha Stewart Living, has been learning from Stewart since the magazine launched in 1990. It's the magazine that made Graves want to work in the business in the first place. Previously, Graves was the editor in chief of Stewart's Weddings magazine and was also the editorial director of beauty, health, and fitness for Martha Stewart Living Omnimedia, Inc., now a subsidiary of Sequential Brands Group. "When we look forward, we're... Continue reading at 'AdWeek'
[ AdWeek | 2017-01-26 00:00:00 UTC ]
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Twenty years after he founded the indie San Francisco press Berrett-Koehler Publishers, Steve Piersanti continues to stay focused on the company’s original mission of stewardship and socially responsible publishing practices. That commitment has led B-K to be profitable for nine years in a row,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-13 00:00:00 UTC ]
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Random House Canada has become the sole owner of trade publishing house McClelland & Stewart... Continue reading at The Bookseller
[ The Bookseller | 2012-01-11 00:00:00 UTC ]
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Poet laureate Carol Ann Duffy has won the Costa Poetry Award for The Bees (Picador), and debut... Continue reading at The Bookseller
[ The Bookseller | 2012-01-03 00:00:00 UTC ]
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Booksellers are discounting books and ebooks by up to 80% in post-Christmas promotions. Amazon... Continue reading at The Bookseller
[ The Bookseller | 2012-01-03 00:00:00 UTC ]
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Three stores in PW’s informal coast-to-coast survey of bookstores—Porter Square Books in Cambridge, Mass.; Beaverdale Books in Des Moines, Iowa; and Skylight Books in Los Angeles—called this their best holiday season ever. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-30 00:00:00 UTC ]
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The website offering resources for National Libraries Day, the national day to celebrate... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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Journalist Caitlin Moran's take on modern feminism How to Be A Woman, published by Ebury, has... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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The Friday Project's Confessions of a GP has been crowned the top-selling UK ebook of the... Continue reading at The Bookseller
[ The Bookseller | 2011-12-22 00:00:00 UTC ]
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Ealier this month, Ziff Davis Enterprise [ZDE] completed a significant step in its OmniDigital strategy, rolled out earlier this year. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-22 00:00:00 UTC ]
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Foyles has reported a third year of profitable trading, despite "deep concern" about... Continue reading at The Bookseller
[ The Bookseller | 2011-12-21 00:00:00 UTC ]
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Since its launch last December in partnership with the American Booksellers Association, Google eBooks has yet to capture significant market share. According to the Codex Groups recent Showrooming study, while the number of people who read both print books and ebooks has grown from 25% in... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-16 00:00:00 UTC ]
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Hay House has bought world English rights to a new title from How I Said Bah! To Cancer author... Continue reading at The Bookseller
[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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Printed book sales soared by £8.8m week-on-week last week, with the latest edition of... Continue reading at The Bookseller
[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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The European Commission has announced it has opened formal antitrust proceedings to investigate... Continue reading at The Bookseller
[ The Bookseller | 2011-12-06 00:00:00 UTC ]
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Publishers should offer "enhanced hardbacks" with print and digital packaged together,... Continue reading at The Bookseller
[ The Bookseller | 2011-12-05 00:00:00 UTC ]
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Titles on rugby, cycling, horse racing and Gaelic games have been shortlisted for this year... Continue reading at The Bookseller
[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Bloomsbury has readied a slew of publishing to tie into the latest movie from the team behind... Continue reading at The Bookseller
[ The Bookseller | 2011-11-25 00:00:00 UTC ]
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It was a chance chauffeur job, shuttling a bored author back to his hotel room, that got Dan Halpern into publishing. The author was Paul Bowles, it was the late 1960s, and Halpern agreed to take the writer on the long drive back to Santa Monica when Bowles tired of the party hed been thrown at... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-11-25 00:00:00 UTC ]
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Talks between Eason and Irish workers union Siptu on job cuts will reconvene on Friday (25th... Continue reading at The Bookseller
[ The Bookseller | 2011-11-24 00:00:00 UTC ]
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The British newspaper publisher says the pioneering Web site is "is a high-quality asset but our focus in the US is on building the Guardian." Continue reading at AllThingsD
[ AllThingsD | 2011-11-22 00:00:00 UTC ]
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