How Hearst learned to play with emotions to drive Facebook traffic game

The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-07-03 00:00:00 UTC ]

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Hearst Launches New YouTube Channel Initiative

In an effort to reach consumers in a multi-platform environment, Hearst Magazines has announced that the company will develop two new online video channels through YouTube. Hearst is one of among several publishers including Meredith and Rodale to roll out a plan to take advantage of the new... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #reach consumers #made public


Copyright "drives growth", Mollet tells select committee

Written By: Benedicte Page Publication Date: Tue, 01/11/2011 - 15:57 Publishers Association chief executive Richard Mollet has defended the fundamental value of copyright at a select committee evidence session into the Hargreaves Review. read more Continue reading at The Bookseller

[ The Bookseller | 2011-11-01 00:00:00 UTC ]
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Hearst Magazines Hires Two New Senior Executives for U.S. Magazine Division

Today, Hearst Magazines announced that two new senior executives would be joining its U.S. magazine division. Debi Chirichella, former chief operating officer at Condé Nast Digital, will join as senior vice president, chief financial officer; while Grant Whitmore, former chief operating officer... Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-31 00:00:00 UTC ]
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E-books and Continuum buy drive sales at Bloomsbury

Written By: Charlotte Williams Publication Date: Thu, 27/10/2011 - 09:41 E-book sales and the acquisition of Continuum helped sales at Bloomsbury leap 16%, although relocation and restructuring costs led to pre-tax profit more than halving to £0.3m, in its latest set of financial accounts.... Continue reading at The Bookseller

[ The Bookseller | 2011-10-27 00:00:00 UTC ]
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Hearst Uses Marie Claire @Work to Grab Younger Audiences

Hearst Magazines is launching a supplement to Marie Claire magazine today in an attempt to drive interest and attract new and younger demographics of readers. The 72-page November supplement, entitled Marie Claire @Work, will roll out with 100,000 issues on newsstands. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-26 00:00:00 UTC ]
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Hearst sales appointments 'will create more joined-up brands'

The first stage of Hearst Magazines UK's commercial restructure marks a move towards creating more joined-up brands, group commercial director Matt Salmon has claimed. Continue reading at Media Week

[ Media Week | 2011-10-25 00:00:00 UTC ]
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Pearson adds free learning management tools to Google Apps for Education

Publishing and educational tools company Pearson on Thursday launched the beta version of OpenClass, a free, cloud-based learning management system (LMS) that is integrated with Google Apps for Education, and will be available in the Google Apps Marketplace. Earlier today, techie Ryan Tyler... Continue reading at Betanews

[ Betanews | 2011-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beta version #earlier today #big part


Hearst Magazines partners Race Online 2012

Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
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Hearst Magazines increases profit nine-fold to £12.4m

Hearst Magazines, the publisher of Cosmopolitan and Esquire, has reported pre-tax profits of £12.4m for 2010, more than nine times its profit of £1.3m reported in 2009. Continue reading at Media Week

[ Media Week | 2011-10-04 00:00:00 UTC ]
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Bonnier Acquires Hearst’s Cycle World

In a continuum of an acquisition series that has become Bonnier’s growth strategy, the publisher acquires Hearst’s Cycle World. Terms of the deal remain undisclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-30 00:00:00 UTC ]
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How Publishers Are Reacting to Facebook’s New Features

Last week, Facebook rolled out several new features during its fourth annual F8 Developer Conference that could change the way the magazine industry interacts with the social media platform. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-29 00:00:00 UTC ]
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Hearst Launches HGTV Magazine

No doubt with hopes to mirror the success of its Food Network Magazine, Hearst is launching another television-channel based publication: HGTV Magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-26 00:00:00 UTC ]
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Facebook completely redesigns layout with 'Timeline'

If the population of Facebook users was outraged at the site's new layout unveiled yesterday, they're going to completely lose it over Timeline, the new Facebook experience that turns a user's profile into a literal life history timeline. In short, Facebook combined its social feed with the... Continue reading at Betanews

[ Betanews | 2011-09-22 00:00:00 UTC ]
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Hearst Magazines restructures senior management team

Hearst Magazines UK has appointed Anna Jones as acting COO and Matt Salmon as group commercial director, after concluding the business review triggered by the merger of NatMag and Hachette Filipacchi. Continue reading at Media Week

[ Media Week | 2011-09-21 00:00:00 UTC ]
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Tess Macleod Smith quits Hearst Magazines

Tess Macleod Smith, group publishing director of Hearst Magazines' luxury magazine titles, has resigned from her position. Continue reading at Media Week

[ Media Week | 2011-09-21 00:00:00 UTC ]
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Digital to drive Bookseller kids conference

Written By: Caroline Horn Publication Date: Wed, 21/09/2011 - 09:10 This year’s Bookseller Children’s Conference will focus on the range of digital opportunities now available to publishers for developing book brands into online spaces and for engaging with readers online. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-21 00:00:00 UTC ]
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Lizzie Kershaw leaves Hearst after 29 years

Lizzie Kershaw, executive group publishing director of Hearst's Women's Interest Group, is leaving the UK publisher in the midst of a restructure after 29 years service. Continue reading at Media Week

[ Media Week | 2011-09-19 00:00:00 UTC ]
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Yahoo to launch 'game-changer' Livestand for mags

Yahoo is gearing up to launch an HTML 5-based system called Livestand for magazine publishers wanting to cut the costs of getting onto iPad and Android apps. Continue reading at Media Week

[ Media Week | 2011-09-19 00:00:00 UTC ]
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Pearson goes open source with Plug and Play

Written By: Anna Richardson Taylor Publication Date: Thu, 01/09/2011 - 08:53 Pearson has embraced an open-source approach to digital content, making its proprietary content available to third-party digital developers. read more Continue reading at The Bookseller

[ The Bookseller | 2011-09-01 00:00:00 UTC ]
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Hearst Magazines group publishing director returns to IPC Media

Drew Kirkland, group publishing director for weekly women's and TV titles at Hearst Magazines UK, has been appointed publishing director for TV brands at IPC Media. Continue reading at Media Week

[ Media Week | 2011-08-24 00:00:00 UTC ]
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