How Hearst is building an ‘experiences’ business

Aimed at growing consumer revenue, Hearst's new experiential division will work to build deeper relationships with readers by creating events that enthusiasts will be tempted to pay for. The post How Hearst is building an ‘experiences’ business appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-01-21 05:00:50 UTC ]
News tagged with: #business appeared #hearst

Other Publishing stories related to: 'How Hearst is building an ‘experiences’ business'

Hearst Pulls Content From Multiple Titles for Holiday eBook

Hearst Magazines has announced the release of a new ebook aimed at the holiday chef. Continue reading at Folio Magazine

[ Folio Magazine | 2012-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple titles #hearst magazines

Publishers agree Kindle lending 'experiment'

Amazon has been approaching UK publishers ahead of the launch of its Kindle lending service, with... Continue reading at The Bookseller

[ The Bookseller | 2012-10-19 00:00:00 UTC ]
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Interest Builds in 'The White House Boys'

A report by NPR about the history of abuse at Florida’s Dozier School For Boys that referenced Roger Dean Kiser’s The White House Boys: An American Tragedy has given a spark to sales of the three-year-old title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-10-18 00:00:00 UTC ]
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Hearst appoints Discovery Network's Turnbull as replacement for Macleod Smith

Hearst Magazines has appointed Amanda Turnbull as group publishing director of Esquire and Harper's Bazaar, replacing Tess Macleod Smith who left last year to join Net-a-Porter. Continue reading at Media Week

[ Media Week | 2012-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines

'Business as usual' despite Springer sale report

A spokesperson for Springer Science and Business Media has said it is "business as usual... Continue reading at The Bookseller

[ The Bookseller | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business media

Pivotal piracy case could put copyright trolls out of business

Association of American Publishers A Pennsylvania District Court judge seems to be fed up with copyright holders wasting the courts’ time and resources, ordering an adult movie studio and five anonymous alleged copyright infringers to present their respective cases to court in a bellwether... Continue reading at PC World

[ PC World | 2012-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #litigation expenses #aggressive agenda

Hearst Reboots Mobile Mag Sites in Ad Push

There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek

[ AdWeek | 2012-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betting big #rising stars #david cohen #universal mccann

Igloo Books Building U.S. Presence

Having grown revenue to just under £20 million since its launch in 2003 to the year ended March 31, 2012, largely on the strength of inexpensive children’s and adult print books, Igloo Books, based in Northamptonshire, England, is looking to digital and international markets to drive its next... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #egmont usa #john styring #current year #mass merchants #barnes noble #mass merchandisers

The Experiment Finds the Right Formula

Since the publisher’s launch in early 2009, the Experiment’s biggest success has surprised even its staff: Forks over Knives: The Plant-Based Way to Health has become a smash hit, selling 127,000 copies since its publication in summer 2011 (it’s also the #47 bestselling book of the year so far... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest success #smash hit #outlets tracked #nielsen bookscan

Why Books Are The Ultimate New Business Card

“You don’t understand,” the three-time, big-six published author told me. “Books aren’t designed for you, the customer. Today, non-fiction books are business cards--for speaking, consulting, and deals.” I was meeting this friend for dinner in New York City and had mentioned a trend I had... Continue reading at Fast Company

[ Fast Company | 2012-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #best-seller lists #bad news #million copies

Star Tribune's eBook Experiment Pays Off

Many newspapers have tried ebooks as a new revenue stream, but the Minneapolis Star Tribune&rsquo;s &ldquo;In the Footsteps of Little Crow&rdquo; stands out. Curt Brown&rsquo;s extensively researched narrative of the 1862 U.S.-Dakota ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #star tribune #revenue stream

M&B launches campaign building on erotica 'revolution'

Romance specialists Mills & Boon has launched its first billboard advertising campaign,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Quercus to publish 'business god' Boulle

Quercus is set to publish a new book from reality TV star Francis Boulle. The 23-year-old... Continue reading at The Bookseller

[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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Asking 'Where's Waldo' helps increase local bookstore business

The 'Find Waldo Local' campaign, held nationwide for the month of July, had customers hunting for Waldo in independent bookstores and businesses. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent bookstores

Olympic buzz builds for retailers

Sales of London-themed Olympic 2012 books shot up 21% last week, as booksellers reported a... Continue reading at The Bookseller

[ The Bookseller | 2012-07-27 00:00:00 UTC ]
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Hearst Expands Into Asia With Esquire Singapore

Hearst Magazines International (HMI) is set to release its Singapore edition of Esquire, which will debut as a September issue and will be the brand’s 25th global edition. Continue reading at Folio Magazine

[ Folio Magazine | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #september issue

Some good news for the book business

BookStats, an annual survey that tracks the American publishing industry, finds that, contrary to doomsday predictions, bookstores and paper-and-ink books are still in demand. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business #annual survey

Hearst's Reveal magazine launches first website

Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. Continue reading at Media Week

[ Media Week | 2012-07-19 00:00:00 UTC ]
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