How economists turned all of society into a market

From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at 'The Washington Post'

[ The Washington Post | 2019-09-20 01:24:30 UTC ]

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HBR Turns to Bundling for Circulation Gains

Harvard Business Review faced the same circulation losses the rest of the industry has dealt with over the last several years. Continued investments in digital solutions have started to impact its readership and revenue now though—even though prices have gone up. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital solutions

Rob Sheffield's 'Turn Around Bright Eyes': A man and his karaoke machine

In his new memoir, Rob Sheffield explores how karaoke lifted him out of existential doom after his wife's sudden death.Rob Sheffield is the kind of true-blue music nerd who'll pause his latest memoir — one with a subtitle promising a book about "the rituals of love & karaoke" — to address... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #important topic #ll pause #sudden death

Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #high school #modern literature

These Deadly Diseases Turn Into Art When You Zoom In

Hepatitis B gets a little less awful sounding when you see how it looks under a microscope, as part of a new book called Hidden Beauty: Exploring the Aesthetics of Medical Science. It’s strange how something deadly can also be beautiful. These images are all of major diseases--hepatitis B,... Continue reading at Fast Company

[ Fast Company | 2013-08-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #human life #medical science

The New Backbone of Content and Marketing: Data

This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing campaign #data sources

London Market Report

The FTSE 100 falls, but shares in publishing group Pearson jump 9% after its latest results. Continue reading at BBC News

[ BBC News | 2013-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latest results

BookVibe Turns Twitter Data into Book Discovery Tool

BookVibe allows users to search their tweets and extract the books that are being discussed by the people they follow on Twitter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-25 00:00:00 UTC ]
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BookExpo America Brings Translation To Global Market Forum 2014

BookExpo America's 2014 Global Market Forum will be have an exciting new focus, Books in Translation: Wanderlust for the Written Word. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #written word #bookexpo america

Digital marketing unravelled

Nailing a Facebook news feed, working with Amazon’s algorithm, and building anticipation... Continue reading at The Bookseller

[ The Bookseller | 2013-07-12 00:00:00 UTC ]
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Wimpy Kid overall winner at BMS marketing awards

Puffin's campaign for Diary of a Wimpy Kid: The Third Wheel by Jeff Kinney [pictured] was... Continue reading at The Bookseller

[ The Bookseller | 2013-07-09 00:00:00 UTC ]
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Kobo appoints Bettam as chief marketing officer

Kobo has appointed Colin Bettam, formerly vice-president of marketing at LG Electronics, to... Continue reading at The Bookseller

[ The Bookseller | 2013-07-09 00:00:00 UTC ]
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Ether for Authors: Is Today’s Book Marketing All in the Algorithms?

Porter Anderson takes in recent discussions about metadata and book marketing, a live, crowdsourced writing experiment, book recommendation culture, and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book marketing

In Japan, Ebook Market Gets a Push, But is it Enough?

At the Tokyo International Book Fair the focus finally shifted away from devices to actual ebooks, but hype of their immediately transforming the business was toned down. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook market

Star Tribune Publishes Serialized Novel in Paper, Turns it Into an e-Book

Lynn Liedman wakes up every morning looking for the Minneapolis Star Tribune. She’s been a loyal subscriber for years, but it wasn’t until this summer that she really got hooked. She’s not reading for news. Inst ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
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Russia’s Ebook Market Doubles in 2012, But Still Plagued by Piracy

The Russian ebook market more than doubled in 2012, to 250 million rubles (USD $8 million), but remains just 1% of market. Some 95% of ebooks downloaded are pirate editions. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-01 00:00:00 UTC ]
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Japan’s Ebook Market Valued at $740 million for 2012

Preliminary results from a new survey say that Japan's ebook market is valued at 72.9 billion yen ($740 million), a 15.9% jump over 2011. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook market #preliminary results

Virago celebrates turning 40

Virago is celebrating its 40th birthday by releasing a free ebook, This is Virago, with... Continue reading at The Bookseller

[ The Bookseller | 2013-06-27 00:00:00 UTC ]
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BMS marketing awards shortlists revealed

Campaigns for titles ranging from Fifty Shades of Grey to the BFI Film Classics series have been... Continue reading at The Bookseller

[ The Bookseller | 2013-06-26 00:00:00 UTC ]
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Building the Market for Ebooks in Colombia

E-Libros, one Colombia's few digital publishers, is using the tarjeta e-libro, or ebook cards, to reach readers accustomed to only buying print books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-21 00:00:00 UTC ]
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How Apple shook up the electronic book market

Apple didn't try to fix or raise the prices of electronic books when it entered into the market in 2010, according to Apple Senior Vice President Eddy Cue. Rather, he says, the company was only working to ensure a profit for itself."We're not willing to lose money in any business," Cue told the... Continue reading at PC World

[ PC World | 2013-06-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #penguin group #lose money #electronic books #apple didn #district court