How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
News tagged with: #bookshop windows #stepping stone #digital campaign

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Digital story generator promotes Maas

Bloomsbury is promoting its forthcoming title Crown of Midnight by creating a digital story... Continue reading at The Bookseller

[ The Bookseller | 2013-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital story


M&C Saatchi designs bookshop campaign

A trade-wide promotion that celebrates books and bookshops is to launch in September, backed by... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
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Authors campaign to save Venice's bookshops

British novelist Michelle Lovric and Strega Prize-winner Tiziano Scarpa are among a large group... Continue reading at The Bookseller

[ The Bookseller | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #authors campaign #save venice #large group


L,B celebrates McCall Smith with digital campaign

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital campaign #15th anniversary


Bloomsbury Targeting Digital Readers In New Global Campaign

Bloomsbury, with its new Just Great Reads promotion, is running what it is calling the "first ever" global marketing campaign targeted expressly at readers who favor devices. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-21 00:00:00 UTC ]
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Christmas digital consumer campaign from Random House

Random House UK has launched its first digital consumer campaign for Christmas on dedicated... Continue reading at The Bookseller

[ The Bookseller | 2012-11-28 00:00:00 UTC ]
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Authors support Oxfam land grab campaign

Writers Aminatta Forna, Kamila Shamsie, Paul Theroux and Henning Mankell have given support to a... Continue reading at The Bookseller

[ The Bookseller | 2012-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kamila shamsie #paul theroux #henning mankell


New York bookshop launches rescue mission to digitize out-of-print sci-fi titles

Singularity & Co aims to rescue near-extinct 20th century sci-fi titles to ensure they still exist in the next one. Established from a Kickstarter campaign, the small team has already digitized and published A Plunge Into Space and The Torch, both with new cover art, while its third title... Continue reading at Engadget

[ Engadget | 2012-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cover art #ars technica #reviving interest #email thiscomments


Online Publishers to Promote Each Other’s Work, Strengthen Digital News

Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers


Adobe's Digital Publishing Suite Will Support IOS 5 Newsstand Feature

Adobe has announced that its Digital Publishing Suite will support the Newsstand feature in iOS. Continue reading at PC World

[ PC World | 2011-09-08 00:00:00 UTC ]
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WI to support libraries campaign

Written By: Benedicte Page Publication Date: Tue, 30/08/2011 - 08:37 The Women's Institute will mark the 96th anniversary of its first meeting on 16th September with an action to support its Love Your Libraries campaign. The WI's membership are being asked to each borrow a book from their... Continue reading at The Bookseller

[ The Bookseller | 2011-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #16th september #libraries campaign #local library


Vintage launches digital campaign for debut

Written By: Charlotte Williams Publication Date: Wed, 25/05/2011 - 14:12 Vintage Publishing's Harvill Secker is launching a digital marketing campaign for one of its autumn debuts, The Night Circus by Erin Morgenstern, teaming up with Failbetter Games. read more Continue reading at The Bookseller

[ The Bookseller | 2011-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harvill secker #night circus #erin morgenstern


High street bookshops need greater support - Streeter

Written By: Graeme Neill Publication Date: Mon, 16/05/2011 - 09:56 The economics for booksellers "simply don't work" as they struggle with high costs and low margins, the president of the Booksellers Association has claimed. Jane Streeter was delivering the introduction at the BA Conference at... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booksellers association #simply don #high costs #ba conference #kings place #morning 16th


China’s Digital Publishing Innovation Forum : ‘Digital Inheritance’

At a conference in Beijing, publishers are asked to consider how their content could be reformmated for popular digital distribution systems. The post China’s Digital Publishing Innovation Forum : ‘Digital Inheritance’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-09-16 18:21:48 UTC ]
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Consumer Reports Named Digital Team of the Year at the Folio: Digital Awards

NEW YORK – Digital executives, thought leaders and creators from across the magazine media industry gathered in the Yale Club Ballroom in Midtown on Thursday to celebrate this past year’s greatest achievements in online media at the Folio: Digital Awards. Twenty different prizes, ranging from... Continue reading at Folio Magazine

[ Folio Magazine | 2019-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cross-platform products #global audience #membership model #shared purpose #full list


California campaign watchdog agency seeks law barring use of campaign funds to fight harassment claims

"The Notebook," Nicholas Sparks' novel that sparked the hit 2004 film starring Ryan Gosling and Rachel McAdams, will be adapted into a musical. Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-01-03 00:00:00 UTC ]
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‘Giving Tuesday’: Penguin Random House Supports Worldreader, Ingram Supports Binc

Two corporate leaders in international publishing, Penguin Random House and Ingram, are kicking off the 'season of giving' with support for book related charities. The post ‘Giving Tuesday’: Penguin Random House Supports Worldreader, Ingram Supports Binc appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-27 00:00:00 UTC ]
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Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings

Publishers including BuzzFeed, Group Nine and Business Insider are investing in third-party measurement to add legitimacy to their video audiences. The post Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business insider #third-party measurement


Digital Solutions in India 2018: Next Steps Toward Digital Accessibility

In 2014, the International Digital Publishing Forum executive director, Bill McCoy, spoke to 'PW' about the organization’s goals, influence, and success in advocating for accessibility in publishing and how ePub 3 will push its agenda forward. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
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Digital Solutions in India 2018: Relentless Digital Momentum

Maintaining the status quo is anathema to any digital solutions player. Not only is the competition always snapping at their heels but the client base (i.e., the publishing industry) constantly demands something new, unique, and robust to keep the workflow energized, audiences engaged, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital solutions #status quo