How Billboard and The Hollywood Reporter use paid traffic to win the audience race

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The post How Billboard and The Hollywood Reporter use paid traffic to win the audience race appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-13 00:00:00 UTC ]
News tagged with: #sponsored content #hollywood reporter #drive subscriptions

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Cape wins debut by psychiatrist and comedian Benji Waterhouse

Jonathan Cape has triumphed in a nine-publisher auction for a “fly-on-the-padded-wall” debut from junior psychiatrist and comedy writer Benji Waterhouse. Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 11:03:07 UTC ]
More news stories like this | News stories tagged with: #nine-publisher auction #jonathan cape


'Shuggie Bain' Wins 2020 Booker Prize

'Shuggie Bain' by novelist Douglas Stuart has won the 2020 Booker Prize, making it only the second book by a Scottish writer to win the prize in the Booker's 51-year history. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-19 05:00:00 UTC ]
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William Collins wins five-way fight for Marçal's feminist economic exposé

William Collins has won a five-way auction for a feminist exposé of the economy by journalist Katrine Marçal.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 00:41:42 UTC ]
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Yu, Payne, Callender, Mosley win at 71st National Book Awards

During the first 30 years of the National Book Awards in the US, only three writers of colour won prizes; last night, at the (virtual) 71st instalment, almost every person who took home a book award was Black or Asian. Continue reading at The Bookseller

[ The Bookseller | 2020-11-19 00:06:52 UTC ]
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Kevin Rudd and Malcolm Turnbull challenge News Corp over reports of ‘foreign interference’ in petition

Parliamentary committee investigating after former prime ministers criticise Murdoch media story on ‘fake’ names in petitionFormer prime ministers Kevin Rudd and Malcolm Turnbull have challenged News Corp to co-operate with any investigation stemming from reports of “foreign interference” in a... Continue reading at The Guardian

[ The Guardian | 2020-11-18 08:02:35 UTC ]
More news stories like this | News stories tagged with: #petition calling #kevin rudd #malcolm turnbull #royal commission #murdoch media #australian newspaper #rupert murdoch #news corp


Harvill Secker wins eight-publisher battle for Faloyin

Harvill Secker has triumphed in an eight-publisher auction for the “invigoratingly original” Africa Is Not A Country by Dipo Faloyin. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 22:48:05 UTC ]
More news stories like this | News stories tagged with: #harvill secker #eight-publisher auction


Sharjah Concludes Physical Book Fair Reporting 382,000 Attendees

Sharjah International Book Fair has fulfilled its planned 11-day physical exhibition-floor run and three-day publishers conference. The post Sharjah Concludes Physical Book Fair Reporting 382,000 Attendees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-17 15:54:45 UTC ]
More news stories like this | News stories tagged with: #physical book


Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
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New York Times reports News Corp bid for S&S

Rupert Murdoch's media giant News Corp has made a bid for Simon & Schuster, according to a report in the New York Times. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 08:28:03 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #simon schuster #news corp


Fastest-Growing Companies 2020: #18 Audience Synergy LLC

Audience Synergy LLC provides digital publishing and advertising tools to reach physicians and nurses. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-11-14 02:38:07 UTC ]
More news stories like this | News stories tagged with: #advertising tools #digital publishing


BookTrust and CLPE report small improvements for representation in children's books

Representation in children’s books is still not reflective of society, according to reading charity BookTrust and the Centre for Literacy in Primary Education (CLPE). Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 16:08:26 UTC ]
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Souvankham Thammavongsa Wins 2020 Giller Prize

In a ceremony streamed live on Facebook, Souvankham Thammavongsa was awarded the 2020 Scotiabank Giller Prize for her collection of short stories 'How to Pronounce Knife.' It comes with a C$100,000 prize. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-10 05:00:00 UTC ]
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O'Farrell, McAnulty, Turton win at Books Are My Bag awards

Maggie O’Farrell’s Hamnet (Tinder Press) has been named the public’s favourite book of the year in the Books Are My Bag Readers Awards. Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 00:55:24 UTC ]
More news stories like this | News stories tagged with: #bag awards #shamnettinder press


Tinder Press wins Patterson's 'heartbreaking yet joyful' memoir

Tinder Press has won at auction Christina Patterson’s next book, Outside, the Sky is Blue: A Memoir of Faith, Hope and Loss. Continue reading at The Bookseller

[ The Bookseller | 2020-11-09 23:01:40 UTC ]
More news stories like this | News stories tagged with: #memoir


HarperVoyager wins four-way auction for 'delicious' Dean debut

HarperVoyager has won a four-publisher auction for three titles, including horror fantasy The Book Eaters, from debut author Sunyi Dean. Continue reading at The Bookseller

[ The Bookseller | 2020-11-09 22:52:36 UTC ]
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Biden wins, but Trump—and division—aren’t going away

CNN’s election-count coverage ended as it began: with Wolf Blitzer all excited. “After four long, tense days, we’ve reached a historic moment in this election,” he said. “We can now project the winner of the presidential race.” One thrumming musical interlude later, the network reported that... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-11-09 12:59:12 UTC ]
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"At Home with Four Indies" wins FutureBook Team of the Year award

The four booksellers behind the "At Home with Four Indies" initiative have been named as FutureBook’s Team of the Year.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-06 01:36:17 UTC ]
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Penguin Life wins three-way auction for Lancaster's Bridge

Penguin Life has won a three-way auction for the debut non-fiction book from coach, therapist and founder of personal development programme The Bridge Retreat, Donna Lancaster.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 06:48:20 UTC ]
More news stories like this | News stories tagged with: #penguin life #non-fiction book


Pang wins Royal Society Science Book Prize with 'instruction manual for humans'

Dr Camilla Pang has won the £25,000 Royal Society Science Book Prize for her debut Explaining Humans (Viking), written as an instruction manual for a world she had difficulty understanding due to her Autism Spectrum Disorder. Continue reading at The Bookseller

[ The Bookseller | 2020-11-03 02:40:20 UTC ]
More news stories like this | News stories tagged with: #book prize