How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up

Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and president of supply... Continue reading at 'AdWeek'

[ AdWeek | 2020-07-29 21:03:28 UTC ]
News tagged with: #digital media

Other Publishing stories related to: 'How a Better Understanding of the Digital Media Supply Chain Can Give Brands a Leg Up'

Modern Luxury Media Furloughs Staff, Combines Issues

Modern Luxury Media, publisher of more than 40 high-end regional lifestyle magazines, has furloughed a significant number of staffers across the company through at least the end of June as a result of the COVID-19 pandemic. CEO Michael Dickey—who noted that he and other executives are forgoing... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-14 18:53:14 UTC ]
More news stories like this | News stories tagged with: #michigan avenue #special edition #sales teams #home delivery #taking place

Sheikh Zayed Book Award Sets Winners’ Digital Ceremony for Thursday

The 14th Sheikh Zayed Book Award will stream a live digital event from Abu Dhabi on April 16 in honor of its 2020 winners. The post Sheikh Zayed Book Award Sets Winners’ Digital Ceremony for Thursday appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-14 11:12:29 UTC ]
More news stories like this | News stories tagged with: #abu dhabi #zayed book

Italy gives bookshops permission to reopen

Italy, the country worst affected so far by the coronavirus pandemic in Europe, is allowing bookshops to reopen. Continue reading at The Bookseller

[ The Bookseller | 2020-04-13 17:18:11 UTC ]
More news stories like this | News stories tagged with: #coronavirus pandemic

The Cold War roots of Putin’s digital-age intelligence strategy

The Soviet Union’s fall shapes the Russian leader’s espionage aims, Gordon Corera writes. Continue reading at The Washington Post

[ The Washington Post | 2020-04-10 12:00:00 UTC ]
More news stories like this | News stories tagged with: #soviet union #russian leader

Digital Bestseller Lists: Buchanan's Wall scales the heights

For the week ending 4th April, it was all change in the Bookstat e-book top 10, as nine new entries rushed in. Continue reading at The Bookseller

[ The Bookseller | 2020-04-09 05:02:27 UTC ]
More news stories like this | News stories tagged with: #e-book

PSA: Enjoy free digital movies, audiobooks, and more through your local library

Your local library might have closed its physical doors, but its digital holdings are still open to the public—and at all hours.Free loans on ebooks, movies, audiobooks, and magazines represent just one aspect of your library’s offerings for enrichment. Your library might also let you read... Continue reading at PC World

[ PC World | 2020-04-08 10:00:00 UTC ]
More news stories like this | News stories tagged with: #local library #provide ebooks #latest news #music history #ebooks #libraries

Group Nine Media Lays Off 7% of Staff

Group Nine Media, whose digital media properties include PopSugar, The Dodo and NowThis, laid off dozens of employees, or 7% of its more than 700-person staff, across the company. It's the latest publisher to take drastic action as COVID-19 has drastically altered the media landscape. As the... Continue reading at AdWeek

[ AdWeek | 2020-04-07 20:39:10 UTC ]
More news stories like this | News stories tagged with: #media landscape #latest publisher #digital media

Bridging the TV-digital divide from an engineer’s perspective

TV supports a complex ecosystem of planning, negotiation, reporting and measurement. As digital content merges with television, leading engineers and experts are tackling the significant challenge of bringing those same skill sets to the video landscape. The post Bridging the TV-digital divide... Continue reading at Digiday

[ Digiday | 2020-04-06 20:23:15 UTC ]
More news stories like this | News stories tagged with: #digital content

Digital Edition Providers See Opportunity in Print Disruption Amid Covid-19

With magazine publishers bracing for a likely downturn in single-copy sales as the COVID-19 pandemic forces the closures of newsstands and retail outlets across the country, providers of digital-replica editions are sensing an opportunity to onboard new clients. "We’re actually seeing a huge... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-06 15:15:47 UTC ]
More news stories like this | News stories tagged with: #online survey #print remains #long term #consume content #worth noting #digital content #digital publishing

Bustle Digital Group Lays Off Staff of The Outline as Part of Broader Cuts

Bustle Digital Group, owner of a portfolio of digital media properties including Bustle itself, says it laid off two dozen Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-03 21:34:37 UTC ]
More news stories like this | News stories tagged with: #digital media

Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague

As print sales fall, Czech publisher Grada focuses on its digital subscription platform and much-needed tech upgrades to meet the growing demand for digital content. The post Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-03 13:05:43 UTC ]
More news stories like this | News stories tagged with: #coronavirus worklife #digital effort #growing demand #digital content #print sales

Digital Bestseller Lists: May makes hay with the bay

Dean Koontz's The Eyes of Darkness was leapfrogged by Nicola May’s The Corner Shop in Cockleberry Bay for the Bookstat e-book number one. Continue reading at The Bookseller

[ The Bookseller | 2020-04-03 08:29:54 UTC ]
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In Mexico, PRHGE Prioritizes Digital as Coronavirus Hits

Penguin Random House Grupo Editorial Mexico has shifted to teleworking and added new digital workflows, and is offering online classes prioritizing the sales of e-books, much for the first time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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The comic industry would rather grind to a halt than go digital

Wednesday is usually New Comic Book Day but, with everyone on lockdown due to coronavirus, this week’s selection was a little light. The main distributor, Diamond, ceased shipments both to and from its warehouse — a seemingly logical move given that... Continue reading at Engadget

[ Engadget | 2020-04-02 17:30:13 UTC ]
More news stories like this | News stories tagged with: #comic book

Digital offering being prepared for Summer Reading Challenge

The Reading Agency, Libraries Connected, Arts Council England and ASCEL have confirmed they will not be able to deliver the Summer Reading Challenge in its usual physical format this year. However, they have said a "high-quality digital offer" is in the pipeline. Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 12:08:57 UTC ]
More news stories like this | News stories tagged with: #digital offering #reading agency #libraries connected

Hay Festival goes digital after cancellation due to coronavirus

Hay Festival will hold its first fully digital edition following the cancellation of this year's main event. Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 08:47:04 UTC ]
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J.K. Rowling is waging war on kids’ boredom with a new digital hub for Harry Potter fans.

The real world isn’t looking so great right now, so here’s another option: escape into the Harry Potter universe for a bit with Harry Potter at Home, a digital hub for kids. Hosted at WizardingWorld.com, Harry Potter at Home has craft videos, articles, games, and more ways to engage Harry Potter... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-01 15:30:29 UTC ]
More news stories like this | News stories tagged with: #waging war #digital hub #harry potter

‘Everyone feels the pain’: Major digital publishers enact pay and benefits cuts to stanch the bleeding

Several publishers have begun announcing their pay cuts and furlough plans as ad revenue continues drying up. Seeing patterns from previous recessions, former media execs explain why these cost controls are only temporary fixes. The post ‘Everyone feels the pain’: Major digital publishers enact... Continue reading at Digiday

[ Digiday | 2020-03-31 04:01:00 UTC ]
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Racing Post Launches Digital Version After Coronavirus Puts Paper on Hold

The Racing Post, the sport’s daily trade newspaper, will relaunch a digital version of its print edition from Saturday, just Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-27 22:22:30 UTC ]
More news stories like this | News stories tagged with: #racing post #digital version