You get free stuff, you get free travel, you get the nifty cool title of "brand ambassador," what's not to love about being an internet influencer? There's the consequences, for one. Not even just the warranted consequences of your actual actions, mind you, but also those arriving unbidden based on the perception of your actions by your audience — and those can be two markedly different things bearing entirely disparate social costs. In her new book, Swipe Up for More! Inside the Unfiltered Lives of Influencers, Stephanie McNeal takes an unflinching look at the interplay between the public personas and private lives of three of the internet's most influential lifestyle bloggers: Caitlin Covington, Mirna Valerio, and Shannon Bird. Equal parts fascinating and disquieting — like a slow-motion car crash where everybody's really, really good looking — Swipe up for More explores the people and personalities behind the product placement. In the excerpt below, mommy blogger Shannon Bird recounts the internet's response to her 911 call asking a local cop to make a midnight milk run for her hungry baby. PortfolioExcerpted from Swipe Up for More!: Inside the Unfiltered Lives of Influencers by Stephanie McNeal, in agreement with Portfolio, an imprint of Penguin Publishing Group, a division of Penguin Random House LLC. Copyright © Stephanie McNeal, 2023.On January 28, 2020, Shannon and her kids were home alone. Dallin was on a work trip. Her youngest child, London, was only six... Continue reading at 'Engadget'
[ Engadget | 2023-06-11 14:30:57 UTC ]
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Bloomsbury has acquired world rights in a biography of the late artist Lucian Freud, penned by... Continue reading at The Bookseller
[ The Bookseller | 2012-02-16 00:00:00 UTC ]
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Harvill Secker has signed a two-book deal with Belfast crime writer Stuart Neville. Publishing... Continue reading at The Bookseller
[ The Bookseller | 2012-02-16 00:00:00 UTC ]
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Students are split on the necessity of physical textbooks in a digital world, but a majority of... Continue reading at The Bookseller
[ The Bookseller | 2012-02-16 00:00:00 UTC ]
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Facebook, Twitter, Instagram, Foursquare and Yelp upload names, e-mail addresses and phone numbers, sometimes without explicit permission. Continue reading at PC World
[ PC World | 2012-02-15 00:00:00 UTC ]
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Bedford Square Books, the ebook and print-on-demand venture set up by the Ed Victor Literary... Continue reading at The Bookseller
[ The Bookseller | 2012-02-15 00:00:00 UTC ]
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Printed book sales slipped 3% week on week last week, and were down 16% year on year as the... Continue reading at The Bookseller
[ The Bookseller | 2012-02-14 00:00:00 UTC ]
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The murder of Oakland journalist Chauncey Bailey and a family's violent rise to prominence is given gripping life.On a morning in August 2007, a slender masked man ran up to Chauncey Bailey on an Oakland sidewalk and fired two shotgun blasts at the journalist. The first slug tore through Bailey... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-02-11 00:00:00 UTC ]
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The tagline “It’s not TV. It’s HBO” is something many will remember from the late 1990s, back when the cable network was in the vanguard for airing critically acclaimed series like The Sopranos and Sex and the City. Today there’s hardly a cable network in the game that isn’t trying to capture... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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In a time when digital and print-on-demand technology are streamlining how books are created and delivered, Paravion Press believes there still is a market for well-crafted, hand-made books. “Paravion hopes to keep hold of a patch of turf for the old guard of the printed book—the realm of the... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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How much money is a book really worth? Is it the $25 to $30 publishers typically ask for the hardcover edition? Is it the discounted price plus shipping that an online retailer charges? What if there’s only a Kindle edition you can buy, for 99 cents? Is that same book worth nothing on days when... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-10 00:00:00 UTC ]
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Rupert Murdoch's News Corporation has reported a 43% hit on its publishing arm, which includes its UK national newspapers, reducing the unit's operating income to $218m (£138m) as it was hit by multimillion-pound costs relating to the phone-hacking scandal at the News of the World. Continue reading at Media Week
[ Media Week | 2012-02-09 00:00:00 UTC ]
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This year's shortlist for the Waterstones Children’s Book Prize includes new talent... Continue reading at The Bookseller
[ The Bookseller | 2012-02-08 00:00:00 UTC ]
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The Cult of the Leader (Wiley), written by Christopher Bones, has been named as the CMI... Continue reading at The Bookseller
[ The Bookseller | 2012-02-08 00:00:00 UTC ]
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Canadian bookselling chain Indigo Books and Music and Books-a-Million have joined ranks with... Continue reading at The Bookseller
[ The Bookseller | 2012-02-06 00:00:00 UTC ]
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Imagine buying a car that locks you into one brand of fuel. That new BMW only runs on BMW gas. There are plenty of BMW gas stations around, so convenience isn't an issue. But if a different brand of gas station offers a discount, a membership program, or some other marketing campaign, you can't... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-03 00:00:00 UTC ]
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As traditional revenue channels for newspapers collapse, publishers are seeking new and innovative ways to make a profit without expending a lot of resources. Finding the appropriate niche is the key to survival, and newspapers that recognize this ar ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-03 00:00:00 UTC ]
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BBC Books has signed a two-year publishing deal with the BBC's upcoming talent show "The... Continue reading at The Bookseller
[ The Bookseller | 2012-02-02 00:00:00 UTC ]
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Google Books is a gigantic and ever-expanding online library of books and magazines that can be used to read classic titles free of charge as well as to purchase new releases in all manner of categories. But you may be one of the many people who have found that the interface for the website and... Continue reading at Betanews
[ Betanews | 2012-02-01 00:00:00 UTC ]
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Printed book sales fell 12% year on year in January, with spending falling to its lowest point... Continue reading at The Bookseller
[ The Bookseller | 2012-02-01 00:00:00 UTC ]
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Comic book fans gather in the French city of Angouleme to celebrate the 39th international festival of comic books. Continue reading at BBC News
[ BBC News | 2012-02-01 00:00:00 UTC ]
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