Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2021-02-10 05:01:00 UTC ]
News tagged with:
#first-party data
#hearst magazines
#hearst
Read on for news about Sesame Workshop's recently signed licensees, Lerner and Skyhorse; Little Hippo's license from Disney for augmented reality titles; a new licensing program to support 'Where's Spot?'; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-28 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#licensing hotline
India published a draft e-commerce policy that could have a big impact on major players like Amazon and Walmart-owned Flipkart, as well as foreshadow regulations for social media companies like Facebook Inc. and Google. The policy calls for "consumer... Continue reading at Engadget
[ Engadget | 2019-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#major players
#big impact
Welcome to our weekly rundown of the Top 5 most innovative brand ideas you need to know about now.5. Shutterstock: Pop-Art Oscars PostersIn time for the Academy Awards, Shutterstock debuted yet another round of pop-art inspired versions of movies for Oscar-nominated films. Among them, a comic... Continue reading at Advertising Age
[ Advertising Age | 2019-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#comic book
#oscar-nominated films
#academy awards
To avoid brand-safety issues, agencies are increasingly buying premium publisher audiences directly on YouTube. The post YouTube’s brand-safety woes give publishers a boost in selling video ads directly appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#post youtube
Several phone apps are sending sensitive user data, including health information, to Facebook Inc. without users’ consent, according to a report by the Wall Street Journal. An analytics tool called App Events enables app developers to record user activity and report it back to Facebook even... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-22 22:40:00 UTC ]
More news stories like this | All news stories tagged with:
#phone apps
#sensitive data
Several phone apps are sending sensitive user data, including health information, to Facebook Inc. without users’ consent, according to a report by the Wall Street Journal. An analytics tool called App Events enables app developers to record user activity and report it back to Facebook even... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-22 22:40:00 UTC ]
More news stories like this | All news stories tagged with:
#phone apps
#sensitive data
The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended February 17, 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#mind body
Historian Hallie Rubenhold’s story of Jack The Ripper’s victims, The Five (Doubleday), is to be turned into a drama series by Mainstreet Pictures. Continue reading at The Bookseller
[ The Bookseller | 2019-02-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#drama series
Trump didn't get specific about the "false" reporting, but it seems likely that he saw the print edition of this morning's New York Times with the headline "Inside Trump's Angry War On Inquiries Around Him" (subhead: "Pressure Tactics Leave the President Exposed to Accusations of Obstruction")... Continue reading at Advertising Age
[ Advertising Age | 2019-02-20 00:00:00 UTC ]
More news stories like this |
David D. Kirkpatrick was Cairo bureau chief for The New York Times between 2011 and 2015, and is the author of a recent book on the country. Continue reading at The New York Times
[ The New York Times | 2019-02-19 00:00:00 UTC ]
More news stories like this |
The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended February 10, 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#mind body
Comedy writers Katy Brand, Jenny Eclair and Kathy Lette are joining authors Marian Keyes and Allison Pearson to judge the inaugural Comedy Women in Print Prize. Continue reading at The Bookseller
[ The Bookseller | 2019-02-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#print prize
#allison pearson
HQ will publish “a warm, witty, honest, and accessible” account of writer and comedian Katy Brand’s life-long obsession with "Dirty Dancing", I Carried a Watermelon, billed as part-memoir, part homage to the 1987 film. Continue reading at The Bookseller
[ The Bookseller | 2019-02-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#accessible account
Licensed titles made up 26% of unit sales of juvenile books in the U.S. in 2018, according to just-released research from the NPD Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#npd group
#juvenile books
#book sales
Facebook released new features that gives Pages the power to join Groups, which means publishers and brands can officially participate in the group activity that is increasingly becoming a core focus for the company.On Wednesday, Facebook announced a slate of new tools, including the ability for... Continue reading at Advertising Age
[ Advertising Age | 2019-02-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#real world
#business products
#shared interests
#core focus
Facebook Inc. is pushing back against a German ruling that could make it harder for the social media giant to combine data from all the services it runs in order to target ads even more precisely. Thursday’s ruling, though aimed at current practices, hints at potential troubles ahead if... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-02-07 22:10:00 UTC ]
More news stories like this | All news stories tagged with:
#target ads
#pushing back
Canongate’s publishing director, who joined the list in 2000 after a stint on work experience, explains how the cross-country indie’s brand building has resulted in its recent purple patch. Continue reading at The Bookseller
[ The Bookseller | 2019-02-02 00:00:00 UTC ]
More news stories like this |
The 48 subject category winners of the 2019 PROSE Award cycle from the Association of American Publishers will yield four top category titles and an overall winner. The post AAP Announces 2019 PROSE Award Category Winners, Board Officers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#american publishers
The bestselling Apple Books in fiction and literature, mysteries and thrillers, health, mind & body, and more for the week ended January 27, 2019. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#mind body
Program that enrolled users as young as 13 prompts Apple to ban Facebook from publishing some appsFacebook paid users as young as 13 to install an app that gave the company access to everything their phone sent or received over the internet. In response, Apple has revoked Facebook’s ability to... Continue reading at The Guardian
[ The Guardian | 2019-01-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#privacy regulations
#iphone app