Hearst takes a promiscuous approach to programmatic

The premium publisher knock against programmatic sales is that it will undermine direct sales and erode ad rates. Hearst Magazines Digital Media claims it’s done the opposite with a diversified sales strategy that makes its inventory widely available and without restrictions. “We fish in a lot of ponds, and that has driven our CPMs and revenue way up,” Hearst’s Mike Smith said. The post Hearst takes a promiscuous approach to programmatic appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-01 00:00:00 UTC ]
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Bonnier takes auditors to court after 'wasting' £90m under Johnson

Bonnier Books UK is suing its former accountant, Haysmacintyre LLP, alleging it was negligent in auditing the financial statements of the publisher's UK arm under ex-c.e.o. Richard Johnson, costing the company more than £90m.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-31 13:11:32 UTC ]
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Take a look at some beautiful couture dresses inspired by the Bloomsbury Group.

It’s Friday, so why not look at some pictures of beautiful (literature-inspired) dresses that cost as much as pretty nice cars! Designer Kim Jones told British Vogue that his first collection for the luxury fashion house Fendi was inspired by the Bloomsbury Group, specifically Virginia Woolf’s... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-29 16:52:04 UTC ]
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Take a look at China’s first 3D-printed concrete bookstore.

Some fun news (thank goodness!): China’s first 3D-printed bookstore has just been built in Shanghai and is scheduled to open to the public at the end of January. With a floor area of thirty square meters, it can accommodate fifteen readers at a time. The bookstore is in Wisdom Bay Innovation... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-28 16:35:33 UTC ]
More news stories like this | News stories tagged with: #bookstore


Girl A: Abigail Dean on her shocking debut novel that's taking the book world by storm

Has this Google lawyer written the book of the year? The part-time author talks about the inspiration for her thriller about siblings who flee abusive parents and their ‘house of horror’Abigail Dean was about to turn 30 when she suddenly realised that her job as a lawyer was using up all the... Continue reading at The Guardian

[ The Guardian | 2021-01-25 06:00:07 UTC ]
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Taking back control

Reedsy.com describes indie publishing as “…any form of publishing that doesn’t rely on the Big 5 publishing houses.” I have produced work with three such companies. I left them unsatisfied. I didn’t like the royalty payouts, or lack of. I didn’t like their “go to market” strategies. I didn’t... Continue reading at The Bookseller

[ The Bookseller | 2021-01-22 11:59:04 UTC ]
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Kyle Books to publish artist's illustrated take on 'difficult year'

Kyle Books has acquired Together, a "gently philosophical and very relatable look at how we have dealt with a difficult year", by artist Luke Adam Hawker.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-14 07:58:34 UTC ]
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HQ takes third novel from VOX author Dalcher

HQ has scooped the “thought-provoking and gripping” third novel by Christine Dalcher, author of VOX (also HQ). Continue reading at The Bookseller

[ The Bookseller | 2021-01-06 14:39:29 UTC ]
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Cowen takes reins at The Ampersand Agency

Jamie Cowen is taking over from Peter Buckman as managing director of The Ampersand Agency.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-04 12:25:51 UTC ]
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Lagardère takes €465m state-guaranteed loan to counter effects of pandemic

Hachette UK's parent company Lagardère has taken a €465m government-backed loan to help it cope with the economic fallout from the coronavirus pandemic.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-04 09:13:16 UTC ]
More news stories like this | News stories tagged with: #coronavirus pandemic #hachette uk #hachette


Verizon, Hearst reach agreement that will keep WBAL content on Fios | COMMENTARY

Agreement on retransmission fees will allow Baltimore area Verizon Fios subscribers to continue to see WBAL-TV and NBC content. Continue reading at Baltimore Sun

[ Baltimore Sun | 2021-01-01 14:23:03 UTC ]
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HarperCollins Children's Books takes two from Skinner

HarperCollins Children’s Books has signed two novels by middle-grade author Nicola Skinner. Continue reading at The Bookseller

[ The Bookseller | 2020-12-23 00:52:01 UTC ]
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Cunningham takes top prize at RSL Giles St Aubyn Awards

Doreen Cunningham has won £10,000 for her memoir Soundings: A Journey with Whales at this year's Royal Society of Literature Giles St Aubyn Awards.  Continue reading at The Bookseller

[ The Bookseller | 2020-12-03 05:13:41 UTC ]
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Take a Tour of Octavia Butler’s Favorite Libraries

The interactive map features photographs of the Kindred author's book call slips, writing notebooks, personal journals and more. The post Take a Tour of Octavia Butler’s Favorite Libraries appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2020-11-25 21:30:44 UTC ]
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The biggest book tour in history is taking place on . . . Roblox?

We’ve all had to adapt to the pandemic, and some have adapted more quickly than others—maybe none more so than Ernest Cline, author of Ready Player One, who is touring his new book Ready Player Two on the virtual platform Roblox. The Ready Player Two promotional event will start with a Q&A... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-24 18:01:53 UTC ]
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Borough Press takes Munnik's 'haunting' The Aerialists

The Borough Press has bought The Aerialists by Katie Munnik, a “haunting” novel based on the true story of teenage girl who fell to her death during the Great Exhibition of 1896. Continue reading at The Bookseller

[ The Bookseller | 2020-11-22 19:21:41 UTC ]
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Buzzfeed to take over online news site HuffPost

The deal will bring together two of the world's most high-profile digital media firms. Continue reading at BBC World

[ BBC World | 2020-11-19 19:56:28 UTC ]
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Deep Dive: How the future of publishing is taking shape in the ongoing coronavirus crisis era

Digiday’s Deep Dive: The Future of Publishing, is a collection of videos and key takeaways from our recent Publishing Summit Worldwide Live . The post Deep Dive: How the future of publishing is taking shape in the ongoing coronavirus crisis era appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 15:18:24 UTC ]
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HQ takes two more from Dickinson

HQ has landed two more novels from six-time Sunday Times bestselling author Miranda Dickinson. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 20:03:27 UTC ]
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Alison Rich Takes Reins on PRH's Author Brand Development

Alison Rich has been named to the newly created role of senior v-p of author development at Penguin Random House, and is charged with growing authors' platforms in ways that may be tangential to the business of marketing their books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-12 05:00:00 UTC ]
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Debi Chirichella Named President of Hearst Magazines

Debi Chirichella was named president of Hearst Magazines today, after serving in the role in an interim capacity for a little over three months. Before she was named acting president in July, she had been executive vice president and chief financial officer. Chirichella joined the company in... Continue reading at AdWeek

[ AdWeek | 2020-11-11 20:13:08 UTC ]
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