Hearst Sets Launch for First Issue of Dr. Oz, The Good Life

Hearst Magazines will roll out its newest title, Dr. Oz, The Good Life, Feb. 4. With 800,000 copies being distributed, including 375,000 copies on newsstands for $3.99 and another 425,000 going to subscribers of other Hearst titles, The Good Life could well be the biggest consumer magazine launch this year. With The Good Life, Hearst hopes to replicate the stratospheric rise of its other mass, celebrity-based titles. Food Network Magazine rose to a circulation of 1.7 million from a launch distribution of 300,000, while HGTV Magazine grew to 1.1 million from 350,000 at launch. With celebrity-based magazines, there's no guarantee the allure will last, though, as Hearst well knows; O, the Oprah Magazine, while still one of its biggest titles with a 2.4 million circulation, has struggled on the newsstand lately.   For now, Hearst is banking on the star power of the telegenic heart surgeon to establish the magazine, though. Oz will appear on the cover of the first several issues of the magazine and throughout. He'll write front-of-book letters to the reader, a page introducing the issue’s contributors, a food column and a back page essay. “I’ll do what needs to be done to help the magazine appeal to people," Oz told Adweek. "If I need to be on every cover, I will be.” He also weighed in on the color of the pilot's cover, a deliberately gender-neutral blue. “I always felt strongly that we treat women too delicately, and putting a little testosterone in the message makes them... Continue reading at 'AdWeek'

[ AdWeek | 2014-01-27 00:00:00 UTC ]

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Zando, Crooked Media Launch New Imprint

Zando has partnered with Crooked Media, the progressive media company founded in 2017 by former Barack Obama administration officials Jon Favreau, Jon Lovett, and Tommy Vietor, on a new books imprint, which has acquired a new novel by Lydia Kiesling. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-14 04:00:00 UTC ]
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Mila Kunis and Sharad Devarajan Launch Web3-Based Fantasy Universe and Media Company

Today, actress, producer and Web3 innovator, Mila Kunis and media entrepreneur and superhero creator, Sharad Devarajan announce the launch of a multi-platform global entertainment universe, Armored Kingdom Media, Inc. Co-founded by technologist Lindsey McInerney and producer and actress Lisa... Continue reading at AdWeek

[ AdWeek | 2022-06-10 15:35:00 UTC ]
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Did Dr. Seuss know what horses looked like? (An investigation.)

One of my toddler’s favorite books is Dr. Seuss’s ABC. I like the narcotic effect of the sing-song rhymes, she likes getting praised whenever she correctly screams a letter, and we both like the goofy little drawings. Every time I get to H, though—”Hungry Horse. Hen in hat. H…h…H”—I ask myself... Continue reading at Literrary Hub

[ Literrary Hub | 2022-06-08 18:02:38 UTC ]
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Conservative Group Launches “Hide the Pride” to Remove Books From Library Pride Displays

The movement intends to "empty libraries of LGBTQ content aimed at kids" by checking out and hiding all LGBTQ books on library displays. Continue reading at Book Riot

[ Book Riot | 2022-06-06 13:35:02 UTC ]
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Questioning the Borders of Nonfiction to Tell the Story of an Exceptional Life

In 2014, book critic Dwight Garner published a lament in the New York Times for a seemingly forgotten literary masterpiece, the oral history All God’s Dangers. Published in 1974 by then-Harvard doctoral candidate Theodore Rosengarten, the autobiography was narrated by Nate Shaw, an illiterate... Continue reading at Literrary Hub

[ Literrary Hub | 2022-06-06 08:51:52 UTC ]
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Licensing: Netflix Has Five Dr. Seuss Projects in the Works

Productions are underway, expanding the Dr. Seuss Enterprises partnership with Netflix for new animated projects for a preschool audience. The post Licensing: Netflix Has Five Dr. Seuss Projects in the Works appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-03 13:27:17 UTC ]
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Children's Institute 2022: Supply Chain Issues Hit Sidelines, Too

Sales of jigsaw puzzles and games remain strong sellers, along with art supplies more than two years into Covid. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-03 04:00:00 UTC ]
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That’s yacht fair: Oz lambasts Nine over lavish shindig but fails to mention News Corp role | The Weekly Beast

‘Nine parties it up,’ accuses the Australian, while ignoring corporate hospitality of News Corp execs. Plus: the Tele’s riveting true crime TikToks“Nine parties it up” was the headline on a hit piece in the Australian about rival media company Nine Entertainment. The broadcasting and publishing... Continue reading at The Guardian

[ The Guardian | 2022-06-03 02:00:54 UTC ]
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13 feel-good books to brighten your summer

No disrespect meant to the downers of the literary world, but sometimes you just want a book that makes you smile. Continue reading at The Washington Post

[ The Washington Post | 2022-05-26 13:30:15 UTC ]
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‘I Know Why the Caged Bird Sings’ Review: A Life Too Simplified

This New York City Children’s Theater adaptation of Maya Angelou’s celebrated memoir faces the challenge of faithfully telling a story that encompasses a great deal of pain. Continue reading at The New York Times

[ The New York Times | 2022-05-25 20:59:11 UTC ]
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U.S. Book Show: The Pandemic and Publishing: How Has Covid Changed the Industry for Good?

Industry experts discussed the normalization of working from home, the dearth of in-person networking in the age of Covid-19, new expectations among a younger generation of publishing professionals, and more on the second day of the 2022 U.S. Book Show. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-25 04:00:00 UTC ]
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Seven Seas Staff Launches Effort to Form Union

Staff at independent manga publisher Seven Seas Entertainment have announced plans to seek to form a union in affiliation with the Communications Workers of America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-24 04:00:00 UTC ]
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Robert Goolrick Dies at 73; Became a Successful Novelist Late in Life

Being fired as an advertising executive freed him to write a blistering memoir about his Southern family and an erotic novel that became a best seller. Continue reading at The New York Times

[ The New York Times | 2022-05-21 00:03:50 UTC ]
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A Riveting Memoir of Life as a Chef with an Eating Disorder

Shaina Loew-Banayan’s new book, “Elegy for an Appetite,” chronicles fifteen years of the author’s relationship to food, in an irreverent stream of consciousness. Continue reading at New Yorker

[ New Yorker | 2022-05-19 19:15:10 UTC ]
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A Portrait of an Angry Young Woman Set in Contemporary India

Naheed Phiroze Patel’s debut novel Mirror Made of Rain follows Noomi Wadia, an indignant young woman raised in a Parsi family in India, through a world that is keen to control women and safeguard long-established pecking orders. Since her childhood, Noomi has had a difficult relationship with... Continue reading at Electric Literature

[ Electric Literature | 2022-05-19 11:00:00 UTC ]
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Congress to Hold Second Hearing on Censorship Issues

The hearing, set for Thursday, May 19, at 10:00 a.m. ET, will focus on the "ongoing efforts to prohibit discussion in K-12 classrooms about American history, race, and LGBTQ+ issues and to punish teachers who violate vague and discriminatory state laws by discussing these topics." Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-18 04:00:00 UTC ]
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Colleague feared Craig McLachlan could take his own life after articles alleging harassment, court hears

Rocky Horror Show actor tells defamation trial McLachlan looked ‘very frail’ and ‘in shock’ the day ABC and Fairfax reports were publishedGet our free news app; get our morning email briefingAn actor involved in the production of The Rocky Horror Show has told the New South Wales supreme court... Continue reading at The Guardian

[ The Guardian | 2022-05-17 06:54:30 UTC ]
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Inside Hearst UK’s multi-pronged approach to third-party cookie replacements

Hearst UK's Ryan Buckley and Faye Turner are testing everything from 50,000-person panels to clean rooms. The post Inside Hearst UK’s multi-pronged approach to third-party cookie replacements appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2022-05-17 04:01:00 UTC ]
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Life As a Book Publisher in Wartime Ukraine

Vivat, where I work as a publicity manager, is one of the largest publishers in Ukraine. In pre-war times, it published more than 400 new books each year, and the rights to its books were sold to more than 24 countries in the world. The publishing house has 117 employees, who are now scattered... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-12 08:55:26 UTC ]
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Bono to release memoir about ‘the people, places and possibilities’ of his life

Surrender, which will ‘draw in detail’ what he had previously only sketched in songs, will contain 40 chapters, each named after a U2 song, and include 40 original drawings by the singerThe first memoir by Bono will be released this year, publisher Penguin Random House has announced.While the U2... Continue reading at The Guardian

[ The Guardian | 2022-05-10 15:24:58 UTC ]
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