The Pioneer Woman Magazine is increasing its distribution to 500,000 copies and moving past its Walmart-only distribution strategy for its second issue, which will be released in September.The Hearst Magazines publication, a joint venture with Scripps Networks Interactive, features Ree Drummond, who hosts the "Pioneer Woman" show on Scripps' Food Network. The first issue debuted on June 6 and was sold only in Walmart. After a successful opening issue -- Hearst printed another 100,000 copies after the first 150,000 sold out -- The Pioneer Woman Magazine will also expand its footprint to include newsstand space at Barnes & Noble, Costco, Sam's Club, Target, Walgreens and CVS in addition to Walmart. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-07-20 00:00:00 UTC ]
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A Thai magazine editor has been arrested for posting comments critical of the military on his Facebook page, reports Human Rights Watch (HRW).Thanapol Eawsakul, the editor of Fah Diew Khan (Same Sky) magazine, was detained on Saturday (5 July) and is expected to remain police custody for another... Continue reading at The Guardian
[ The Guardian | 2014-07-09 00:00:00 UTC ]
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Booksellers can now apply for aid to prevent homelessness and to pay for funeral costs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-08 00:00:00 UTC ]
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The publisher, which has seen its Facebook traffic grow more than 500 percent in the past year, shares the secrets to its success. The post How Hearst learned to play with emotions to drive Facebook traffic game appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-07-03 00:00:00 UTC ]
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Ads in tablet editions work pretty much as well as those in print magazines, at least when it comes to recall, according to a study released today by GfK.The research company's MRI Starch Advertising Research unit found ads in tablet versions of magazines had an average 52% level of recall, the... Continue reading at Advertising Age
[ Advertising Age | 2014-07-03 00:00:00 UTC ]
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Ladies' Home Journal recently announced it will cease monthly publication of its 131-year-old print edition and become a newsstand-only quarterly with an online presence. Another storied magazine,... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2014-07-01 00:00:00 UTC ]
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After many years as a distribution-only client of Penguin, Kensington Publishing has inked an expanded sales and distribution agreement with the newly combined Penguin Random Publisher Services, the Penguin Random House distribution unit. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-01 00:00:00 UTC ]
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Time Inc., the owner of People, Time and Sports Illustrated, said Thursday that it had sold Grupo Editorial Expansin, Mexico's second-largest magazine publisher, to the Latin-American private equity firm Southern Cross Group.Terms of the deal were not disclosed.When Time Inc. bought Grupo in... Continue reading at Advertising Age
[ Advertising Age | 2014-06-26 00:00:00 UTC ]
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According to a study released by Digimarc Corporation, magazines are increasing their use of digital watermarks to drive mobile engagement.The second annual Digital Watermarks in Magazines: Traction Report showed a continued growth in the number of magazine using Digimarc Discover to connect... Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-24 00:00:00 UTC ]
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They're singing a new slogan in the London headquarters of the UK's leading magazine publisher: "There's only one IPC."IPC Media's chief executive Marcus Rich has announced an internal restructure that does away with the company's current divisions (connect, inspire and southbank, since you... Continue reading at The Guardian
[ The Guardian | 2014-06-20 00:00:00 UTC ]
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Gulfshore Media is adding Venice Magazine to its portfolio of city and regional titles in Central Florida. Terms weren't disclosed. Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-20 00:00:00 UTC ]
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The decade-long devastation of the print news business, crushed by the sagging economy, the evaporation of classified and display advertising, and a reader shift to digital media, has cost at least 54,200 newsroom jobs in newspapers and magazines a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-06-20 00:00:00 UTC ]
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Oyster, the ebook subscription service, has launched a new version of its app that is available for Android devices as well as Amazon Kindle Fire and Barnes & Noble Nook tablets. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-06-18 00:00:00 UTC ]
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A new publication about soccer--and nothing but--tries to be as visually dazzling as the game itself. Sketch Remembering the 1949 plane crash that killed the dominant Italian club team Torino A.C. meant a more sullen depiction. "That took just one sketch to make the finished product," Priest... Continue reading at Fast Company
[ Fast Company | 2014-06-18 00:00:00 UTC ]
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The publisher is hoping to boost its social traffic with a centralized news desk that will serve its 18 magazines including Cosmopolitan and Esquire The post Hearst’s new approach to digital news appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-13 00:00:00 UTC ]
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Google Play is soon to make ebooks available in 13 more countries around the world. The company... Continue reading at The Bookseller
[ The Bookseller | 2014-06-12 00:00:00 UTC ]
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Aisha Al-Kaabi discusses the history and mission of her publishing house IQRAni, which is at the forefront of a publishing boom in the UAE. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-06-12 00:00:00 UTC ]
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HarperCollins science fiction and fantasy imprint Harper Voyager is ramping up its Voyager Impulse digital-first line with plans to launch 31 original ebook titles beginning this summer and on through winter 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-11 00:00:00 UTC ]
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Already in fracas with publisher Hachette, retailer pulls pre-orders such as The Lego Movie to pressure the studio over pricingFirst they came for Harry Potter's author, and now they have come for your Lego. Amazon has expanded its trade dispute with publisher Hachette by adding Warner Bros to... Continue reading at The Guardian
[ The Guardian | 2014-06-11 00:00:00 UTC ]
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Company hit by launch of Stylist in France and investment in fashion website Never UnderdressedMagazine publisher ShortList Media has reported a loss of almost £1m in its most recent annual accounts after being hit by the tough launch of Stylist in France and investing in fashion site Never... Continue reading at The Guardian
[ The Guardian | 2014-06-06 00:00:00 UTC ]
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People magazine lost roughly a dozen staff members to layoffs and buyouts last week, according to people familiar with the matter. The departures come just before Time Inc., owner of People, starts to trade independently of Time Warner on Monday, June 9.People is the largest money maker at Time... Continue reading at Advertising Age
[ Advertising Age | 2014-06-03 00:00:00 UTC ]
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