Hearst’s latest digital subs foray is $100 per year exercise videos

A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-07-11 04:01:02 UTC ]
News tagged with: #hearst magazines #post hearst #consumer products #existing audience #hearst

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Sweeping CPG Study Finds Magazines Deliver Biggest Bang for Buck, Digital Video Lags

What medium delivers the biggest bang for the buck? A new study provides a definitive answer, at least for packaged goods, and it's probably not the one anyone expected.Magazines deliver by far the best return on ad spending when compared to TV, digital display and video, mobile and cross-media... Continue reading at Advertising Age

[ Advertising Age | 2016-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #cross-media campaigns #marketing world


Video Programming, Channing Tatum Star at Hearst’s First-Ever NewFronts

The legacy publisher is all-in on reaching millennials through video and social media. The post Video Programming, Channing Tatum Star at Hearst’s First-Ever NewFronts appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newfronts appeared #legacy publisher


Reality check: Video won’t save the day for digital publishers desperate for growth

Many digital publishers are pushing into video, spurred on by growth-hungry VCs and content-starved platforms. But while video is lucrative, there are no guarantees that scale on Facebook will translate to meaningful revenue. Meanwhile, on TV these companies face the problem of competing with... Continue reading at Digiday

[ Digiday | 2016-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growth appeared #reality check #digital publishers #meaningful revenue


WH Smith to fit 100 stores with digital screens

WH Smith is fitting 100 of its UK branches with digital display screens in a bid to modernise its shop fronts.  Continue reading at The Bookseller

[ The Bookseller | 2016-04-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #wh smith #digital screens


Barnes & Noble kills off Nook app and video store as part of digital retreat

Barnes & Noble ceded another battle in the ongoing war with Amazon over digital hearts and minds.The company will end the dedicated Nook app and video store on March 15, which was where you could purchase content for Nook-branded hardware, according to a report in diginomica.Nook digital... Continue reading at PC World

[ PC World | 2016-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #android device #mobile apps #barnes noble #tv shows


VIDEO: Costa Book of the Year: Biography

The Costa Book of the Year is announced on January 26th. Nick Higham spoke to each of the shortlisted authors, including Andrea Wulf, winner of the biography prize. Continue reading at BBC News

[ BBC News | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biography prize #costa book #shortlisted authors


IEEE: 2016 will be the year of the drone, but there's bad news for MP3 players, digital cameras, and wearables

43 percent of UK consumers expect drones to be the most influential technology in 2016, according to IEEE’s annual survey, with smart phones (38 percent) and 3D printing (31 percent) close behind. The online survey, conducted in November 2015, questioned over two thousand adults to find out what... Continue reading at Betanews

[ Betanews | 2016-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bad news #annual survey #online survey


Forget Short Attention Spans, The Economist is Going Long on Digital Video

While most publishers are trying to figure out how to get video shorter to distribute on platforms like Facebook and Snapchat, The Economist is betting on a long-form approach.   Its 4-month-old, 10-person video division, called The Economist Fi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital video


Hearst to Target Online Shoppers with New Digital-Only Site

Hearst Magazines has been adapting its traditional magazines to match the speed of the Web, and now it’s starting to apply what it’s learned to new launches.   Hearst is about to unwrap the first of a few new d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-26 00:00:00 UTC ]
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'100 Years of Best American Short Stories' is vital yet flawed for loading the canon

When sickly Bostonian Edward J. O'Brien put together the first "Best American Short Stories" anthology in 1915, short stories were considered junky pop culture. He was hoping that his project would elevate the short-story form. He had no idea he was launching a series that would last a century... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-10-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories


It'll take 100 years to reach full gender equality in the C-suite based on the current trend, say LeanIn.Org and McKinsey

Women are as much as 10 decades away from reaching gender equality in the United States, according to a new study published Wednesday by LeanIn.Org and McKinsey & Co. The report from Facebook Inc. Chief Operating Officer Sheryl Sandberg’s nonprofit and the management consulting firm states... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2015-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #higher rates


Fitness Magazine Launches Digital Video Channel SweatTV

Leverages 'engagement player' tech from Selectable Media deal. The post Fitness Magazine Launches Digital Video Channel SweatTV appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-02 00:00:00 UTC ]
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Faber records loss in latest financial year

Faber saw a drop in turnover for the year ending March 2015, with a significant increase in its operating loss from the 12 months previous. The publisher’s turnover was £15.9m, down 1.8% from £16.2m the year before. Faber made an operating loss of £813,000, up from £5,000 in the 12 months to... Continue reading at The Bookseller

[ The Bookseller | 2015-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant increase #operating loss #financial statements


Abacus buys Jonasson's '100-Year-Old Man…'

Little, Brown imprint Abacus has acquired UK rights to Jonas Jonasson’s The Hundred-Year-Old Man Who Climbed Out Of The Window And Disappeared. Independent Hesperus was ordered to stop selling or distributing the title in April after a High Court hearing brought by Hachette Book Group US, which... Continue reading at The Bookseller

[ The Bookseller | 2015-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jonas jonasson #stop selling


#FiftyShades: E.L. James' latest book: How authors keep their franchises fresh (+video)

#FiftyShades: 'Fifty Shades of Grey' writer E.L. James recently announced she's releasing a new version of 'Fifty Shades of Grey' that will be told from character Christian's point of view. Some authors choose to focus on different characters for new books, while others opt for all-new... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #time period


5 Takes on the Challenges and Opportunities of Digital Video

In advance of the fourth annual Digital Content NewFronts, Adweek, in partnership with the Interactive Advertising Bureau, convened a panel of five industry thought leaders to discuss the challenges and opportunities Web- and mobile-based video pose for traditional media companies, digital... Continue reading at AdWeek

[ AdWeek | 2015-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #two-week period #constant state


What will be on digital publishers’ minds a year from now?

At Digiday’s Publishing Summit in Vail, Colorado, the big issues crowding publishers’ minds included viewability challenges, mobile and programmatic. So we wondered: What will we be talking about in a year from now that’s not getting much attention now? Publishing execs predicted growing ad... Continue reading at Digiday

[ Digiday | 2015-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #publishing summit


From analogue to digital: how media companies are changing - video

Watch highlights from the opening panel session at the Changing Media Summit 2015 Speaking at the Guardian Changing Media Summit 2015, a panel of leaders from Hearst Magazines, the Financial Times, Guardian News & Media, Johnston Press and FremantleMedia, describe how their businesses are... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #watch highlights #digital disruption #media companies #hearst magazines #johnston press


HMH Celebrating 100 Years of Best American Short Stories

Houghton Mifflin Harcourt is honoring the 100th birthday of its short fiction compilation Best American Short Stories with a special anniversary edition, edited by Lorrie Moore, called '100 Years of The Best American Short Stories.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #100th birthday #lorrie moore


A Premonition of the Digital Humanities, Fifty Years Ago?

In 1964, the great science fiction writer Stanisław Lem published his philosophical magnum opus Summa Technologiae. But it wasn’t translated into English (from Polish) until two years ago. Lem’s book is an exhilarating take on the future of humanity. It jumps from idea to idea throughout science... Continue reading at Wired

[ Wired | 2015-01-22 00:00:00 UTC ]
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