Hearst pushes further into brand licensing with an Esquire capsule collection

Like all publishers, Hearst is diversifying revenues to future-proof itself as print circulation is under pressure while digital advertising remains volatile. The post Hearst pushes further into brand licensing with an Esquire capsule collection appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2019-10-10 04:01:32 UTC ]
News tagged with: #hearst pushes #brand licensing #print circulation #hearst

Other Publishing stories related to: 'Hearst pushes further into brand licensing with an Esquire capsule collection'


Apple Is Buying Texture, the So-Called 'Netflix for Magazines,' in Subscription Push

Apple is acquiring Texture, a digital magazine servicedubbed by media industry observers as "Netflix for magazines"that lets users subscribe to more than 200 titles for $9.99 a month.Texture, offered via the app stores of Apple, Google and Amazon.com Inc., bolsters Apple's efforts in online... Continue reading at Advertising Age

[ Advertising Age | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app stores #online services #vanity fair #bloomberg businessweek #meredith corp


‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change

The chief content officer at Hearst talks about #MeToo, print media's comeback, Snapchat's value to publishers and more. The post ‘We need real diversity’: Hearst’s Joanna Coles says more women in leadership will lead to culture change appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joanna coles ##metoo #print media


Facebook signs licensing deal with Warner Music

Facebook Inc. has signed a licensing agreement with Warner Music that covers the music company’s recorded music and music publishing catalogs for use in social media such as videos and messages.  The deal paves the way for social media users to create, upload and share videos with licensed... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warner music #licensing agreement #recorded music #licensed music


Facebook secures music licensing and baseball streaming deals

Facebook on Friday announced a pair of deals that gets the social networking giant deeper into a pair of popular consumer pursuits — music and baseball. On the music front, Facebook is following up earlier deals it struck with Universal Music Group and Sony/ATV Music Publishing by lining up a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2018-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #licensed music #licensing partnership


Children's Books in China 2018: Beijing Baby Cube Children’s Brand Management Company

Baby Cube was founded by husband-and-wife team Yang Wenxuan and Liu Hong. The company grew out of their past professional experience in online retailing and literary publishing and out of their community outreach work focused on helping children to start reading. “It started as a reading club in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helping children #online retailing #literary publishing #start reading #publishing program


Sunlight helps identify 17th century painting at Hearst Castle

A painting that has been hanging at California’s landmark Hearst Castle for decades has been identified as a 17th century work after two guides noticed a previously undetected monogram and inscription when sunlight illuminated them last fall. The markings allowed museum director Mary Levkoff to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst castle


Snapchat Approves Branded Content Ads for Discover Publishers

Snapchat has worked out a deal with publishers that finally allows them to publish branded content to the app.Until now, publishers couldn't create the ads they ran between the articles and videos they post in the app's Discover section for professional media partners such as BuzzFeed, Hearst,... Continue reading at Advertising Age

[ Advertising Age | 2018-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discover publishers #nbc universal


Oneworld pushes boat out for Diaz’s first picture book

Oneworld will make its first foray into picture books with the début children’s title from Pulitzer Prize-winning novelist Junot Díaz. Continue reading at The Bookseller

[ The Bookseller | 2018-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book #picture books


BuzzFeed's Latest Sub-Brand, As/Is, Will Focus on Body Positivity

BuzzFeed's newest spin-off brand, As/Is, is debuting Tuesday to cover beauty and style with a focus on body positivity and celebrating individuality.As/Is is the latest effort by BuzzFeed to find new revenue models through lifestyle brands that not only generate content, but experiences and... Continue reading at Advertising Age

[ Advertising Age | 2018-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #generate content #millennial audience #digital publisher #ad revenue #give advertisers #york magazine #grub street


As Branded Content Moves to the Forefront, Trust and Accountability Remain Key

Hearst Magazines Digital Media and Us Weekly on why success in branded content depends on more than great creative. The post As Branded Content Moves to the Forefront, Trust and Accountability Remain Key appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great creative


Publishers Careful About Pushing Graham Titles

There are a plethora of titles about Billy Graham already in print and some have seen an uptick in sales even as publishers limit new marketing efforts out of respect for late evangelist. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #billy graham #marketing efforts


Picador publishes Tempest's 'deeply moving' third collection

Picador will publish the "unashamedly personal and intimate" third poetry collection by writer and performer Kate Tempest. Continue reading at The Bookseller

[ The Bookseller | 2018-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #poetry collection #deeply moving


Michael Joseph to release 'Best of Nicci French' collection

Michael Joseph is this year releasing a “Best of Nicci French” collection to mark the 21st anniversary of books from Nicci French, a.k.a. the husband and wife crime writing team Nicci Gerrard and Sean French. Continue reading at The Bookseller

[ The Bookseller | 2018-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael joseph #nicci french


Declining Facebook reach squeezes publishers’ branded-content business

Declining organic reach and increasingly demanding marketers have compelled publishers to spend more on branded-content distribution on Facebook. The post Declining Facebook reach squeezes publishers’ branded-content business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-22 00:00:00 UTC ]
More news stories like this |


Facebook Just Announced Another Music Licensing Deal

Facebook followed up on the music-licensing deals it announced last month by reaching an agreement for its first "multi-territorial" music license with online licensing processing and licensing solutions provider ICE Services. The social network inked similar pacts with Global Music Rights,... Continue reading at AdWeek

[ AdWeek | 2018-02-22 00:00:00 UTC ]
More news stories like this |


Australian Publishers Association to license IPG Skills Hub

The Independent Publishers Guild (IPG) and Australian Publishers Association (APA) have agreed a deal to license content from the IPG’s Skills Hub to publishers in Australia. Continue reading at The Bookseller

[ The Bookseller | 2018-02-20 00:00:00 UTC ]
More news stories like this |


Hearst Is Laying Off Over A Dozen Staffers At Women’s Health Magazine

The publication’s editorial team will be combined with other Hearst magazines, including Cosmopolitan. Men’s Health faces a similar fate. It’s bad out there for the magazine industry as more consolidation leads to more dismissals. Hearst Media is laying off at least 15 editorial employees from... Continue reading at Fast Company

[ Fast Company | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dozen staffers #health magazine #editorial team #including cosmopolitan #magazine industry


Layoffs Continue at Hearst Magazines After Rodale Acquisition

At least 50 more employees have been let go as the integration continues, per sources. The post Layoffs Continue at Hearst Magazines After Rodale Acquisition appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Chatto acquires debut poetry collection exploring Grenfell fire

Chatto & Windus has acquired a "powerful" debut poetry collection exploring the New Cross massacre of 1981 and the Grenfell Tower fire in 2017. Continue reading at The Bookseller

[ The Bookseller | 2018-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chatto windus


Comma collects Travel Ban troupe

Independent publisher Comma Press bands together with US firm Deep Vellum to publish an anthology of seven stories by writers affected by the US’ recent Travel Ban. Continue reading at The Bookseller

[ The Bookseller | 2018-02-12 00:00:00 UTC ]
More news stories like this |