Hearst Partners With Apple on Subscription Offering

In the wake of Time Inc.’s announcement of the agreement with Apple that allows print subscribers to access iPad editions of magazines, Hearst has struck a deal with Apple to sell subscriptions through the iTunes store. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-05-05 00:00:00 UTC ]
News tagged with: #subscription offering #print subscribers #sell subscriptions #itunes store

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Apple Tweaks iBook Language: Your Content Is Your Content

A couple weeks after introducing its new iBooks Author app, Apple has clarified legal language about what happens to the books users create with the software. Apple continues to insist that users can only sell electronic books in the iBook format via its iTunes store. But it makes it clear that... Continue reading at AllThingsD

[ AllThingsD | 2012-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #couple weeks #itunes store

Ambitious plans for Apple textbook growth

Publishers launching titles on the new Apple interactive textbook platform [part of the iBooks 2... Continue reading at The Bookseller

[ The Bookseller | 2012-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ambitious plans

Apple’s iBooks Author app attracts publishers

Independent publishers have welcomed the launch of Apple’s iBooks Author self-publishing... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishers

Scholastic partners with Bounce!

Scholastic has entered into a partnership with Bounce! Sales and Marketing, though the publisher... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic partners

Mediaspectrum’s Adrenalin 2.0 Offers Enhanced Analytics, Android Compatibility

Mediaspectrum, a “cloud computing platform,” has released a 2.0 version of its Adrenalin tool, which allows publishers to create customized apps, integrated with advertising and subscription systems. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-26 00:00:00 UTC ]
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Apple's iBooks Author EULA is more and less evil than you think

There's a strange concept in marketing that no publicity is really bad. If people talk about you, it broadly raises brand awareness. People eventually forget the bad news but not the brand. Who remembers last year's furor over Apple's onerous publisher subscription terms? That's the eventual... Continue reading at Betanews

[ Betanews | 2012-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bad news #people talk #publish ebooks #ibooks author

Apple's iTunes education gamble is about building loyal consumers early

Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's... Continue reading at Betanews

[ Betanews | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ago #considerable amount #textbook publishers #high school

Analyst: Apple's e-Textbook Gambit 'Just a 70% Solution'

Apple today announced iBooks Author and iBooks 2, free applications that let educational publishers and teachers create and market K-12 textbooks and course... Continue reading at PC World

[ PC World | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #educational publishers

Apple reveals education trifecta: iBooks 2, iBooks Author, and iTunes U

At a private event at the Guggenheim Museum in New York City on Thursday, Apple unveiled its multi-pronged approach for cracking the higher education market with iBooks 2, iBooks Author, and iTunes U. The result is an environment for creating, distributing, and consuming learning materials that... Continue reading at Betanews

[ Betanews | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple unveiled #ibooks author #guggenheim museum

Apple's New Math. Or: Why a $15 E-Book Equals a $75 Paper Book.

It's like the old "make it up on volume" joke. Except this time it might work, if students and school districts play along. Continue reading at AllThingsD

[ AllThingsD | 2012-01-19 00:00:00 UTC ]
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iBooks Author Offers Free E-Textbook Creation

iBooks Author is a free Mac app designed to let authors and publishers easily create multimedia-rich e-textbooks for the iBooks 2 app. Continue reading at PC World

[ PC World | 2012-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ibooks author

Anticipation builds for Apple education news

Apple will today lift the lid on a hotly anticipated education announcement which many... Continue reading at The Bookseller

[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Everything you need to know about e-textbooks before Apple gets involved

Apple is holding an education-themed event this week, and the usual gamut of unnamed sources and rumor-mongers have come to the consensus that the event will focus on Apple's plans to enter the e-textbook business, and possibly unveil a new interactive ebook publishing platform. This rumor... Continue reading at Betanews

[ Betanews | 2012-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #unnamed sources

The New York Times, The Daily and New Yorker Top Performing Titles on Apple’s Newsstand

In 2011, one phrase defined the magazine industry: digital editions. Whether publishers were deciding to take the leap into digitizing their publications, or deciding on what app to develop next, digital was top of mind for publishers of all kinds. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #magazine industry

Immediate Media acquires Hearst titles

Immediate Media, the company formed out of the sale of BBC Magazines to a private equity company, has purchased You & Your Wedding and Prima Baby & Pregnancy magazines from Hearst Magazines. Continue reading at Media Week

[ Media Week | 2012-01-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bbc magazines #hearst magazines

Kindle Store for iPad Dodges Apple's 30 Percent Rule

Amazon's Kindle Store is now iPad optimized. The company on Tuesday introduced a new touch-friendly version of its ebook storefront for iPad that allows readers to purchase and read Kindle books whether it be in Safari with Kindle Cloud Reader or Kindle for iPad. Located at... Continue reading at AllThingsD

[ AllThingsD | 2012-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle store #ios apps

Chinese Writers Sue Apple for Allegedly Hosting Pirated E-books

A group of Chinese writers has filed a lawsuit against Apple, alleging that the company's App Store sells pirated versions of the authors' works. Continue reading at PC World

[ PC World | 2012-01-10 00:00:00 UTC ]
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New Leadership for Apple's iAd?

Apple reportedly has hired Adobe exec Todd Teresi to lead its mobile iAd program. Teresi led the advertising and publishing teams at Adobe, according to his LinkedIn profile. Previous jobs include chief revenue officer at Quantcast and senior vp at Yahoo, where he ran the company's publisher... Continue reading at AdWeek

[ AdWeek | 2012-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #creative process #worth noting #mobile browsers