Hearst Magazines salutes healthcare heroes... After securing "unprecedented access" for photographer Benedict Evans and his one-person crew, Marion Clemence Grand, to frontline healthcare workers at New York-Presbyterian Hospital on April 9th and 10th, Hearst Magazines kicked off a major print and digital initiative on Monday, honoring 17 "healthcare heroes," including doctors, nurses and paramedics in the fight against the COVID-19 pandemic. Featuring videos, transcribed interviews and portraits, the package is currently running across the websites and social media accounts of 13 Hearst Magazines brands, including Good Housekeeping, Harper's Bazaar, Esquire and Men's Health, which also devoted split-run covers of its June 2020 print issue to three of the highlighted heroes. "When the COVID crisis was at its height in New York City, we sent a quarantined photographer to two of the biggest, most central hospitals in Manhattan," wrote Hearst Magazines visual director, Sally Berman, in an Instagram post on Monday. "He stationed himself wherever it was safe to set up his simple apparatus, and we worked with the hospitals to make sure his work would not impede the administering of care." Evans added that the package will also appear in upcoming print editions of Cosmopolitan, Country Living, Elle, Esquire, Harper's Bazaar, Marie Claire, O, The Oprah Magazine, Prevention, and Women's Health. Bipartisan Congressional group calls for USPS bailout... Branding themselves... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-05 17:51:11 UTC ]
A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-07-11 04:01:02 UTC ]
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Hearst Magazines is getting into the SVOD (subscription video on demand) space with a new fitness app, called "All Out Studio." The app, downloadable July 11 on mobile and Apple TV, has more than 35 hours of video content from Hearst brands, including Men's Health, Women's Health, Cosmopolitan,... Continue reading at AdWeek
[ AdWeek | 2019-07-01 11:00:38 UTC ]
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After Hearst acquired Clevver, the publisher’s food brand Delish will produce more shows out of the company’s LA studio. The post Hearst is finding success in YouTube, and is pouring more resources into programming appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-06-28 04:01:35 UTC ]
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Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Debate team: Just about every publisher seems to have a hot (or lukewarm) take... Continue reading at Advertising Age
[ Advertising Age | 2019-06-27 19:01:33 UTC ]
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Sponsored by Cummings Printing When it comes to improving profits at print magazines, there’s a tendency to focus on new ways of driving revenue. But while keeping a close eye on expenses can also have a significant impact on the bottom line, today’s environment often calls for a balancing... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-27 17:04:10 UTC ]
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[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-26 15:38:09 UTC ]
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When it comes to ad spending, the FANG gang has developed some serious teeth. For the first time, all four FANG companies—Facebook, Amazon, Netflix and Google parent Alphabet—rank among the top 100 spenders in Ad Age Leading National Advertisers 2019. FANG—Wall Street lingo for these internet... Continue reading at Advertising Age
[ Advertising Age | 2019-06-25 07:00:00 UTC ]
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The live performance is executive-produced by Susan Disney Lord, Abigail Disney, and Timothy Disney. Political theater will take on a whole new meaning tonight with help from Abigail Disney, Pulitzer Prize-winning playwright Robert Schenkkan, and a handful of high-caliber celebrities.Read Full... Continue reading at Fast Company
[ Fast Company | 2019-06-24 10:51:52 UTC ]
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No stranger to the unconventional, REI is at it again: The outdoors retailer is discontinuing its print mail-order catalog and debuting a magazine. Called Uncommon Path, the print publication will run on a quarterly basis and include stories focused on the outdoors. Kent, Washington-based REI... Continue reading at Advertising Age
[ Advertising Age | 2019-06-20 19:50:29 UTC ]
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Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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Over 1,000 Cannes attendees woke up Tuesday morning to find brochures hanging on their hotel doors with a message from Comcast on the need to expand the ability for marketers to deliver commercials on a household basis—which is known as addressable advertising. This week on the French Riviera,... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 05:00:00 UTC ]
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Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 20:39:22 UTC ]
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Special interest magazine publisher F+W Media is due back in Delaware bankruptcy court Monday afternoon, where the company is expected to present the winning bidders emerging from an auction of its remaining media assets, the latest step in a process that began when the company filed for... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-17 16:16:56 UTC ]
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The publisher of the two top-selling magazines on American newsstands has initiated a process aimed at exploring alternatives outside of the traditional magazine-retail supply chain, which has become dominated by two major wholesalers following years of decline and consolidation. Bauer Media... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-11 20:01:50 UTC ]
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American novelist Richard Powers has won the Pulitzer Prize for Fiction for The Overstory (published by William Heinemann in the UK, Norton in the US). Continue reading at The Bookseller
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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On Monday, the Los Angeles Times won the Pulitzer Prize for investigative reporting for articles that exposed Dr. George Tyndall, the USC gynecologist accused of sexually abusing hundreds of students. Below are excerpts from the entry The Times submitted for consideration. How did the story come... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-16 00:00:00 UTC ]
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The Los Angeles Times won the Pulitzer Prize for investigative reporting Monday for its series of stories that exposed a USC gynecologist accused of sexually abusing hundreds of students during three decades at a campus clinic. Three investigative reporters with The Times — Harriet Ryan, Matt... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-04-16 00:00:00 UTC ]
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On this date in 2018, we didn’t know that Kanye West would visit the White House or that Beyoncé would blow up Coachella. We didn’t know about Kendrick Lamar’s Pulitzer Prize or Childish Gambino’s “This Is America.” And though we might’ve suspected that BTS would release an album (or two), we... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-03 00:00:00 UTC ]
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The 116-year-old magazine publisher wants to stake an early claim on Instagram’s would-be YouTube rival as it looks to video to accelerate digital growth. The post Meredith is developing 10 original shows for Instagram’s IGTV appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-09 00:00:00 UTC ]
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BLP, which was a part of the New York University School of Medicine when its 'Tinkers' by Paul Harding won the Pulitzer Prize for Fiction, has completed its transition to an independent nonprofit literary house. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-03 00:00:00 UTC ]
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