Googles advertising horsepower is about to get even greater. In a blog post Friday, Googles VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced the proposed deal in June, said that the acquisition was cleared on Friday and will close in the coming days. The opportunity for major online publishers is huge ... and growing. People are spending more and more time consuming online content across numerous devices, advertisers are running more online and mobile campaigns to reach them; and ads continue to get more engaging and relevant. This represents an unprecedented moment for publishers, Mohan writes. We believe that improved technology and services can help publishers seize it and make online advertising work much better. In his post, Mohan said that in the near term, Admeld will operate separately from Google services like DoubleClick for Publishers and the DoubleClick Ad Exchange. But, over time, he said the different businesses could integrate and eventually develop new solutions. In a post on its site, Admeld says, "Though our mailing address may change?our mission won't. In fact, over time everything you like about working with us will get even better." Continue reading at 'AdWeek'
[ AdWeek | 2011-12-03 00:00:00 UTC ]
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Pout-Pout Fish's Easter, choose your own Oregon trail, pies with the secrets of the universe, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-20 15:02:36 UTC ]
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LeasesPrivate equity firm takes space on Park AvenueAddress: 277 Park Ave., ManhattanLandlord: The Stahl OrganizationTenant: Arsenal Capital ManagementLease size: Approx. 47,000 square feetAsset type: OfficeBrokers: Newmark's Josh Friedman and Neil Goldmacher represented the tenant. Cushman... Continue reading at Crains New York
[ Crains New York | 2024-03-19 17:07:33 UTC ]
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David C Cook signs Christian music artists Rebecca St. James (Fink) and Cubbie Fink's book on love, faith, and marriage; IVP lands Nijay K. Gupta's look at the role of female prophecy in Scripture; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-19 04:00:00 UTC ]
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Months after mass layoffs threatened its future, Sports Illustrated will resume publishing after its owner reached a new rights deal with digital media company Minute Media. Continue reading at CBC
[ CBC | 2024-03-18 17:12:26 UTC ]
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A bakery and sports bar enemies-to-lovers romance, a witty take on werewolves, teen paperback novels of the '80s and '90s, and more of today's best book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-17 10:00:00 UTC ]
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A treacherous horse race, a Bollywood romance, a pansexual bloodmage, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-16 10:30:00 UTC ]
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There's another jumbo-sized Amazon sale on the way. The Big Spring Sale, as it's called, will run from March 20 to March 25 and include a variety of discounts on "seasonally relevant items." This doesn't look to be another Prime Day situation, however; Amazon says most of the offers will be... Continue reading at Engadget
[ Engadget | 2024-03-15 16:15:34 UTC ]
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From a sold-out rights center of more than 500 tables and across the fair, London Book Fair organizers report highlighted rights deals. The post Rights Deals Highlighted by London Book Fair’s Organizers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-03-15 06:30:16 UTC ]
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Morrow takes Omid Scobie and Robin Benway’s ‘Royal’ debut, Chris Wallace takes election tome to Dutton, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-15 04:00:00 UTC ]
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In a March 13 statement, Bookwire officials said that, while they were unable to share terms of the new agreement, "relisting of the e-book titles" on Amazon, following their delisting earlier this week during tense negotiations, "is expected shortly." Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-14 04:00:00 UTC ]
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Scholastic has acquired 100% of the economic interest in 9 Story Media Group, a Toronto-based creator, producer, and distributor of children’s content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-12 04:00:00 UTC ]
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Real climate change activists, secrets hiding behind the limelights, pick-up hoops, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-09 11:30:00 UTC ]
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Pantheon takes journalist Paolo Ramos’s book on the rise of the Latino far right; Pegasus takes YA author Kristina Pérez’s adult debut, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Ramadan with Curious George, a princess academy, Snoopy saves the day, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-06 16:15:39 UTC ]
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Brazos signs Karen Swallow Prior's book on balancing the practical with theology and philosophy; Revell signs a book on coping with divorce; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-06 05:00:00 UTC ]
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A punny television bakeoff, a gothic horror novel about biracial twins separated at birth, feminism for all, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-02 11:30:00 UTC ]
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Bestselling author Jennifer Weiner signs a five book deal with William Morrow, Amistad takes a book about a true American power couple, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-01 05:00:00 UTC ]
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Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian
[ The Guardian | 2024-02-28 19:24:36 UTC ]
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