Googles advertising horsepower is about to get even greater. In a blog post Friday, Googles VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced the proposed deal in June, said that the acquisition was cleared on Friday and will close in the coming days. The opportunity for major online publishers is huge ... and growing. People are spending more and more time consuming online content across numerous devices, advertisers are running more online and mobile campaigns to reach them; and ads continue to get more engaging and relevant. This represents an unprecedented moment for publishers, Mohan writes. We believe that improved technology and services can help publishers seize it and make online advertising work much better. In his post, Mohan said that in the near term, Admeld will operate separately from Google services like DoubleClick for Publishers and the DoubleClick Ad Exchange. But, over time, he said the different businesses could integrate and eventually develop new solutions. In a post on its site, Admeld says, "Though our mailing address may change?our mission won't. In fact, over time everything you like about working with us will get even better." Continue reading at 'AdWeek'
[ AdWeek | 2011-12-03 00:00:00 UTC ]
News tagged with:
#coming days
#mobile campaigns
Celebrate World Book Day with this megalist of ebook deals, all for $3.99 or less! Continue reading at Book Riot
[ Book Riot | 2024-04-23 15:48:46 UTC ]
More news stories like this | News stories tagged with:
#ebook deals
#world book
Summit takes McSweeney’s publisher Amanda Uhle’s searing family memoir, Delacorte lands Elle Kennedy’s debut YA thriller, and more Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
Bethany House to publish Way Church co-founder Noah Herrin's book on manhood, IVP takes bestselling author Jim Cymbala's book of devotions, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-16 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling author
The New York City–based subsidiary of Italian publisher the Mondadori Group has agreed to acquire the White River Junction, Vt.–based independent book publisher of titles on politics and sustainability. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-15 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#rizzoli international
#italian publisher
#mondadori group
#book publisher
Greek Mythology, a Magical Novel-in-Verse, a Swoony Rom-Com, and More of Today's Best YA Book Deals. Continue reading at Book Riot
[ Book Riot | 2024-04-13 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#ya deals
#greek mythology
#ya book
Atria signs CNN Anchor Jake Tapper’s first nonfiction book in over a decade; Kensington takes a spicy paranormal romance series, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#nonfiction book
The weird world of Wayside School, magical baking, a pasta disaster, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-10 15:06:59 UTC ]
More news stories like this | News stories tagged with:
#book deals
#weird world
#children's book
A teen girl on the cusp of her bruja initiation, an investigator of the unexplained, terrifying technological possibilities, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-06 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#ya deals
#ya book
Paul Tremblay’s YA debut goes to Quill Tree Books, St. Martin’s signs an exploration of Taylor Swift’s Nashville years, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-05 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#paul tremblay
#ya debut
#taylor swift
An epic treehouse, a Loch Ness Monster adventure, Indigenous water protectors, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-04-03 14:54:12 UTC ]
More news stories like this | News stories tagged with:
#book deals
#children's book
#children’s book
Paraclete lands world rights for a new series from prolific author Glenys Nellist, Eerdmans signs a new book from contemplative Catholic writer Cameron Bellm, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-04-02 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#world rights
Backstage at the circus, a twisty sci fi story about sisters, feminism for teens, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-30 10:30:00 UTC ]
More news stories like this | News stories tagged with:
#ya book
Diversion signs former Minneapolis police chief Medaria “Rondo” Arradondo, Pam Dorman Books lands Broadchurch creator Chris Chibnall’s debut novel, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-29 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
Twintuition, Mister Rogers poetry, dragon school, and more of today's best children's book deals! Continue reading at Book Riot
[ Book Riot | 2024-03-27 15:19:32 UTC ]
More news stories like this | News stories tagged with:
#book deals
#children's book
An anthology of speculative fiction by people of color, the bird that was Mozart's pet, a mischievous cat helps solve a mystery, and more of today's best book deals. Continue reading at Book Riot
[ Book Riot | 2024-03-22 14:51:12 UTC ]
More news stories like this | News stories tagged with:
#book deals
#speculative fiction
#anthology
Simon & Schuster lands a novel that had the London Book Fair buzzing, Celadon signs a young Harvard grad’s hot debut novel, and more Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-03-22 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book deals
#london book fair
#schuster