A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new standard."It is part of what we are thinking about from an innovation standpoint long-term," said Craig DiNatali, director-news and magazine partnerships at Google. "I'm sure they [brands] would be interested in the experience of being able to render a landing page faster. I certainly see the appeal there."Unfortunately for Google, and perhaps for consumers as well, marketers are still struggling to adjust to the mobile web as it stands, so they may not be quick to jump into AMP. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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Google Assistant may have debuted as a bonus feature in the company’s ho-hum Allo messaging app, but it’s been on a roll ever since. The AI helper is now embedded in more than 500 million devices worldwide, Google revealed Tuesday during its annual I/O developer conference keynote. The company... Continue reading at PC World
[ PC World | 2018-05-09 00:00:00 UTC ]
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Two political books have been big winners this year thanks to a certain someone in the White House. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-05-04 00:00:00 UTC ]
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Penguin Random House's inhouse live events team, Penguin Live, has appointed Zoe Middleton from the Wellcome Collection to be its head of marketing. Continue reading at The Bookseller
[ The Bookseller | 2018-05-03 00:00:00 UTC ]
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Regulators, publishers, and privacy watchdogs say moves by the tech giants may leave European internet users no better off. Continue reading at Wired
[ Wired | 2018-05-01 00:00:00 UTC ]
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Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Four trade groups representing publishers such as Axel Springer, Bloomberg, Conde Nast, Hearst and the Guardian released a letter Monday addressed to Google CEO Sundar Pichai that sharply criticizes the company's approach to publishers as strict new privacy rules loom in Europe.The trade... Continue reading at Advertising Age
[ Advertising Age | 2018-04-30 00:00:00 UTC ]
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Targeting a niche in the thriving audiobook market, Triangle Interactive has released an initial list of 1,000 English and Spanish-language children's ebooks from a variety of publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-26 00:00:00 UTC ]
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Martin Lewis is suing Facebook. The question is whether companies can be held responsible for the behaviour of their softwareMartin Lewis, the consumer advice and money-saving expert, is suing Facebook in a case that threatens the dominant business model of publishing on the internet. It raises... Continue reading at The Guardian
[ The Guardian | 2018-04-23 00:00:00 UTC ]
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Despite a disappointing 2017, comics retailers attending the annual Diamond Retailers Summit in Chicago were optimistic about 2018, and expect new retail services and forthcoming titles to drive sales in the second half of the year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-04-12 00:00:00 UTC ]
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While working on a recent story about hate speech spread by telephone in the ’60s and ’70s, I came across an interesting book that had been digitized by Google Books. Unfortunately, while it was a transcript of a Congressional hearing, and therefore should be in the public domain and not subject... Continue reading at Fast Company
[ Fast Company | 2018-04-12 00:00:00 UTC ]
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American publishers are interested in growing their subscriber bases abroad. But international audiences pose unique challenges. The post Publishers pursuing international subscribers face market-specific hurdles appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-11 00:00:00 UTC ]
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Following 2017's Market Focus Poland and this year's Market Focus Baltics, Indonesia will be the highlighted nation at London Book Fair in 2019. And in New York City, Markus Dohle names Madeline McIntosh to lead Penguin Random House US. The post Industry Notes: Indonesia Named London’s 2019... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-04-05 00:00:00 UTC ]
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There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst... Continue reading at AdWeek
[ AdWeek | 2018-04-02 00:00:00 UTC ]
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Today, Google announces that it is bringing the "Where's Waldo?" franchise to Google Maps. If you aren't familiar, this is a picture book series in which the reader has to find "Waldo" -- a man wearing a striped sweater. By design, he is hard to find -- he is hidden in plain sight by blending... Continue reading at Betanews
[ Betanews | 2018-04-01 00:00:00 UTC ]
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Scottish author Claire McFall’s Ferryman trilogy has sold in 14 territories since the film rights were bought by Legendary Entertainment in January, says Ben Illis, founder of the Ben Illis Agency. Continue reading at The Bookseller
[ The Bookseller | 2018-03-27 00:00:00 UTC ]
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A head-to-head debate between the executives leading Facebook and Google’s efforts to court publishers revealed sharp divisions between the two internet companies’ approaches to stemming “fake news” and disinformation. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-03-24 00:00:00 UTC ]
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Publishers believe magic and occult spirituality books can draw a devout following in today’s turbulent times. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
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Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via... Continue reading at Advertising Age
[ Advertising Age | 2018-03-21 00:00:00 UTC ]
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At a press event in New York City, Google announced today that it's rolling out the Google News Initiative, in which it's investing $300 million over the next three years. The goal is to help publishers make money and to combat "fake news," which consists of several products designed to help... Continue reading at AdWeek
[ AdWeek | 2018-03-21 00:00:00 UTC ]
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The tech giant introduced measures to let people subscribe to publications through Google and give more priority to quality news sources in search results. The post While Facebook battles fires, Google rolls out pro-publisher initiatives appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-03-20 00:00:00 UTC ]
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