Google Launches AdSense Direct with Small Publishers in Mind

On Tuesday, Jan. 21 Google introduced AdSense Direct, an ad solution for publishers looking to initiate their own direct ad sales. Publishers will need to establish their own deals with advertisers, but once they do the transaction is as simple as sharing a link. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-01-22 00:00:00 UTC ]
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HarperCollins Children's launches app for Google Assistant

HarperCollins Children’s Books UK has launched a voice-activated app on Google Assistant for children’s audiobooks. Continue reading at The Bookseller

[ The Bookseller | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins children #google assistant #books uk


‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers

Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers appeared #richard gingras


BookExpo 2018: Amazon Publishing Launches Collections

After introducing Amazon Original Stories last fall for short works of fiction and nonfiction, the digital imprint is adding a new line, Collections, which brings together one or more pieces of fiction and nonfiction from a single writer or a group of writers that are tied together thematically. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-30 00:00:00 UTC ]
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In the post-Facebook era, publishers see increase in direct traffic

Chartbeat is publishing new data today that shows that more mobile readers are coming to publishers’ sites and apps directly than from social. The post In the post-Facebook era, publishers see increase in direct traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post-facebook era #direct traffic #data today #mobile readers


Bath Spa launches world's first children's publishing MA

Bath Spa University has launched the world's first MA in children's publishing in response to the "significant growth" in international demand for UK-published books. Continue reading at The Bookseller

[ The Bookseller | 2018-05-18 00:00:00 UTC ]
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Penzler Launches New Company to Publish Mystery Classics

Otto Penzler's newest venture, Penzler Publishers, will publish print editions of classic detective stories from the golden age of of the genre, which ran from the end of World War I through World War II. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #otto penzler #golden age #world war


Amazon Publishing launches non-fiction arm

Amazon Publishing is breaking into non-fiction in the UK through imprint Little A. Continue reading at The Bookseller

[ The Bookseller | 2018-05-15 00:00:00 UTC ]
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Thanks to Downloadable Audio, Publishers See Small Revenue Gain in 2017

Revenue from the more than 1,200 publishers who report sales to the AAP increased 0.4% in 2017 over 2016, rising from $14.65 billion in 2016 to $14.70 billion last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #downloadable audio


Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO

Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Publishing trade groups criticize Google over GDPR policy

Four trade groups representing publishers such as Axel Springer, Bloomberg, Conde Nast, Hearst and the Guardian released a letter Monday addressed to Google CEO Sundar Pichai that sharply criticizes the company's approach to publishers as strict new privacy rules loom in Europe.The trade... Continue reading at Advertising Age

[ Advertising Age | 2018-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #conde nast #european union #month ago #sell ads


HarperCollins Germany launches children's publishing programme

HarperCollins Germany is launching a children’s publishing programme with Carina Mathern at its helm. Continue reading at The Bookseller

[ The Bookseller | 2018-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing programme #harpercollins germany


Google to sweeten publisher deals as tech woos media

Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via... Continue reading at Advertising Age

[ Advertising Age | 2018-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news industry #silicon valley #technology companies #olive branch #media industry #digital service #news outlets


Google Announces Initiative to Help Publishers and Combat Fake News

At a press event in New York City, Google announced today that it's rolling out the Google News Initiative, in which it's investing $300 million over the next three years. The goal is to help publishers make money and to combat "fake news," which consists of several products designed to help... Continue reading at AdWeek

[ AdWeek | 2018-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news #media businesses


While Facebook battles fires, Google rolls out pro-publisher initiatives

The tech giant introduced measures to let people subscribe to publications through Google and give more priority to quality news sources in search results. The post While Facebook battles fires, Google rolls out pro-publisher initiatives appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-20 00:00:00 UTC ]
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Publishers Could Get a New Weapon Against Facebook and Google

Proposal would grant publishers an antitrust exemption to seek concessions from tech giants, who dominate online advertising. Continue reading at Wired

[ Wired | 2018-03-07 00:00:00 UTC ]
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Beyond Mindfulness: Shambhala's Activist Publisher

Shambhala Publications, nearing its 50th anniversary in 2019, is fostering Buddhist values for enlightened living through its revitalized website, expanded online courses and an upcoming imprint for kids. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-26 00:00:00 UTC ]
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Publishers warm to Google, but still worry about getting crowded out in search results

While most publishers are more preoccupied with plummeting traffic from Facebook, some quietly worry about Google’s propensity to show more and more information in its search results. The post Publishers warm to Google, but still worry about getting crowded out in search results appeared first... Continue reading at Digiday

[ Digiday | 2018-02-21 00:00:00 UTC ]
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‘Twitter is having a comeback’: What’s on the minds of European publishers

How to diversify platform distribution in the wake of Facebook's news-feed changes, what more can be done to throttle ad fraud, and the GDPR are all top of mind for publishers attending Digiday's Publishing Summit Europe. The post ‘Twitter is having a comeback’: What’s on the minds of European... Continue reading at Digiday

[ Digiday | 2018-02-21 00:00:00 UTC ]
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Silda Wall Spitzer Tells Us Why She Launched a Publishing Brand

We talked to New York’s former First Lady about her newest project, New York Makers. The post Silda Wall Spitzer Tells Us Why She Launched a Publishing Brand appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-08 00:00:00 UTC ]
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Google and Facebook make up less than 5 percent of publishers’ digital revenue

Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier. The post Google and Facebook make up less than 5 percent of publishers’ digital revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #post google #year earlier