Google has added one more to its growing collection of packaged-goods marketing executives -- Julie Eddleman, who was the top U.S. media executive of the biggest U.S. advertising spender, Procter & Gamble Co.Jodi Allen, VP-North America brand of P&G and Ms. Eddleman's boss, has assumed Ms. Eddleman's duties, a P&G spokeswoman said. The move comes as P&G, which spent $3.2 billion in measured media in the U.S. last year according to Kantar Media, is moving toward buying 70%-75% of its digital media programmatically, an effort in which Ms. Eddleman was involved. Google, owner of one of the largest digital-display ad networks and active in working to establish private programmatic exchanges linking publishers and big brand advertisers, is likely to play a key role there too.Ms. Eddleman, now director-client service at Google, joins a team that includes fellow P&G executive Kirk Perry, now Google's president-brand solutions, who had been president-global family care and a rising star seen by many within P&G as a top contender to ultimately become CEO. Google within the past year also has added former L'Oreal Global CMO Marc Speichert and former Kellogg Co. digital executive Bob Arnold, who had led a push to increase programmatic digital buying there. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-09-12 00:00:00 UTC ]
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The women spearheading the progression of the publishing industry will be recognized at the Top Women in Media Awards Celebration on September 30, The post 2021 Top Women in Media Awards Luncheon appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2021-09-10 21:00:13 UTC ]
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News Corp co-chairman declines Senate communications committee invitation. Plus: Daily Telegraph names and shames ‘index case’Lachlan Murdoch will be en route to reopen Fox News offices in Los Angeles on Monday when the Senate media inquiry reconvenes to consider YouTube’s temporary ban on Sky... Continue reading at The Guardian
[ The Guardian | 2021-09-03 03:21:06 UTC ]
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This week, it was Lucy Kellaway's memoir Re-educated (Ebury) that caught the critics' attention, picking up mentions in the Observer, the Times, the Telegraph, the Daily Mail and The Bookseller. Continue reading at The Bookseller
[ The Bookseller | 2021-07-05 06:34:13 UTC ]
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Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week
[ Media Week | 2021-01-14 13:39:31 UTC ]
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With the 2020 Prix Voltaire winner losing a key author under safety concerns, the International Publishers Association appeals to Hanoi for restraint. The post IPA, PEN America Blast Vietnam’s ‘Crackdown on Independent Media’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-16 13:45:34 UTC ]
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[caption id="attachment_181071" align="alignright" width="150"] Paul Andrews[/caption] Despite a string of recent acquisitions and what CEO Chris Ferrell termed "significant financial exposure" due to a suspension of live events, Nashville-based Endeavor Business Media evidently still has the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-03 20:20:06 UTC ]
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At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
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After two decades as a division of Atlantic Media, GovExec is going independent. Atlantic Media owner David Bradley has sold a controlling stake in Government Executive Media Group (GEMG), a portfolio of media brands serving the public sector, to Growth Catalyst Partners, a Chicago-based... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-17 14:43:03 UTC ]
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NEW YORK—Folio:, the publishing industry’s go-to source for news, business intelligence and peer-to-peer recognition, has opened the call for nominations for the 2020 Top Women in Media Awards. Each year, the awards program honors 80+ leaders who have made a lasting impact on their brands,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-28 21:07:59 UTC ]
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Annette Thomas will take up role at Guardian and Observer parent company in MarchThe former head of one of the world’s largest specialist publishers has been appointed as the new chief executive of Guardian Media Group with a mission to ensure the business can continue to support “world-class... Continue reading at The Guardian
[ The Guardian | 2020-01-14 10:32:25 UTC ]
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[caption id="attachment_175627" align="alignright" width="150"] Kristen O'Hara[/caption] Hearst Magazines has named Kristen O’Hara senior vice president and chief business officer, a new position created as part of a succession plan for longtime president, marketing and publishing director,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-19 19:09:52 UTC ]
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After Hearst Connecticut Media reported on a lawsuit alleging past sexual abuse at the Boys & Girls club in Greenwich, Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-11-15 08:00:25 UTC ]
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Penn Foster Education Group, a provider of an online learning platform for adults, has hired a longtime executive from publisher McGraw-Hill to lead a team of around 150 people. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2019-11-04 12:01:10 UTC ]
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IDW announced a group of new executive hires in its publishing division including Rebekah Cahalin, Tara McCrillis, Jud Meyers, Rosalind Morehead, and Anna Morrow. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-03 04:00:00 UTC ]
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[caption id="attachment_171661" align="alignright" width="150"] Emily Smith[/caption] Wild Sky Media has hired Emily Smith as its new CEO. Smith previously served as the company's SVP of content and marketing at Wild Sky Media, a role which Johanna Torres, formerly VP of content and editorial... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-26 17:39:26 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition.The news from Cupertino: "Apple's string of new subscription services pushes... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
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The killing of 49 people at two mosques in Christchurch, New Zealand, was engineered to be viewed and shared on the world’s largest technology platforms, taking full advantage of Silicon Valley’s laissez-faire approach to content moderation. It began with a racist manifesto uploaded to the... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-16 00:05:00 UTC ]
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The killing of 49 people at two mosques in Christchurch, New Zealand, was engineered to be viewed and shared on the world’s largest technology platforms, taking full advantage of Silicon Valley’s laissez-faire approach to content moderation. It began with a racist manifesto uploaded to the... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-16 00:05:00 UTC ]
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Ahead of PEN America's literary awards night, the organization's president Jennifer Egan tells CNN, 'I feel like the next phase is going to be an engagement with the truth.' The post PEN America Approaches Its Awards Night With News Media Appearances appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-25 00:00:00 UTC ]
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The former New York Times editor skewers everyone in her new book, but ‘there isn’t one business model that’s going to save journalism’, she saysMerchants of Truth, the new book by the former New York Times executive editor Jill Abramson, is a deep dive into multiple crises that have bedeviled... Continue reading at The Guardian
[ The Guardian | 2019-02-05 00:00:00 UTC ]
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