Google, Facebook will not place ads on sites distributing fake news

Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In accordance with the Audience Network Policy, we do not integrate or display ads in apps or sites containing content that is illegal, misleading or deceptive, which includes fake news,” Facebook said in a statement. The company said its team will continue to closely vet all prospective publishers and monitor existing ones to ensure compliance.False news stories have become a sore point after the U.S. presidential elections with critics blaming internet companies like Twitter and Facebook for having had an influence on the outcome of the elections as a result of the fake content.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'

[ PC World | 2016-11-15 00:00:00 UTC ]
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Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
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Three plucky sisters refuse to accept their place in the world in Amy Stewart’s new novel

As the world verges on World War I, the battle of the sexes rages in “Kopp Sisters on the March.” Continue reading at The Washington Post

[ The Washington Post | 2019-09-16 14:00:00 UTC ]
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Why viewability suffers in ad-heavy environments

Fundamentally, advertising doesn’t work unless it is seen. In print media, the mantra was “far forward, on a right-hand page, facing a full page of editorial content.” On TV, it was and still is “the first or last spot in the advertising pod.” And in the digital publishing world, it is “above... Continue reading at Digiday

[ Digiday | 2019-09-12 18:40:59 UTC ]
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Scholastic to relocate school-facing warehouses to one site

Scholastic UK has announced plans to relocate its two English schools-facing warehouses to one Warwickshire site. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 18:20:54 UTC ]
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A master of the short story finds humor in the darkest places

Etgar Keret’s “Fly Already” consists of miniature vignettes that deliver maximum emotions. Continue reading at The Washington Post

[ The Washington Post | 2019-09-06 22:14:34 UTC ]
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BabyCenter Sold to Ziff Davis Parent J2 Global | News & Notes

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[ Folio Magazine | 2019-09-06 18:12:01 UTC ]
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A year after facing steep declines, NFL ad pricing is on the rebound

Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Back in Black NFL ad pricing has rebounded after last year’s drop,... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 09:00:00 UTC ]
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U.K. Print Media Grows Amid Brexit News Cycle

U.K. media companies from the Financial Times to The Guardian have reported growth in the last year, amid the boom of the Brexit-related news Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-04 16:35:32 UTC ]
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Conde Nast veteran Kim Kelleher tapped to lead AMC Networks ad sales

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[ Advertising Age | 2019-09-03 23:26:31 UTC ]
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Fox News advertisers get a direct line to the Viewer-in-Chief

Farmers seeking government assistance knew where to make their case: on Fox News, in TV ads with tractors and corn stalks designed to snag the attention of President Donald Trump. U.S. airlines, opposed to subsidies for foreign competitors paid by Qatar, took the same broadcast route to the... Continue reading at Advertising Age

[ Advertising Age | 2019-08-28 16:12:29 UTC ]
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Geoffrey Rush loses bid to prevent News Corp from repeating allegations

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[ The Guardian | 2019-08-28 07:48:07 UTC ]
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Eight people face federal charges for running illegal streaming sites

The creators of Jetflicks and iStreamitAll are facing federal charges for running two of the largest illegal streaming sites in the United States. A federal grand jury today charged eight people with conspiring to violate copyright law for their invo... Continue reading at Engadget

[ Engadget | 2019-08-28 00:59:00 UTC ]
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What Role Does Philanthropy Play in Reporting News?

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[ Editor & Publisher | 2019-08-21 14:55:30 UTC ]
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Changing the journalistic climate: what role does philanthropy play in reporting news?

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[ The Guardian | 2019-08-21 04:31:05 UTC ]
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Empire strikes back: News Corp turns blowtorch on former Australian reporter | The Weekly Beast

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[ The Guardian | 2019-08-16 01:49:59 UTC ]
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Study: Majority of Metered Paywalls Aren’t Sustainable | News & Notes

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[ Folio Magazine | 2019-08-14 19:11:32 UTC ]
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One Year In, Hearst Digital Media’s Revamped Global Ad Team Doubled Its Revenue

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[ Editor & Publisher | 2019-08-14 14:50:56 UTC ]
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[ Digiday | 2019-08-14 04:01:54 UTC ]
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AFP won't rule out charging News Corp journalist Annika Smethurst after raid

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[ The Guardian | 2019-08-14 00:57:26 UTC ]
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